"Assisting You in Establishing Data Driven Brands"

Artificial Flowers Market Size, Share & Industry Analysis, By Material (Polyester, Plastic, Paper, Silk, Nylon, and Others), Application (Residential and Commercial), By Distribution Channel (Online and Offline), and Regional Forecast, 2024-2032

Last Updated: April 12, 2024 | Format: PDF | Report ID: FBI104459

 

KEY MARKET INSIGHTS

Play Audio Listen to Audio Version

The global artificial flowers market size was valued at USD 1.64 billion in 2023 and is projected to be worth USD 1.70 billion in 2024 and reach USD 2.56 billion by 2032, exhibiting a CAGR of 5.24% during the forecast period.


Artificial flowers, also known as fake flowers or permanent botanicals, are decorative items made from polyester, nylon, silk, paper, and plastic. The increasing product adoption across residential and commercial sectors for decoration applications significantly drive the global artificial flowers market growth. Furthermore, rapidly evolving home décor and interior design trends trigger the demand for decorative items such as artificial plants. Numerous successful product launches are also favoring market expansion. For instance, in June 2018, Philippa Craddock, a U.K.-based florist, launched a new line of faux flowers in collaboration with the Victoria & Albert Museum in London. A sizable number of mergers & acquisitions will increase the global market share in the forthcoming years.


The COVID-19 outbreak has been significantly affecting the market growth. Governments worldwide imposed social distancing policies, lockdowns, and other restrictions to curb the spread of the virus, most notably in 2020. As a result, individuals had to cancel or postpone events such as weddings, parties, and ceremonies, which significantly affected sales worldwide. Furthermore, supply chain restrictions and the closure of manufacturing plants impacted the production of artificial plants and flowers in 2020 and 2021.


Artificial Flowers Market Trends


Increasing Popularity of Festivals to Propel Market Growth


The rising number of festival celebrations worldwide are triggering artificial flowers demand and encouraging numerous small and medium-sized artificial flower businesses to enter the domain. Festivals and events provide an opportunity for leisure and social experience beyond everyday experience. After spending weeks and months in isolation due to the COVID-19 pandemic, individuals are focusing more on festivities and social gatherings during the post-COVID phase. This factor allows industry players to expand their target market, as fake flowers are extensively used for decorative purposes in households and commercial spaces during festival celebrations. Furthermore, increasing product demand from event management companies for floral arrangements during festivals favors the market expansion.


Request a Free sample to learn more about this report.


Artificial Flowers Market Growth Factors


Increasing Need for Indoor & Outdoor Decoration Materials and Rising Environmental Awareness to Fuel Market Growth


The increasing consumer need for indoor & outdoor decorations and rising product demand as gifts will fuel market growth. Fake flowers are increasingly used at homes, hospitals, corporates, hotels, and cafes, given their ease of maintenance and wide availability. Furthermore, these products are increasingly employed at retail stores, encouraging new players' entry into the artificial flowers category. In addition, the growing interior design and home décor trend due to rising consumer disposable income and increasing standard of living is expected to trigger artificial type of flower’s demand in the coming years. Fake flowers are also ideal as gift items as they are available in various categories, including roses, lilies, and tulips.


Macro factors, such as increasing consumer awareness about environmental issues, such as deforestation and carbon footprint will trigger the demand for sustainable alternatives, including artificial flowers, among eco-conscious consumers. Moreover, innovations in materials and production techniques of artificial flowers that closely resemble real ones attract consumers and will contribute to the high product demand globally. In the recent past, several prominent international players have launched new and innovative products to diversify their portfolios and boost sales. For instance, in October 2023, CocoBella, a U.S.-based artificial flower company, launched its new collection of silk floral arrangements, the Couture Collection. According to the company, the new collection includes real-touch fake orchid arrangements and faux peonies.


Rising Demand for Innovative Products to Trigger Product Demand


The increasing global demand for innovative products, such as silk flowers, is a prominent market driver. To stay competitive, industry participants are developing various products, including floral bushes, stems, and branches in different colors, designs, and materials. Materials such as silk and nylon are increasingly used to make artificial flower wedding bouquets and floral arrangements, encouraging innovative designs and materials. For instance, in November 2018, Matilde Boelhouwer, a Dutch designer, developed a collection of artificial type of flowers that can change rainwater into sugar water to provide a food source for insect pollinators under the Food for Buzz project. The designer used screen-printed polyester to create a series of five fake flowers with specific qualities to attract hoverflies, moths, butterflies, bees, and bumblebees.


RESTRAINING FACTORS


Government Regulations Regarding Plastic Flowers to Hamper Product Sales


Growing consumer awareness regarding environmental protection, plastic pollution, and increasing government regulations regarding plastic flowers impede market progress. For instance, in July 2022, the Ministry of Forest and Environment, Nepal Government, imposed a ban on the import and production of artificial plastic flowers to control plastic pollution and promote the production and use of natural flowers in the domestic economy. Plastic flowers are non-biodegradable, pollute the environment, and can cause health hazards. Such factors negatively influence consumer product adoption trends worldwide. Furthermore, rapidly changing consumer preference for sustainable and eco-friendly products hampers the demand for their artificial counterparts.


Artificial Flowers Market Segmentation Analysis


By Material Analysis


Durability and Lower Cost to Trigger Demand for Polyester-based Flowers


Based on material, the market is segmented into polyester, plastic, paper, silk, nylon, and others. The polyester segment held a significant market share in 2023 owing to factors, such as cost-effectiveness, durability, and the ability (of the material) to combine with glues and dyes, key elements to make permanent botanicals.


On the other hand, plastic flowers are widely available and are typically preferred for their low cost. They are also in high demand for their superior water-resistance characteristics. However, increasing consumer awareness regarding plastic pollution hampers the demand for plastic-based products worldwide.


The nylon segment is expected to accelerate considerably during the forecast period. Nylon flowers are popular as a value-based alternative to natural or fresh flowers while maintaining the aesthetic appeal of their natural counterparts. Furthermore, these flowers are durable and not limited by seasonal restrictions, making them ideal for bridal bouquets, centerpieces, and boutonnieres.


To know how our report can help streamline your business, Speak to Analyst


By Application Analysis


Increasing Product Demand for Commercial Use to Boost Sales


Based on application, the market is segmented into residential and commercial. The commercial segment is expected to dominate the market over the forecast period. The rising product adoption, most notably roses, tulips, and orchids, in commercial settings such as corporates, hotels, and shops, and their increasing application for decorative and aesthetic purposes, favors market expansion.


 The growth of the residential segment is driven by increasing consumer preference for innovative home decorating products. Furthermore, wider product accessibility and increasing penetration of online channels contribute to segmental growth.


By Distribution Channel Analysis


Easy Product Accessibility/Availability to Aid Offline Retail Sales


Based on distribution channel, the market is categorized into online and offline. The offline segment is forecast to hold a significant market share throughout the timeline. Easy product accessibility and availability at offline channels and the increasing number of physical retail outlets worldwide, including specialty stores, supermarkets, and hypermarkets, make offline retail channels the most preferred sales platform for artificial type of flowers. Major market participants are focusing on launching new stores to expand their reach. For instance, in August 2019, Diane James Home, a U.S.-based faux floral company, launched its new studio offering faux flowers collection.


The online segment will likely witness considerable growth in the near term due to rising consumer inclination toward online purchases and the rapid growth of e-commerce websites and online stores, notably in Asian countries such as Japan and India. Several artificial flower retailers and manufacturers are enhancing online sales to generate revenue streams. For instance, in 2020, the Home Depot, a U.S.-based home improvement retail company supplying fake flowers, witnessed 86% growth (USD 19.30 billion in online sales) compared to the previous year.


REGIONAL INSIGHTS


Based on geography, the market is categorized into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.


Europe Artificial Flowers Market Size, 2023 (USD Million)

To get more information on the regional analysis of this market, Request a Free sample


Europe emerged as the most prominent market in 2023. The European market benefits from accelerating product adoption (for decorative & aesthetic purposes) in hotels, restaurants, and cafes. The growth in the hospitality sector across European countries also fuels product demand. For instance, according to The House of Commons Library, a detailed information resource of the British Parliament, the economic output of the hospitality sector in the U.K. in 2019 was approximately USD 63.79 billion, roughly 3% of the entire country’s economic output. European market players focus on mergers and acquisitions to gain a competitive advantage. For instance, in August 2022, Röko, a Swedish investment company, acquired a majority stake in Silk-Ka, a Netherlands-based designer and exporter of artificial flowers and plants. The acquisition will likely provide new growth opportunities for Silk-Ka.


To know how our report can help streamline your business, Speak to Analyst


Asia Pacific is projected to witness significant growth in the coming years. The rising consumer adoption of the urban lifestyle and increasing consumer spending on decorative items accelerate product adoption across the region. The growing urban population in Asia Pacific also favors regional market expansion. For instance, according to the United Nations, a U.S.-based intergovernmental organization, the urban population in India is likely to reach 675 million in 2035 from 483 million in 2020, and approximately 43.2 % of the country’s population will likely live in urban areas by 2035. At a macro level, the rising standard of living, increasing consumer disposable income, and growth in e-commerce platforms contribute significantly to regional market growth.


List of Key Companies in Artificial Flowers Market


Key Players to Expand Distribution Channels to Gain Competitive Advantage


Key players are embarking on various strategies, such as distribution channel expansion, discounts & offers, new store openings, and new product launches, to gain a competitive advantage and increase their market share. The demand for fake plants featuring a wide variety of materials has witnessed an upward trend in the recent past. In this respect, polyester, silk, and nylon flowers are gaining widespread attention worldwide. Such emerging categories are likely to fuel market growth over the forecast timeframe. Furthermore, companies expand their distribution channels by opening new stores in key markets/locations. For instance, in June 2018, IKEA, a Swedish multinational conglomerate headquartered in the Netherlands, offering kitchen appliances, furniture, and home accessories, including fake plants, announced its first store in Hyderabad, India.


LIST OF KEY COMPANIES PROFILED:



  • FRS Holding S.R.L. (Evergreens) (Italy)

  • Diane James Designs, Inc. (U.S.)

  • Dongguan Fusheng Arts Products Co., Ltd (China)

  • Artificial Flower Factory (India)

  • Tree Locate (Europe) Limited (U.K.)

  • Foshan Tongxin Artificial Flowers Co., Ltd (China)

  • NGAR TAT Production Fty. Ltd. (Hong Kong)

  • Oriental Fine Art Co., Ltd. (Thailand)

  • Xuzhou Pleasant Arts Flower Co., Ltd (China)

  • SG Silk Flower Limited (China)


KEY INDUSTRY DEVELOPMENTS:



  • March 2022: RTfact Flowers, a U.K.-based luxury artificial flower company, opened its new showroom in Weybridge, a town in the U.K. This showroom features an area of 2,000 sq ft near Brooklands retail center and offers a variety of faux trees, greenery, and interior accessories.

  • October 2021: Flora D'Lite, an Oman-based boutique floral retailer specializing in fake flowers, indoor plants, and accessories, extended its product offerings from the residents of Muscat to the Sohar area through www.floradlite.com, its online website, on the back of a significant number of enquiries in Sohar.

  • February 2021: Diane James Home, a U.S.-based faux floral company, collaborated with Gray Malin, a popular aerial photographer, to launch a new collection of faux floral arrangements.

  • January 2020: Charlene Corrie, Darlington, a U.K.-based florist, launched CeCeBlooms, her new artificial flower business. The company caters to event planners and private customers looking for cost-effective displays for décor. It offers bouquets, individual stems, centerpieces, wreaths, and garlands.


REPORT COVERAGE


The research report analyzes the market in-depth and highlights crucial aspects such as prominent companies, product types, categories, and distribution channels. Besides this, the report provides insights into the artificial flowers market trends and highlights significant industry developments. In addition to the aspects mentioned earlier, the report encompasses several factors contributing to the market growth.


To gain extensive insights into the market, Request for Customization


Report Scope & Segmentation













































ATTRIBUTE



DETAILS



Study Period



2019-2032



Base Year



2023



Estimated Year



2024



Forecast Period



2024-2032



Historical Period



2019-2022



Growth Rate



CAGR of 5.24% from 2024 to 2032



Unit



Value (USD Billion)



Segmentation



By Material



  • Polyester

  • Plastic

  • Paper

  • Silk

  • Nylon

  • Others


By Application



  • Residential

  • Commercial


By Distribution Channel



  • Online

  • Offline



By Region



  • North America (By Material, Application, Distribution Channel, and Country)

    • U.S. (By Material)

    • Canada (By Material)

    • Rest of North America (By Material)



  • Europe (By Material, Application, Distribution Channel, and Country)

    • Italy (By Material)

    • Germany (By Material)

    • Spain (By Material)

    • U.K (By Material)

    • France (By Material)

    • Rest of Europe (By Material)



  • Asia Pacific (By Material, Application, Distribution Channel, and Country)

    • China (By Material)

    • India (By Material)

    • Japan (By Material)

    • Australia (By Material)

    • Rest of Asia Pacific (By Material)



  • South America (By Material, Application, Distribution Channel, and Country)

    • Brazil (By Material)

    • Argentina (By Material)

    • Rest of South America (By Material)



  • Middle East and Africa (By Material, Application, Distribution Channel, and Country)

    • South Africa (By Material)

    • UAE (By Material)

    • Rest of Middle East & Africa (By Material)








Frequently Asked Questions

Fortune Business Insights says that the global market size was valued at USD 1.64 billion in 2023 and is anticipated to reach USD 2.56 billion by 2032.

Recording a CAGR of 5.24%, the global market will exhibit steady growth over the forecast period of 2024-2032.

By material, the polyester segment is expected to dominate the market throughout the forecast period of 2024-2032.

By material, the polyester segment is expected to dominate the market throughout the forecast period (2023-2030).

The rising festival celebration trend is accelerating market growth.

Diane James Designs, Inc., Tree Locate (Europe) Limited, Oriental Fine Art Co., Ltd., Foshan Tongxin Artificial Flowers Co., Ltd, and Dongguan Fusheng Arts Products Co., Ltd are the leading players worldwide.

Europe dominated the global market in 2023.

The growing trend of indoor & outdoor decoration and gift-giving in various meet-ups and events worldwide favors market expansion.

Seeking Comprehensive Intelligence on Different Markets?
Get in Touch with Our Experts

Speak to an Expert
  • 2019-2032
  • 2023
  • 2019-2022
  • 193

Personalize this Research

  • Granular Research on Specified Regions or Segments
  • Companies Profiled based on User Requirement
  • Broader Insights Pertaining to a Specific Segment or Region
  • Breaking Down Competitive Landscape as per Your Requirement
  • Other Specific Requirement on Customization
Request Customization Banner

Consumer Goods Clients

Oecc
SPG
Radico
Edenred
Health Canada

Related Reports

Client Testimonials

“We are quite happy with the methodology you outlined. We really appreciate the time your team has spent on this project, and the efforts of your team to answer our questions.”

- One of the largest & renowned medical research centers based in the U.S. on a report on the U.S. NIPT Market.

“Thanks a million. The report looks great!”

- Feedback from a consultant on a report on the U.S. Beef Market.

“Thanks for the excellent report and the insights regarding the lactose market.”

- Brazil based company specializing in production of protein ingredients.

“I liked the report; would it be possible to send me the PPT version as I want to use a few slides in an internal presentation that I am preparing.”

- Global Digital Services Agency on a report on the Global Luxury Goods Market.

“This report is really well done and we really appreciate it! Again, I may have questions as we dig in deeper. Thanks again for some really good work.”

- U.S.-based biotechnology company focussing on treatment of chronic pain.

“Kudos to your team. Thank you very much for your support and agility to answer our questions.”

- Europe-based provider of solutions to automate data centre operations.

“We appreciate you and your team taking out time to share the report and data file with us, and we are grateful for the flexibility provided to modify the document as per request. This does help us in our business decision making. We would be pleased to work with you again, and hope to continue our business relationship long into the future.”

- India-based manufacturer of industrial and specialty intermediates with a strong global presence.

“I want to first congratulate you on the great work done on the Medical Platforms project. Thank you so much for all your efforts.”

- One of the largest cosmetics company in the world.

“Thank you very much. I really appreciate the work your team has done. I feel very comfortable recommending your services to some of the other startups that I’m working with, and will likely establish a good long partnership with you.”

- U.S. based startup operating in the cultivated meat market.

“We received the below report on the U.S. market from you. We were very satisfied with the report.”

- Global hearing aids manufacturer.

“I just finished my first pass-through of the report. Great work! Thank you!”

- U.S. based solar racking solutions provider.

“Thanks again for the great work on our last partnership. We are ramping up a new project to understand the imaging and imaging service and distribution market in the U.S.”

- World’s leading advisory firm.

“We feel positive about the results. Based on the presented results, we will do strategic review of this new information and might commission a detailed study on some of the modules included in the report after end of the year. Overall we are very satisfied and please pass on the praise to the team. Thank you for the co-operation!”

- Germany based machine construction company.

“Thank you very much for the very good report. I have another requirement on cutting tools, paper crafts and decorative items.”

- Japanese manufacturing company of stationery products.

“We are happy with the professionalism of your in-house research team as well as the quality of your research reports. Looking forward to work together on similar projects”

- One of the Leading Food Companies in Germany

“We appreciate the teamwork and efficiency for such an exhaustive and comprehensive report. The data offered to us was exactly what we were looking for. Thank you!”

- Intuitive Surgical

“I recommend Fortune Business Insights for their honesty and flexibility. Not only that they were very responsive and dealt with all my questions very quickly but they also responded honestly and flexibly to the detailed requests from us in preparing the research report. We value them as a research company worthy of building long-term relationships.”

- Major Food Company in Japan

“Well done Fortune Business Insights! The report covered all the points and was very detailed. Looking forward to work together in the future”

- Ziering Medical

“It has been a delightful experience working with you guys. Thank you Fortune Business Insights for your efforts and prompt response”

- Major Manufacturer of Precision Machine Parts in India

“I had a great experience working with Fortune Business Insights. The report was very accurate and as per my requirements. Very satisfied with the overall report as it has helped me to build strategies for my business”

- Hewlett-Packard

“This is regarding the recent report I bought from Fortune Business insights. Remarkable job and great efforts by your research team. I would also like to thank the back end team for offering a continuous support and stitching together a report that is so comprehensive and exhaustive”

- Global Management Consulting Firm

“Please pass on our sincere thanks to the whole team at Fortune Business Insights. This is a very good piece of work and will be very helpful to us going forward. We know where we will be getting business intelligence from in the future.”

- UK-based Start-up in the Medical Devices Sector

“Thank you for sending the market report and data. It looks quite comprehensive and the data is exactly what I was looking for. I appreciate the timeliness and responsiveness of you and your team.”

- One of the Largest Companies in the Defence Industry
We use cookies to enhance your experience. By continuing to visit this site you agree to our use of cookies . Privacy.
X