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Cinema & stadium chairs are installed in cinema theatres, auditorium & sports stadium for comfortable viewing for audience. These chairs can be made of different materials such as, wood, plastic, metal, fibre, and others. In cinema and stadiums, the seating solution are meant to provide proper body rest along with enhancing viewing experience for audience. Considering the comfortable factor, the cinema chairs considered to be better than stadium chairs.
Lately, with the growing demand of OTT platforms such as Netflix, Disney+ Hotstar, Amazon, among others, the cinema industry has also witnessed rapid change in the market. Experiencing this major change, other media providers are now more focused on enhancing the cinema industry for audiences which could increase the consumer spending & making them avoid online or OTT platform. Along with enhancing the seating experience for customers, cinema theatres are equipping with advance technology which offers high quality picture, heightened realism with customizable pristine audio system for an optimal experience.
Recently, there has been a significant increase in demand of cinema and stadium chairs owing to rise in disposable income & also, the demand for comfort has increased. In sports arena & cinema theatres, this major rise have surged mass participation. Some other technical innovations like self-cleaning coating or advent of folding chairs have created a suitable landscape for this market involving key players as well.
The Cinema & stadium chairs market is projected have a lucrative growth during the forecast period, as the rising number of theatres & sports stadiums have fuelled market growth along with customer’s demand for luxury seating experience. Increase in number of customers preferring to watch movies in cinema theatres has also boosted the market.
Furthermore, growth in sports activities & sports events has significantly risen the number of sports stadiums, resulting into surging the market for stadium chairs. The increase in the number of lecture halls and auditoriums in academic institutions has aided market growth significantly.
However, the unexpected emergence of Covid-19 has made huge impact in cinema & entertainment industry. The social distancing norms & strict regulations have restricted people to go out & watch movie in theatre. Therefore, this could be a major restraint for key players to hold their position in the market.
Key Market Driver -
• Increase in consumer spending on entertainment • Major players focusing on enhancing the consumers seating experience • Increasing number of sports stadium & redevelopment projects
Key Market Restraint -
• The Covid-19 regulations restricting customers to watch movies in cinema halls & theaters
The Major Key players who are holding their position in Cinema and Stadium Chairs Market are Eredi Caloi s.r.l., Figueras Group, Ferco Seating Systems, RK Seating Systems, Mobiliario, Raunaq chairs, Hussey Seating Company, Seatiing Private Limiited, VIP Cinema Seating, Southern Bleacher, Inc., KundanÂ ChairsÂ Private Limited, YYH Seating, Irwin Seating Company, Royal Audi Chairs, SERIES Seating LLC, Theatre Solutions Inc. (TSI), Evertaut, Kotobuki Seating Co & others.
North America market is expected to account for a major revenue share in the cinema and stadium chairs market due to the rise in the consumer spending on live sport experience. Focusing on enhancing the product portfolio and rising the customer base along with increase in business development activities may boost the growth of cinema and stadium market.
Europe region is projected to exhibit strong growth in the market, owing to the increase in the usage of manufacturing technology. For instances, an Italy based company Caloi by Eredi Caloi Srl, leading manufacturer utilizes most advanced technology solutions in their manufacturing processes. The company uses AUTOCAD systems for planning and develops new interesting items with more than 70-year experience in the field. Whereas, Figueras Group, located in Barcelona is providing services chairs with movable solutions.
Asia Pacific region is projected witness huge growth in this market in forecast period. Especially in India, due to the increase in the sports activities & players are inclining towards adoption of premium and VIP seating arrangement in order to deliver better hospitality. Moreover, increasing government spending on sports industry and rise in construction of new sports stadium projects is expected to increase demand for new technologically advanced and luxury seats. China market is also witnessing a lucrative with the presence of key player like YYH Seating, specializing in the production of cinema seats, theatre seats which are widely used in cinemas, theatres.
Middle East & Africa and Latin America region expected to depict stagnant growth, owing to tourism & hospitality industry. Tourism industry may boost the cinema & stadium market. As this could give their audience & tourists a different & good experience, become tourist attraction.
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