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The diagnostics industry has witnessed significant transformation in recent years owing to the introduction of advanced technologies and increasing commitment toward providing enhanced patient outcomes. The integration of artificial intelligence has transformed the accessibility, affordability, and quality of healthcare through the application of technology in medical diagnosis and treatment procedures. In addition, these are important tools for responding to the challenges faced by primary care systems while aligning with healthcare professionals and patients’ needs.
Furthermore, the increasing adoption of advanced technologies for early diagnosis and growing initiatives by key market players, such as new product launches and mergers & acquisitions, are contributing to the digital diagnostics market growth.
Moreover, the growing prevalence of chronic diseases has increased the need for innovative and advanced diagnostic technologies. According to data published by the American Cancer Society in 2023, an estimated 19,58,310 new cancer cases are registered in the U.S. The increasing cases of cancer would lead to a growing preference for advanced technologies among the population for better patient outcomes, which would further impact the market growth positively.
During the COVID-19 pandemic, the global digital diagnostics market experienced slower growth compared to the pre-pandemic era. The growth was due to less awareness about these technologies among the population, along with increasing concerns regarding data security and privacy. These factors limited the adoption of digital diagnostic technologies and restricted the market growth.
However, the market is projected to grow during the forecast period owing to the growing demand for digital diagnostic technologies among healthcare providers. According to the data published by the National Center for Biotechnology Information (NCBI) in 2022, most of the healthcare industry integrated artificial intelligence into its system after the pandemic as it offers reliable and fast diagnosis and screening of people with symptoms of COVID-19. Thus, growing awareness regarding the potential application of these technologies among the population will increase the adoption of digital diagnostic technologies during the forecast period.
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The report covers the following key insights:
On the basis of product & services, the software and services segment accounted for a significant market share in 2023. Most healthcare organizations rely on digital solutions to accelerate their operations and enhance patient care and overall efficacy. Therefore, for better patient outcomes, most healthcare settings are integrating advanced software, which is further contributing to the segment growth.
Furthermore, the hardware segment is expected to grow at a considerable CAGR during the forecast period. This is owing to the increasing demand for advanced diagnostic systems that can easily integrate software and provide efficient and precise results.
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North America is projected to account for a significant share of the global digital diagnostics market in 2023. The growth of the market in the region is attributed to the increasing adoption of innovative technologies, growing investments by public and private players, and rising product launches and initiatives by key market players.
Furthermore, the Asia Pacific market is expected to grow at a significant CAGR during the forecast period. The regional expansion is attributed to the growing burden of chronic diseases coupled with the higher adoption of advanced technologies among emerging nations.
The report includes the profiles of key players such as Siemens Healthcare GmbH, GE Healthcare, F. Hoffmann-La Roche Ltd., Thermo Fisher Scientific Inc., Digital Diagnostics Inc., Midmark Corporation, and others.
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