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How Product Introductions With New Flavors In The Baby Food Products Is Propelling The Sales Of The Top Baby Food Brands

November 29, 2023 | Food & Beverages

Nowadays, parents are more focused on infant nutrition, and working women highly prefer baby food products. The growing need for nutrients and energy for babies’ growth is boosting the consumption of baby food.  Increasing chances of foodborne illnesses pushing parents to look after their infant's health. As per a report by Fortune Business Insights™, the market for baby food reached USD 97.31 billion in 2022 and is set to reach USD 161.16 billion in 2030 with a CAGR of 6.62% over 2023 to 2030. The market is also expected to reach the valuation of USD 102.90 billion in 2023. Restrictions in import and export facilities due to the COVID-19 pandemic hampered the sales of products. Leading brands are focusing on collaborations and product introductions to increase their customer base.