Digital Production Printers Market Worth $5939.1 Million by 2025, Increasing Trend of Mass Media Advertising to Boost the Market

The global digital production printers market size is anticipated to reach USD 5939.1 by the end of 2025. Existing companies are planning to implement and adopt newer technologies to attract more customers, which is one of the primary factors responsible for driving the market.  According to a report published by Fortune Business Insights, titled “Digital Production Printer Market Size, Share and Global Trend By Technology (Inkjet/High Speed Inkjet, Electrophotography), By Feed (Continuous Feed, Cut Sheet), By Technology Vs Feed (Continuous Feed Inkjet/High-Speed Inkjet, Continuous Feed Electrophotography, Cut-Sheet Inkjet/High-Speed Inkjet, Cut-Sheet Electrophotography), By Application (Transactional, Advertising (Direct Mail & Others)) and Geography Forecast till 2025,” the global digital production printers market value stood at USD 2,352 in 2017 and is expected to exhibit a remarkable CAGR of 12.6% between 2018 and 2025.

The market is growing at an increasing rate ever since digital printers replaced the conventional method of offset printing. With exceptional services and technological deployments, canon and ricoh are projected to account for more than half of the global digital production printers market in terms of revenue in the forecast period.

Besides Canon and Rico, other players operating in the global production printer market are Xerox, Hewlett Packard, and Konica Minolta.

The continuous-fed segment is likely to emerge as the most sought after technology in the overall market. As continuous inkjet printers allow print-heads with faster printing speed and low running costs, this technology is adopted by most manufacturers in digital printing. Digital Inkjet printers seamlessly maintain the offset quality of printing, even though they operate with smaller run-times. Thus, increasing awareness about numerous such advantages of inkjet printers are a major reason why the continuously fed inkjet segment will flourish in the forthcoming years.  Continuous feed jet accounted for 25.25% of the total market share.

Among all discussed applications, the advertising segment emerged dominant in the global digital production printers market. Recent trends of advertising through means of digital production printing will help the advertising segment to continue its dominance in the forthcoming years. Other segments that are growing at a considerable rate are transactional, graphic arts, and catalogs, showcasing a CAGR of more than 10%, respectively. The increasing demand for customizable printing or personalization in the region is boosting the market.

To get a detailed report summary and research scope of this market, click here:

https://www.fortunebusinessinsights.com/industry-reports/digital-production-printer-market-100158

Ongoing Trend of Business Advertising through Visual Depiction on Banners is Boosting the Digital Production Printers Market

Advents of various trends and technologies in advertising such as mass-personalization, advertising channels, and digital advertising is having a significant impact on production printers. The book sector is positively influenced by the increased adoption of high caliber inkjet printers. Increase in numbers of middle-income consumers in numerous countries is likely to boost revenues of digital production printers market.

Inkjet technology printers with continuous feed offer opportunities to right-size run lengths in printing books and magazines to virtually any page count, reducing waste and associated costs when compared with offset.

North America to Emerge as the Leading Region In The Forecast Period

The digital production printers market is flourishing in North America owing to high demand for digital production printers in this region. North America was valued at US$ 784.3 Mn in 2017 and is likely dominate the global digital production printer market through the forecast period. North America is likely to exhibit growth at an accelerated pace due to increasing adoption. Asia Pacific is expected to gain pace in growth rate in the forthcoming years. The digital production printers market in Asia Pacific generated revenue of US$ 588.7 Mn in 2017 and it is likely to grow further in the forecast period.

The global digital production printers market is segmented based on: