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Nowadays, convenient and safety features are not limited to the premium segment vehicles; but they are also provided to the medium level segment. The increasing production and sales of passenger cars and commercial vehicles are likely to drive the market for the power window. The adoption of advanced technologies in vehicles is expected to drive the growth of the automotive power window market. Also, the rising adoption of the anti-pinch power window system in the vehicles owing to safety is expected to drive the growth of the power window market over the forecast period. According to data provided by the National Highway Traffic Safety Administration about nearly 1.5 child deaths are caused by the power window strangulations; almost five hundred people serve scrapes, fractures, cuts, and sprains by the power window accidents.
Key Market Driver -
The increasing demand for the passenger cars with the convenient features is expected to drive the growth of the market
Key Market Restraint -
The replaceable cost of the power window is higher, and this factor is expected to hamper the growth of the market.
The anti-pinch system is a safety feature provided in the power window system to sense any obstacles in the path while winding up the window and prevents the glass from further moving upwards. By this, it prevents any fatalities to the occupants while winding up. The replaceable cost of the power window of the vehicles is higher, and this factor is expected to restrain the growth of the automotive power window market over the forecast period.
The global automotive power window market has been segmented into vehicle type, market, and region. By vehicle type, further, the market has been segmented into passenger cars and commercial vehicles. The passenger car segment is expected to dominate the market over the forecast period owing to the rise in the adoption of the advanced technologies in the passenger cars owing to safety and convenient features. The commercial vehicle segment is expected to show steady growth in the market over the forecast period. By market, the global automotive power window market is segmented into the aftermarket and OEMs. The OEM segment is expected to show exponential growth in the market over the forecast period. The increasing adoption of a power window in the mid-level entry segment cars by OEMs is expected to drive the growth of this segment in the market. The aftermarket segment is expected to show steady growth in the market over the forecast period owing to the high cost of power window replacement in the car after accidents.
Some of the major companies that are present in the automotive power window market include Robert Bosch GmbH, Denso Corporation, AISIN SEIKI Co., Ltd., Valeo, Johnson Electric Holdings Ltd., Grupo Antolin, Continental AG, among others.
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Geographically, the automotive power window market is segmented into North America, Europe, Asia Pacific, and the rest of the world. Asia-Pacific is expected to dominate the market over the forecast period. The growing adoption of the advanced technologies in the vehicles and also propelling sales of passenger cars in this region, these factors are expected to drive the growth of the market in this region. North America is also expected to show good growth in the automotive power window market over the forecast period. The rules in this region about the power window regarding the safety of the occupant are expected to drive the growth of the advanced power window system market in this region. Europe is also expected to show good growth in the automotive power window market over the forecast period.
By Vehicle Type
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