Electric Rice Cooker Market Size, Share & Industry Analysis, By Type (Standard, Induction Heating (IH) and Multifunctional), By End-User (Household and Commercial), By Capacity (Up to 1 Liter, 1 Liter to 1.9 Liters, 1.9 Liters to 3 Liters and Above 3 Liters), By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, Online Channels and Others), and Regional Forecast, 2026-2034

The global electric rice cooker market size was valued at USD 2.86 billion in 2025. The market is projected to grow from USD 3.09 billion in 2026 to USD 4.86 billion by 2034, exhibiting a CAGR of 5.83% during the forecast period.

Electric rice cookers help cook fluffy, non-stick steamed rice instantly. These appliances feature a timer and warm functions that enable users to cook rice meals precisely. The rising demand for time-saving & convenient household appliances, combined with emerging busy lifestyle of working professionals, is driving the demand for such products. Furthermore, increasing development of technologically advanced products featuring induction heating, microcomputer controls, and other smart features, enhancing product appeal are favoring product sales worldwide. In September 2025, Xiaomi Corporation launched a 4-liter capacity smart variable-pressure induction heating (IH) rice cooker in the Chinese market. The product features variable pressure control, temperature tuning, touchscreen controls, Wi-Fi & app connectivity, and voice assistance.

Key companies in the electric rice cooker industry include Panasonic Corporation, Zojirushi Corporation, Tiger Corporation, Cuckoo Electronics Co., Ltd. and Midea Group Co., Ltd.

ELECTRIC RICE COOKER MARKET TRENDS

Growing Consumption of Digital Rice Cooking Content to Augment Product Demand

The increasing number of at-home consumers learning new rice cooking recipes through printed cookbooks, audio recordings and online videos boosts product replacement rates and augments market growth. Furthermore, the growing influence of chefs, food influencers and restaurant operators, who shape the rice cooking habits of users through demonstrations of techniques, recipes, and appliance usage, is favoring product demand across many countries.

MARKET DYNAMICS

MARKET DRIVERS

Expanding Foodservice Infrastructural Facilities to Drive Product Demand

The growing number of foodservice facilities, including hotels, restaurants, cafes and others, is driving the electric rice cooker market growth as they seek electric cooking appliances equipped with temperature control, induction heating and other programmable settings to prepare food items instantly. In addition, the increasing expansion of cloud kitchens, quick-service restaurants (QSRs), and delivery-focused food businesses, which prioritize compact, energy-efficient and easy-to-operate food preparation equipment, is favoring product demand globally.

MARKET RESTRAINTS

High Cost of Electric Cookers to Restrain Market Growth

The high cost of electric cookers and consistent need for homeowners to repair automated systems of such products are restraining product demand across many countries. In addition, increasing consumers’ accessibility to standard pressure cookers that fulfill the basic rice cooking needs of users is hindering market growth. Additionally, the incidents of electrocution, burns, and explosions resulting from improper product usage are negatively impacting product sales growth.

MARKET OPPORTUNITIES

Rising Demand for Energy-Efficient Cooking Appliances to Favor Market Growth

The rising demand for energy-efficient cooking appliances among foodservice facilities to minimize electricity expenses from kitchen operations is creating new business opportunities for manufacturers to produce energy-efficient products worldwide. Furthermore, governmental and sustainability bodies' promote using electric cookers to minimize the consumption of products that operate with fossil fuel energy sources, thus favoring market growth.

MARKET CHALLENGES

Volatility in Raw Material and Component Costs to Challenge Market Expansion

High electric component costs are influencing manufacturers to increase product prices, which in turn lowers consumer demand for such products. The limited availability and fluctuating prices of raw materials and electronic components used in electric cookers pose challenges to manufacturers conducting their business operations. Furthermore, increasing fuel prices and container delays resulting from uncertain supply chain disruptions are hindering the key players’ international business operations.

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Segmentation Analysis

By Type

High Demand for Multifunctional Appliances Enabling Users to Perform Activities Beyond Rice Cooking Led Segmental Dominance

By type, the market is divided into standard, Induction Heating (IH) and multifunctional.

The multifunctional segment exhibited a leading electric rice cooker market share of 40.93% in 2025. The segment is projected to maintain its leading position during the forecast period of 2026-2034. High consumer demand for multifunctional kitchen appliances, which enable users to perform tasks beyond rice preparation, including pressure cooking, frying, sautéing and others, is generating significant revenues from the multifunctional segment. The growing premiumization trend and increasing consumer preference for appliances featuring advanced microcomputer controls, induction heating and app connectivity are favoring segmental growth.

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The Induction Heating (IH) segment is projected to grow at the second-fastest CAGR of 5.80% from 2026 to 2034. IH rice cookers utilize electromagnetic induction to heat the inner pot, improving energy efficiency and convenience in cooking outcomes. Advancements in the development of IH cookers with microcomputer-based control systems encourage consumers to purchase such products, driving the growth of the induction heating (IH) segment.

By End-User

Widespread Cooker Usage Among Households leads to Segmental Dominance

Based on end-user, the market is bifurcated into household and commercial.

The widespread use of rice cookers in household kitchens led the household segment to exhibit a leading global market share of 83.67% in 2025. In addition, the growing number of nuclear families requiring compact-sized appliances and expanding number of residences, apartments, and villas that prefer innovative cooking appliances is favoring the growth of the household segment.

The commercial segment is projected to grow at the fastest CAGR of 6.84% during 2026-2034. The rapid expansion of foodservice operations and the rising demand for high-capacity cooking appliances are accelerating the growth of commercial segment. Furthermore, the growing institutional infrastructure facilities, including hospitals, cafeterias and educational institutes, that prefer minimalistic feature-based electric appliances, are favoring the segment’s revenue growth.

By Capacity

Better Suitability of Cookers within Capacity of 1 Liters to 1.9 Liters to Medium-Sized Households Led Segmental Dominance

Based on capacity, the market is divided into the following categories: up to 1 Liter, 1 Liter to 1.9 Liters, 1.9 Liters to 3 Liters, and above 3 Liters.

The majority of worldwide household sizes fall within the range of 2 to 5 persons. The 1 Liter to 1.9 Liters segment exhibited a leading share of 40.01% in 2025. The segment’s leading share is attributed to the better suitability of the cookers within capacity ranges of 1 Liter to 1.9 Liters for small and medium-sized households. In addition, such products' optimal balance between product price and digital features is generating considerable segmental revenues.

The above 3 liters segment is projected to grow at a fastest rate of 7.17% from 2026 to 2034. The consistent introduction of heavy-duty electric rice cookers with enhanced heating efficiency, durable inner pots, and programmable controls by manufacturers is increasing the replacement rate of products with a capacity above 3 liters globally. 

By Distribution Channel

Availability of Broader Product Assortment under One Roof Leads to the Dominance of Hypermarkets and Supermarkets

Based on the distribution channel, the market is segmented into hypermarkets & supermarkets, specialty stores, online channels, and others.

The hypermarkets & supermarkets segment exhibited a leading global market share of 40.21% in 2025. The availability of a broader range of branded product assortments with different product variants at supermarkets is generating a significant share of this segment. In addition, the consistent provision of discounts, bundle offers, seasonal promotions and loyalty programs by hypermarket stores, making rice cookers attractive to store visitors, is positively contributing to the segment’s growth.

The online channels segment is projected to grow at the fastest rate of 6.50% from 2026 to 2034. The rising adoption of online shopping for small kitchen appliances, combined with the consistent provision of cooking appliances in bundle packages by online platforms, is accelerating online product sales and driving the segment’s growth.

Electric Rice Cooker Market Regional Outlook

By geography, the market is categorized into North America, Europe, Asia Pacific, South America, and Middle East & Africa.

North America

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The North America region exhibited a second leading global market share of 22.03% in 2025 and is expected to maintain its leading position during the forecast period of 2026-2034. The North American market size reached USD 0.67 billion in 2026. The electric cooker market in North America is expected to exhibit an upward trend, driven by several key factors. These factors are predominant in the U.S., a country often referred to as a melting pot of all cultures. This means that a large percentage of the population still relies on rice cookers to prepare the majority of their dishes, leading to an increase in demand. Besides that, the increase in number of Asian restaurants in region also accelerates market growth here.

U.S Electric Rice Cooker Market

The U.S. market size reached USD 0.53 billion in 2025. Rice cookers are becoming a common purchase among city households seeking ways to save time and achieve consistent cooking results. The growing trend of multicultural diets is influencing the U.S. market, driving the desire for convenience in cooking, and leading to an increased use of multifunctional kitchen appliances.

Asia Pacific   

The Asia Pacific region exhibited a leading global market share of 45.86% in 2025. The region’s market size is expected to reach USD 1.43 billion by 2026. The Asia Pacific region’s market is projected to grow at the fastest CAGR of 6.57% from 2026 to 2034. The region leading due to rice being the primary food consumed in this region. Countries such as South Korea, India, Japan, China, and others thus create a demand that extends beyond the regional boundary. Besides, the rising disposable income and growing urbanization are likely to increase the utilization of simple and easy-to-use appliances, such as electric cookers, which, in turn, help drive market expansion.

Japan Electric Rice Cooker Market

The Japanese market in 2025 is estimated at around USD 0.28 billion, accounting for roughly 9.69% of global product revenues. The growing adoption of compact-sized cooking appliances is mainly driving Japanese market growth.

China Electric Rice Cooker Market

China’s market is projected to be one of the largest worldwide, with revenues estimated at around USD 0.53 billion in 2025, representing roughly 18.44% of global product sales.

India Electric Rice Cooker Market

The Indian market in 2025 is estimated to be around USD 0.16 billion, accounting for roughly 5.44% of the global market revenues.

Europe

The European region maintained its third-leading global market position in 2025 and continued to hold this position through 2034. Premium and multifunctional models, such as those featuring induction heating and programmable options, are gaining popularity in countries such as Germany, France, Italy, and the U.K., where consumers are willing to spend on high-quality appliances. The market in the region is fueled by a growing health-conscious consumer base, which is embracing rice cookers to achieve reliable cooking results and make meal preparation easier.

U.K Electric Rice Cooker Market

The U.K. market in 2025 is estimated to be around USD 0.10 billion, representing approximately 3.48% of global product revenues.

Germany Electric Rice Cooker Market

Germany’s market is projected to reach approximately USD 0.09 billion in 2025, equivalent to around 3.24% of global product sales.

South America and Middle East & Africa

Over the global market forecast period, the market in the South America and Middle East & Africa regions is expected to witness a moderate growth rate from 2026 to 2034. The South America market in 2025 is set to reach a valuation of USD 0.24 billion. The expanding middle-income population and their increasing spending on electric appliances that fulfill basic cooking needs, such as rice, are driving the South American market. The expansion of restaurants and other food service infrastructure facilities, along with their increasing preference for app-connected cooking appliances for real-time monitoring, is accelerating Middle Eastern market growth. In the Middle East & African market, South Africa reached market value of USD 0.030 billion by 2025.

UAE Electric Rice Cooker Market

The UAE market is projected to reach approximately USD 0.046 billion by 2025, accounting for roughly 1.61% of the global market revenues.

COMPETITIVE LANDSCAPE

Key Industry Players

Consistent Focus on Product Innovation to Help Key Players Maintain Market Position

The key players operating in the global market include Panasonic Corporation, Zojirushi Corporation, Tiger Corporation, Cuckoo Electronics Co., Ltd., and Midea Group Co., Ltd. These players consistently focus on developing multifunctional and high-performance cooking appliances for residential & commercial end-users. These appliances are equipped with intelligent cooking algorithms and pressure models, encouraging consumers to purchase such products. For instance, in June 2024, Cuckoo Electronics Co., Ltd. unveiled the Silence Urban Rice Cooker, featuring a patented Silent Pressure System that reduces noise during cooking and Twin Pressure Technology for enhanced user comfort & elevated kitchen experience.

LIST OF KEY ELECTRIC RICE COOKER COMPANIES PROFILED

• Panasonic Corporation (Japan)
• Zojirushi Corporation (Japan)
• Tiger Corporation (Japan)
• Cuckoo Electronics Co., Ltd. (South Korea)
• Midea Group Co., Ltd. (China)
• Koninklijke Philips N.V. (Netherlands)
• Breville Group Limited (Australia)
• Electrolux AB (Sweden)
• Hamilton Beach Brands Holding Company (U.S.)
• Stanley Black & Decker, Inc. (U.S.)

KEY INDUSTRY DEVELOPMENTS

• July 2025: Tiger Corporation launched the Specialty IH Rice Cooker, model JIK-P180, for commercial kitchens. The product features rice soak settings that help users effectively enhance their cooking efficiency.
• March 2025: Panasonic Corporation established a strategic partnership with Joyoung to develop AI-based smart rice cookers featuring smartphone app connectivity and cloud-based recipe libraries.
• September 2024: Zojirushi Corporation introduced the NS-LGC05 Micom Rice Cooker, featuring advanced fuzzy logic technology and smartphone connectivity as its main highlights. The new model is equipped with energy-efficient induction heating, dedicated presets for different rice types, and remote operation through a mobile device. Thus, the health-conscious consumer is the target.
• July 2024: Cuckoo Electronics Co., Ltd. established a strategic partnership with LG Electronics to introduce artificial intelligence (AI) capabilities in its high-end rice cooker series. The partnership combines Cuckoo's expertise in cooking with LG's AI technology, enabling the device to automatically adjust the cooking cycle based on the type of rice and user preferences.
• March 2024: Midea Group invested USD 45 million to expand its rice cooker production capacity in Guangdong, China.

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