"We Envision Growth Strategies Most Suited
to Your Business"

Global Moisturizer Market to Touch USD 16.71 billion by 2032; Charlotte Tilbury Launches Magic Body Cream Featuring Caffeine and Hyaluronic Acid to Improve Skin Texture

January 07, 2025 | Consumer Goods

The global moisturizer market size was valued at USD 11.02 billion in 2024. The market is projected to be worth USD 11.47 billion in 2025 and reach USD 16.71 billion by 2032, exhibiting a CAGR of 5.52% during the forecast period.

Fortune Business Insights™ presents this information in its latest report titled Moisturizer Market Size, Share & Industry Analysis, By Type (Face Moisturizer and Body Moisturizer), By Form (Cream, Lotion, and Gel), By End-user (Men, Women, and Infant & Kids), and Regional Forecast, 2025-2032”.

The growing awareness of the importance and benefits of having a balanced and proper skincare routine is expected to boost the global moisturizer market growth. Since skin problems are on the rise due to factors, such as extreme lifestyle changes, stress, and pollution, and the sales of skincare products have skyrocketed in recent years. Most moisturizing products contain vital ingredients, such as hyaluronic acid, vitamin C, and retinol, that restore the skin’s hydration and youthfulness. These benefits will fuel the adoption of moisturizing products.

The COVID-19 pandemic adversely affected the functioning of a wide range of industries, and the beauty & skincare sector was no exception. Since customers reduced their spending on luxury items to save money, the demand for skincare and beauty products witnesses a major drop.

Growing Interest of Millennials in Skincare Products to Boost Market Expansion

Millennial customers are slowly becoming a major target audience for beauty and skincare brands as they are showing immense interest in skincare products to enhance their skin health. The entertainment industry has played a vital role in boosting the sales of skincare items as customers tend to buy beauty products that have either been recommended or endorsed by celebrities. Social media has also largely influenced millennials to follow a proper skincare routine that will help them improve their skin quality. Also, many manufacturers are increasing their product range by offering lotions, gels, and creams that are suitable for all skin types. These factors are expected to fuel the moisturizer market share.

Companies Indulge in Product Innovations and Market Expansion to Boost Business Presence

Many leading market players are implementing various strategies, such as partnerships, product innovations, and geographical expansion, to survive intense competition in the market. The demand for innovative skincare products has increased tremendously in recent years. Keeping environmental concerns in mind, these companies are using sustainable materials to pack their products. Such initiatives will help them gain a competitive edge.

Notable Industry Development:

  • January 2023: Charlotte Tilbury, a British skincare and makeup brand, introduced its "Magic Body Cream" made with ingredients, such as caffeine and hyaluronic acid, to improve skin texture. The new product takes its inspiration from the company's "Magic Cream Moisturizer", one of its best-selling skincare items.

To get a detailed report summary and research scope of this market, click here:

https://www.fortunebusinessinsights.com/moisturizer-market-103869

List of the Companies Profiled in the Report:

  • L'Oreal S.A. (France)
  • Estee Lauder Inc. (U.S.)
  • Unilever Plc (U.K.)
  • The Procter & Gamble Company (U.S.)
  • Shiseido Co. Ltd. (Japan)
  • Beiersdorf AG (Germany)
  • Henkel AG & Company, KGaA (Germany)
  • Johnson & Johnson Private Limited (U.S.)
  • Kao Corporation (Japan)
  • Coty Inc. (U.S.)

Further Report Findings

  • The Asia Pacific market is predicted to lead the global market share during the forecast period as moisturizing products are becoming quite popular in India and China. Reputed brands, such as Olay, L'Oréal, Kiehl’s, and others, are setting up their production base in China and giving local brands a tough competition..
  • North America is one of the fastest-growing regions in the market and is predicted to record significant product demand over the coming years. The region’s growth is attributed to the growing inclination of consumers toward personal care products that contain natural ingredients. Many novel beauty formulations are being developed using natural materials.
  • Cream-based moisturizing products are expected to be have the dominant market share during the forecast timeframe. Cream-based moisturizing products have high water content, facilitating easy absorption and triggering product sales worldwide.

Table of Segmentation

ATTRIBUTE

DETAILS

Study Period

2019-2032

Base Year

2024

Estimated Year

2025

Forecast Period

2025-2032

Historical Period

2019-2023

Growth Rate

CAGR of 5.52% from 2025 to 2032

Unit

Value (USD Billion)

Segmentation

By Type

  • Face Moisturizer
  • Body Moisturizer

By Form

  • Cream
  • Lotion
  • Gel

By End-user

  • Men
  • Women
  • Infant & Kids

By Region

  • North America (By Type, Form, End-user, and Country)
    • U.S. (Type)
    • Canada (Type)
    • Mexico (Type)
  • Europe (By Type, Form, End-user, and Country)
    • Germany (Type)
    • France (Type)
    • Italy (Type)
    • Spain (Type)
    • U.K. (Type)
    • Rest of Europe (Type)
  • Asia Pacific (By Type, Form, End-user, and Country)
    • China (Type)
    • India (Type)
    • Japan (Type)
    • South Korea (Type)
    • Australia (Type)
    • Rest of Asia Pacific (Type)
  • South America (By Type, Form, End-user, and Country)
    • Brazil (Type)
    • Argentina (Type)
    • Rest of South America (Type)
  • Middle East & Africa (By Type, Form, End-user, and Country)
    • Saudi Arabia (Type)
    • Turkey (Type)
    • South Africa (Type)
    • Rest of Middle East & Africa (Type)

Consumer Goods
  • PDF
  • 2024
  • 2019 - 2023
  • 189

    CHOOSE LICENSE TYPE

  • 4850
    5850
    6850

Our Clients

 Kpmg
 LG Chem
 Mckinsey
 Mobil
 uniliver