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Artificial grass turf sheets are widely used in various playgrounds, gardens, and other commercial places. These turfs sheets are made up of synthetic fibre materials having strong heat & water resistance capability. These fibres also have an ability of lesser abrasiveness & strong wear & tear resistance. Such products are largely consumed across the globe as they increase the playability of the ground surface & require lesser maintenance over natural grass.
Manufacturers widely offer artificial turfs of different sizes and types in order to cater to the various customer needs of the people. For instance, In June 2020, SYNLAWN ARTIFICIAL GRASS, a leading manufacturer and innovator of artificial grass launched a product line of safest and cleanest turf that uses featured super yarn technology as well as various sanitized additives in its material to avoid infection from the grass to the user.
Rising consumer demand for having an aesthetic look to their garden as well as renovation & decoration trends is fuelling the growth of the grass turf business. Also, increasing residential and commercial infrastructural facilities across the world is further propelling the demand for artificial turf sheets. Increasing consequences of the environmental population and heavy rain are likely to reduce the playfulness of the natural grass grounds, hence artificial turfs are grown in popularity to avoid such circumstances.
Moreover, increasing participation of kids as well as the adults for the various sports activities give rise to the demand for the sports club construction activities and thereby the consumption of the grass turf sheets. According to the statistics presented by the Sports & Fitness Industry Association, in the U.S., the participation rate of the children under the age of 6 to 12 years for the team sports activities on a regular basis has increased from 37% in 2017 to 37.9% in 2018.
However, the higher cost of the artificial grass turf sheets is expected to limit its demand among the lower-income group of the population.
Key Market Driver -
Growing consumer demand for outdoor & lawn decoration activities is expected to drive the market growth.
Key Market Restraint -
The higher cost of artificial grass turf sheets is anticipated to restrain market growth.
The prominent companies involved with the global artificial grass turf market are, Namgrass, P.K. Versi Turf Private Limited, Remodelista, LLC., Ross NW Watergardens, Artificial Grass Liquidators, Guangdong Citygreen Sports Industry Ltd., Synthetic Grass Warehouse, SYNLAWN ARTIFICIAL GRASS, Turf Factory Direct, Tiger Turf, Turf Green, etc.
The global artificial grass turf market is segmented based on fibre material, applications, distribution channels, and geography. Based on the fibre material, the market is segmented into nylon, polypropylene, polyethylene, and others. The nylon segment is expected to hold a major share of the market owing to the higher tensile strength, resilience, and melting point of the nylon materials over the other materials types. These parameters result in the higher durability of the turfs made up of nylon fibre material which catches the attention of the sports court designer to use such turf material type.
Based on the applications, the global market is segmented into sport courts & gardens, residential, and commercial. Sports courts & garden segment is expected to hold a major share of the market owing to advantages of the turf of avoiding heating up or water drought condition of the ground. Additionally, the rising number of sport courts is further driving the growth of such a segment.
Based on the distribution channel, the market is segmented into offline stores and online stores. Offline stores segment is expected to hold a major share of the market as customers can physically see and compare the variety of the different sized grass sheets. Additionally, customers can easily communicate with the turf providers about their custom grass sheet needs in the offline channel mode.
By geography, the global artificial grass turf market is segmented into North America, Europe, Asia Pacific, South America, and Middle East & Africa.
The European region is expected to hold a major share of the global market owing to a large number of sport courts of different games such as Tennis, football, hockey, and others which results into the higher demand for the artificial grass turf in the countries such as United Kingdom, Germany, and France. According to the data presented by Germany’s Presidency of the Council of European Union, as of 2018, there were a total 91,000 number of sports clubs in Germany. Additionally, an increasing number of educational institutes are further driving the demand for the grass turf sheets for their playgrounds in the region. According to the data presented by the Department of Education, the Government of the U.K., the number of nursery & primary schools in the U.K. was increased by 15.7% from 2018 to 2019.
Asia Pacific region is expected to grow at a faster rate for the global artificial grass turf market owing to the rising consumer trends of renovating outdoor areas, lawns, and rooftops at households and offices. Additionally, increasing government support for the development of the hotels & restaurant facilities in countries such as India, and China is further driving the demand for the grass turf business. According to the Department of Planning & Development, Government of Andhra Pradesh, the Government of India was allocated USD 0.3 million for the construction of the hotels, homes & residential schools for the financial year of 2018-2019.
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