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Top 10 Fitness Tracker Companies in the World

March 24, 2021 | Healthcare

Millions of people around the world are using wearables to keep a tab on their health and fitness. Fitness tracker utilizes sensors to track movement, orientation, and rotation. It collects data and transfigures it into calories, steps, heart rate, sleep quality, and performance throughout the day. A fitness tracker can quickly determine whether you are cycling or running. These fitness wearables send reminders for many things, including standing, walking, steps, drinking water adequately, sleep cycle, and others. This innovative device works as per the specific fitness goals or plans of every individual.



The most vital function of a fitness tracker is to record your progress and offer you tactics to achieve health objectives. Through detailed reports and analysis, it provides a complete picture of your improvement. Also, self-care and fitness have become the cornerstones for many individuals; self-talk exercises, diets, and sleeping patterns can potentially motivate people to reach their ultimate fitness targets. Even so, some fitness trackers allow you to create personalized workout plans and share daily progress on social media and with friends. Furthermore, many prominent wearable brands are revolutionizing their technologies to offer greater assistance to fitness lovers, in turn, making the fitness tracker market highly competitive.


Major Fitness Tracker Brands


1. Gramin Ltd:



The company accounts for a profound share in the global fitness tracker market. The company is focused on introducing innovative fitness products, including smartwatches with user-friendly applications. In January 2021, the company introduced Lily, adding the smallest smartwatch to its portfolio. The watch can track the menstrual cycle and has pregnancy tracking along with other health & fitness monitoring features.


2. Apple Inc:


Apple flourished significantly in the healthcare and fitness segment through its wearable devices. Apple’s strong distribution network and brand presence have aided its strong existence in this segment. In April 2020, Apple and Google went into a collaborative agreement to help trace COVID-19 with application programming interfaces (API) and operating system-level technology.


3. Fitbit Inc:



Based in San Francisco, the company deals in consumer electronics and fitness. Fitbit wearables are compatible with iOS, Android, and Windows phones. In August 2020, the company introduced Fitbit Sense, the most advanced smartwatch that includes advanced software technology with the first electrodermal activity sensor and heart rate tracking technology.


4. Huawei Technologies:


A Chinese multinational technology company headquartered in Shenzhen, Guangdong. The company specializes in telecommunications equipment and consumer electronics, including smart wearables and fitness trackers. In a recently published report of the company, in the first quarter of 2019, Huawei successfully sold 5 million units of the HUAWEI WATCH GT, marking the most popular Huawei smartwatch worldwide.


5. Google Inc:


A global technology company dealing in internet-related products and services such as search engine, cloud computing, software, and hardware. The company developed a health tracking platform ‘Google Fit’ to improve health and fitness. The platform is compatible with android and iOS. Moreover, in February 2021, Google upgraded the Google Fit app version that will help measure respiration and heart rate. The modification will be made available through the Google-made Pixel smartphones.


6. Xiaomi Corporation:


A Chinese multinational company headquartered in Beijing. The company has become a leading brand with its smartwatches and apps for fitness enthusiasts. In April 2020, Xiaomi announced the launch of its first Redmi fitness band in China.


7. Samsung Electronic:


Headquartered in Yeongtong, Korea, Samsung is a major electronics company ranked under the top 10 major brands. In February 2019, the company launched new fitness wearables such as Galaxy Watch Active, Galaxy Fit, and Galaxy Buds to attract customers and pursue wellness goals more stylishly.


8. Nike Inc:


An American multinational corporation in the development and design of sportswear. Nike introduced Nike Training Club (NTC), a unique application with over 190 free-on-demand workouts to stay fit at home. The app emphasizes yoga, strength training, and cardio activities. Nike gave its premium version of the app for free to all U.S consumers during the pandemic to promote physical and mental well-being.


9. Boat:


A leader in audio products emerged as one of the leading brands through its smartwatches. In October 2020, boAt announced the launch of its affordable boat storm smartwatch in India. The watch comes with unique features such as blood oxygen monitoring (SpO2) along with a 24/7 heart rate monitor. The watch also features sports modes such as running, walking, cycling, hiking, climbing, fitness, yoga, and others.


10. Fossil:


A brand known for its luxurious and robust sports watches. The company has introduced smartwatches in different shapes and sizes to help monitor fitness in style. In January 2020, SKAGEN, a Fossil brand, announced the next generation of Falster 3 with touchscreen technology. The latest version also includes a Cardiogram app that helps monitor heart rate.


Smart Wearable Devices to Accurately Detect COVID-19 Symptoms


Smartwatches are now able to identify the indicators of the deadly coronavirus. In recent research called “Warrior Watch”, examiners at the Mount Sinai medical center discovered that Apple Watch's use could help detect small changes to a user’s heartbeat, indicating they’ve caught the coronavirus up to seven days prior to the apparent symptoms. The study examined a metric called heart rate variability (HRV) — the discrepancy in time between each heartbeat — which is also a step to learn how the immune system is functioning. Thus, through the variability in heart rate, one can predict whether they are infected or not.

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