"We Envision Growth Strategies Most Suited
to Your Business"

Bath and Shower Products Market to Hit USD 70.88 Billion by 2030; Expanding Demand in the Hospitality Sector to Augment Growth

June 28, 2023 | Consumer Goods

The bath and shower products market size is projected to grow from USD 48.83 billion in 2023 to USD 70.88 billion by 2030. As per a report by Fortune Business Insights™ titled, “Bath and Shower Products Market Size, Share & COVID-19 Impact Analysis, By Product Type (Bath Soaps, Body Wash/ Shower Gel, Bath Additives, and Others), Form (Solid, Gels & Jellies, Liquid, and Others), End User (Men and Women), Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores, Online Stores, and Others), and Regional Forecast, 2023-2030”. The market stood at USD 46.70 billion in 2022. It is set to exhibit a CAGR of 5.47% during 2023-2030.


Growing Public Consciousness about Personal Hygiene during COVID-19 Helped the Market Grow


During the COVID-19 pandemic, the government imposed strict regulations on people’s movement to mitigate the effects of the virus. During the lockdown, consumers started to collect goods as much as possible due to the shutdown of stores. Consumers during the pandemic stock-pilled personal cleansing products globally. Hence, this resulted in a shortage of hygiene products during the pandemic.


Johnson & Johnson Services, Inc. Launched New Range of Products to Boost Market Growth


In September 2020, Johnson & Johnson Services, Inc. launched a new wide range of products such as cream, lotion, wash, and oil. The availability of these products is on leading e-commerce platforms like Amazon, Flipkart, Nykaa, and others.


Expanded Usage in Hospitality Facilities to Boost Growth


The rising product usage at commercial places, such as resorts and various lodging facilities, is likely to boost market growth. The demand for shower gel & caps, bathing bars, shampoo & conditioners. This premium product range is anticipated to deliver a relaxing & luxurious experience for their guests.


Key Players Focus on Product Launches and Packaging Innovations to Lead Market Share


The market is highly fragmented in nature due to well-established players, small companies, and startups. To gain a competitive advantage, major businesses like Unilever, Henkel, and Natura & Co., among others, utilize a variety of growth tactics. Avon was purchased by Natura in January 2020, and Natura & Co. purchased The Body Shop trademark in 2017. Both companies sell cosmetics and personal care items, and it is expected that they will add to Natura's inventory of personal care products.


To get a detailed report summary and research scope of this market, click here:


https://www.fortunebusinessinsights.com/bath-and-shower-products-market-103302


Notable Industry Development:



  • July 2021: Procter & Gamble introduced their new personal care brand, Quiet & Roar. The brand consists of a multi-sensorial body care collection such as scrubs, body washes, and lotions.


List of the Companies Profiled in the Report:



  • Unilever (U.K.)

  • Colgate Palmolive Co. (U.S.)

  • Beiersdorf AG (Germany)

  • Henkel AG & Co. KG aA (Germany)

  • Natura & Co. Holding S.A. (Brazil)

  • Procter & Gamble (U.S.)

  • L’Occitane International S.A (Switzerland)

  • Lion Corporation (Japan)

  • Johnson & Johnson Services, Inc. (U.S.)

  • Reckitt Benckiser Group plc (U.K.)


Further Report Findings:



  • Asia Pacific dominated the market in 2022 and is anticipated to continue its dominance during the forecast period. The dominance is due to the increasing hygiene awareness and warmer conditions.

  • North America is mostly driven by the increasing adoption of high-cost body wash and shower gel products owing to high-income groups in Canada and the U.S.

  • The market in Europe is anticipated to hold a subsequent share owing to the consumption of best-quality products.

  • South America & the Middle East & Africa witnessed a lower bath and shower products market share.


Table of Segmentation:






















































  ATTRIBUTE



  DETAILS



Study Period



2019-2030



Base Year



2022



Estimated Year



2023



Forecast Period



2023-2030



Historical Period



2019-2021



Growth Rate



CAGR of 5.47% from 2023 to 2030



Unit



Value (USD Billion)



Segmentation



By Product Type



  • Bath Soaps

  • Body Wash/Shower Gel

  • Bath Additives

  • Others



By Form



  • Solid

  • Gels & Jellies

  • Liquid

  • Others



By End-User



  • Men

  • Women



By Distribution Channel



  • Hypermarkets/ Supermarkets

  • Convenience Stores

  • Online Stores

  • Others (Department Stores, Pharmacies)



By Geography



  • North America (By Product Type, Form, End User, Distribution Channel, and Country)

    • U.S. (By Product Type)

    • Canada (By Product Type)

    • Mexico (By Product Type)



  • Europe (By Product Type, Form, End User, Distribution Channel, and Country)

    • U.K. (By Product Type)

    • Germany (By Product Type)

    • France (By Product Type)

    • Italy (By Product Type)

    • Spain (By Product Type)

    • Rest of Europe (By Product Type)



  • Asia Pacific (By Product Type, Form, End User, Distribution Channel, and Country)

    • China (By Product Type)

    • India (By Product Type)

    • Japan (By Product Type)

    • South Korea (By Product Type)

    • Australia (By Product Type)

    • Rest of Asia Pacific (By Product Type)



  • South America (By Product Type, Form, End User, Distribution Channel, and Country)

    • Brazil (By Product Type)

    • Argentina (By Product Type)

    • Rest of South America (By Product Type)



  • Middle East & Africa (By Product Type, Form, End User, Distribution Channel, and Country)

    • South Africa (By Product Type)

    • UAE (By Product Type)

    • Saudi Arabia (By Product Type)

    • Rest of the Middle East & Africa (By Product Type)




Global Bath and Shower Products Market
  • PDF
  • 2022
  • 2019-2021
  • 198

    CHOOSE LICENSE TYPE

  • 4850
    5850
    6850

Our Clients

Radico
Sony
SKF
Lek
SPG
We use cookies to enhance your experience. By continuing to visit this site you agree to our use of cookies . Privacy.
X