"We Envision Growth Strategies Most Suited
to Your Business"

Anti-Counterfeiting Packaging Market to Record CAGR of 8.04% Over 2025-2032; Rising Government Support for Anti-Counterfeiting Packaging to Boost Market Progress

February 20, 2025 | Packaging

The anti-counterfeiting packaging market size was valued at USD 159.87 billion in 2024 and is predicted to reach USD 171.51 billion in 2025. The market is anticipated to touch USD 294.71 billion by 2032, recording a CAGR of 8.04% over 2025-2032.

Fortune Business Insights™ presents this information in its latest report titled Anti-counterfeiting Packaging Market Size, Share & Industry Analysis, By Technology (RFID, Holograms, Barcode, and Others), By End-Use (Food & Beverages, Healthcare & Pharmaceutical, Industrial & Automotive, Consumer Electronics, and Others), and Regional Forecast, 2025-2032”.

Anti-counterfeiting packaging is a product created to eliminate the production and sale of counterfeit or fake products. Using this form of packaging can help manufacturers make it impossible for counterfeit product manufacturers to imitate their packaging. Some of the leading industries that use anti-counterfeiting packaging solutions on a large scale include food & beverage, pharmaceutical, luxury goods, and consumer electronics. The growing availability and sales of fake products from these industries is driving the market’s growth.

The COVID-19 pandemic had a mixed impact on the market’s progress as the industry, like many others, faced severe supply chain disruptions during this period, which slowed the production and sales of anti-counterfeiting packaging products. However, the demand for these packaging solutions grew as the pharmaceutical industry received complaints of fake COVID-19 vaccines being sold to customers. This factor had a positive impact on the market’s development.

Gerresheimer Partnered With Merck to Develop Digital Twin Solution to Track Pharma Supply Chain

Gerresheimer, a leading drug delivery systems maker, and Merck, a reputed science and technology firm, came together to create a digital twin solution to strengthen the traceability of and confidence in the pharmaceutical supply chain. The companies designed and manufactured a Proof of Concept (PoC) to assign primary packaging a unique ID so that customers can access its authentic digital twin.

Rising Government Support for Anti-Counterfeiting Packaging to Boost Market Progress

Governments across the world are recognizing the growing threat of fake products, especially those sold in the food & beverage and pharmaceutical industries as they directly impact the customer’s health and wellbeing. This has urged them to implement a wide range of laws and regulations that prevent the counterfeiting of authentic products. The implementation of these rules has also led to the encouragement of the use of anti-counterfeiting packaging solutions to create tamper-evident and robust packaging solutions so that customers can immediately report a fake product.

However, there are high initial costs associated with the production of anti-counterfeiting packaging products, which can hinder the market’s progress.

Leading Companies to Focus On Partnerships and Collaborations to Launch New Products

Some of the top companies driving the anti-counterfeiting packaging market growth are entering partnerships and collaborations to launch a wide range of smart and cutting-edge packaging solutions. These product launches will help them cater to a vast range of packaging requirements of their customers.

Notable Industry Development:

  • March 2022: Holographyx announced the launch of a patented anti-counterfeiting system for pharmaceutical blister packs which allows drugmakers to print dosage and marketing information on the area surrounding the pill recess. The newly launched system is a smart and affordable technique for applying holograms to the backside of blister packets with the help of the traditional heat-seal blister packaging equipment.

To get a detailed report summary and research scope of this market, click here:

https://www.fortunebusinessinsights.com/anti-counterfeiting-packaging-market-102692

List of the Companies Profiled in the Report:

  • CCL Industries Inc. (Canada)
  • 3M Company (U.S.)
  • Zebra Technologies Corporation (U.S.)
  • SML Group (China)
  • SICPA HOLDING SA. (Switzerland)
  • Avery Dennison Corporation (U.S.)
  • AlpVision. (Switzerland)
  • Authentix. (U.S.)
  • BrandWatch Technologies (U.K.)
  • Impinj, Inc. (U.S.)
  • Applied DNA Sciences (U.S.)
  • Kao Collins Corporation (U.S.)

Further Report Findings

  • North America dominates the global anti-counterfeiting packaging market share due to the vast presence of leading pharmaceutical manufacturers. The growing demand for products with track & trace technology will also fuel the market’s growth in the region.
  • Europe has accounted for the second-largest share of the global market and this share is expected to grow rapidly in the future. One of the key factors accelerating the adoption of anti-counterfeiting packaging products is the growing use of RFID tags technology in across the region.
  • Based on end-use, the healthcare & pharmaceuticals segment is dominating the market due to the rising sales of fake medicines and vaccines.

Table of Segmentation

ATTRIBUTE

DETAILS

Study Period

2019-2032

Base Year

2024

Estimated Year

2025

Forecast Period

2025-2032

Historical Period

2019-2023

Growth Rate

CAGR of 8.04% from 2025 to 2032

Unit

Value (USD Billion)

Segmentation

By Technology

  • RFID
  • Holograms
  • Barcode
  • Others

By End-Use

  • Food & Beverages
  • Healthcare & Pharmaceuticals
  • Industrial & Automotive
  • Consumer Electronics
  • Others

By Region

  • North America (By Technology, By End-Use, and By Country)
    • U.S. (By End-Use)
    • Canada (By End-Use)
  • Europe (By Technology, By End-Use, and By Country)
    • Germany (By End-Use)
    • France (By End-Use)
    • U.K. (By End-Use)
    • Spain (By End-Use)
    • Italy (By End-Use)
    • Russia (By End-Use)
    • Poland (By End-Use)
    • Romania (By End-Use)
    • Rest of Europe (By End-Use)
  • Asia Pacific (By Technology, By End-Use, and By Country)
    • China (By End-Use)
    • India (By End-Use)
    • Japan(By End-Use)
    • Australia (By End-Use)
    • Southeast Asia (By End-Use)
    • Rest of Asia Pacific (By End-Use)
  • Latin America (By Technology, By End-Use, and By Country)
    • Brazil (By End-Use)
    • Mexico (By End-Use)
    • Argentina (By End-Use)
    • Rest of Latin America (By End-Use)
  • Middle East & Africa (By Technology, By End-Use, and By Country)
    • Saudi Arabia (By End-Use)
    • U.A.E. (By End-Use)
    • Oman (By End-Use)
    • South Africa (By End-Use)
    • Rest of the Middle East & Africa (By End-Use)

Packaging
  • PDF
  • 2024
  • 2019 - 2023
  • 215

    CHOOSE LICENSE TYPE

  • 4850
    5850
    6850

Our Clients

 Accenture
 Airbus
 Dupont
 Gallagher
 Itic