"We Envision Growth Strategies Most Suited
to Your Business"
The global loyalty management market size stood at USD 5.29 billion in 2022. The market value is slated to rise from USD 6.47 billion in 2023 to USD 28.65 billion by 2030 at a CAGR of 23.7% during 2023-2030. The rise is on account of the rising product adoption in the retail, BFSI, media, hotel, and entertainment industries. The software helps in analyzing client behavior, historical customer data, purchasing patterns, and others.
Fortune Business Insights™ presents this information in its report titled “Loyalty Management Market Size, Share and COVID-19 Impact Analysis, By Deployment (On-Premise and Cloud), By Enterprise Type (Large Enterprises and Small & Medium Enterprises), By End Use (BFSI, IT and Telecommunications, Transportation, Retail, Hospitality, Manufacturing, Media & Entertainment, and Others), and Regional Forecast, 2023-2030”.
Market Share Affected Impelled by Substantial Change in Consumer Behavior
The COVID-19 pandemic considerably impacted the market growth driven by the lesser adoption of software. Lockdown restrictions resulted in disruptions in various sectors, including retail, hotel, transportation, and banking. Furthermore, the period registered a substantial change in purchasing patterns.
Sabre Corporation Enters into a Collaboration with Capillary Technologies to Strengthen Industry Footing
In March 2023, Sabre Corporation inked a collaborative agreement with Capillary Technologies for facilitating airlines and hoteliers with customer loyalty programs. The deal resulted in the incorporation of the Capillary Loyalty Management solution into the Sabre platforms for airlines and hoteliers.
The agreement would provide significant insights into customer loyalty data via real-time analytics. Furthermore, it is also expected to offer improved customer experiences across the traveler journey.
Surging Personalized Solutions Demand to Favor Industry Expansion
The loyalty management market growth is being impelled by the growing preference of consumers for personalized solutions. This can be attributed to the increasing product usage in attracting consumer attention and enhancement of overall experience.
However, the enforcement of stringent government regulations including data security laws, privacy laws, gift certificate laws, and trade stamp laws may hinder industry expansion to some extent.
To get a detailed report summary and research scope of this market, click here:
Key Industry Participants Focus on Merger Agreements to Expand Product Reach
Major market players are centered on the adoption of a range of initiatives for strengthening the positions of their businesses. These include partnerships, merger agreements, and the rollout of new solutions. Additional aspects constitute acquisitions, collaborations, and the formation of alliances.
Key Players Profiled:
Notable Industry Development
Further Report Findings
Table of Segmentation
CAGR of 23.7% from 2023 to 2030
Value (USD Billion)
By Deployment, Enterprise Type, End Use, and Region
By Enterprise Type
By End Use