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A global manufacturer of ready-to-drink beverage products ordered a study to better understand the ready-to-drink (RTD) coffee market. The new study was conducted and published by Fortune Business Insights. The main aim behind the study was to analyze the key coffee consuming countries for adopting growth strategies accordingly. The significant methodologies utilized are:
Moreover, the study contains historical and current data on revenues procured through the sales of RTD coffee, as well as on annual consumption at the country, regional, and global levels. The details about compositions of coffee and other similar ingredients were gathered from articles, press releases, and journals of reliable sources.