"Smart Strategies, Giving Speed to your Growth Trajectory"
The global generative design market size was valued at USD 217.5 million in 2022 and is projected to grow from USD 257.2 million in 2023 to USD 926.0 million by 2030, exhibiting a CAGR of 20.1% during the forecast period.
Generative design is a dynamic design examination process in which engineers or designers input their goals and parameters, such as performance, spatial requirements, materials, manufacturing methods, and cost constraints, into the software. This 3D Computer-Aided Design (CAD) capability utilizes Artificial Intelligence (AI) to autonomously generate numerous design alternatives, swiftly exploring all possible permutations to meet specified requirements. Engineers can interactively define their preferences, including materials and manufacturing processes, and the generative engine produces a ready-to-manufacture design. This approach accelerates product developments and innovation, allowing engineers to create superior designs efficiently.
Moreover, such design facilitates the exploration of numerous alternatives within a short timeframe, enhancing the speed of design innovation. By considering various factors, such as materials, manufacturing processes, and performance requirements, it optimizes designs for specific goals, significantly reducing the time required to design a product or component. Automating the design process and the rapid exploration of alternatives make generative design a powerful tool for creating efficient and innovative designs.
The market is driven by the rising demand for innovative and optimized design solutions and the growing need to significantly reduce time and material usage in the product development process. Moreover, the growing demand for lightweight and high-performance components and the potential for reducing material waste is driving the market in the aerospace industry. For instance, in March 2023, NASA (Space Agency) started using AI to develop and create its mission hardware with relatively stronger components than the human-designed counterparts, saving two-thirds of the weight.
Increase in Remote Collaboration Domains Amid Pandemic Propelled Market Growth
The market experienced both favorable and adverse effects due to the COVID-19 pandemic. Initially, the disruptions led to temporary project delays and reduced investments. However, the market swiftly recovered as companies realized the significance of generative design in overcoming challenges and adjusting to new circumstances. For instance, in August 2020, Antonio Citterio Patricia Viel (architecture firm) launched ACPVLab, a research and development unit that focuses on using such designs to develop interiors. The unit developed a handcrafted computer script, allowing interior designers and architects to explore various layout permutations instantly.
Also, the pandemic underscored the importance of efficient design solutions, cost optimization, and remote collaboration domains where such design excels. Consequently, there was an upsurge in the adoption of design technologies, especially in sectors such as healthcare, where rapid design iterations and optimization played a critical role.
Rising Demand for Lightweight Vehicle Products to Enhance Market Growth
The rising demand for lightweight vehicle products has spurred the adoption of generative technology, emerging as a pivotal trend in the global market growth. Weight reduction is crucial for enhancing electric vehicle efficiency, as lighter vehicles require less energy for propulsion, contributing to extended range per charge – an essential factor for consumers evaluating electric vehicles.
Moreover, such design addresses structural integrity, manufacturing constraints, and material properties to create efficient, optimal, and lightweight designs. This technology empowers designers to swiftly explore diverse possibilities, resulting in minimized material usage and improved performance and functionality.
For instance, in March 2021, XponentialWorks partnered with Arcimoto (lightweight and electric fun utility vehicles provider). The joint plan worked with Paramatters’ CogniCAD generative design software to reduce the vehicle weight using lightweighted components. The team reduced the weight of a control arm (upper) by 52%, a rear swing arm by 34%, and a brake pedal by 49%.
Request a Free sample to learn more about this report.
Rapid Advancements in AI and CAD Technologies to Drive Product Innovation and Enhance Market Growth
The market is driven by swift advancements in AI and CAD technologies, enabling engineers and designers to efficiently explore a multitude of design options. The burgeoning demand for energy-efficient, lightweight, and cost-effective products, particularly in the automotive and aerospace industries, propels the adoption of such designs. Moreover, these designs hasten the product development process and enhance overall efficiency. The increasing applications of such designs in architecture, additive manufacturing, and simulation-driven design also play a pivotal role in the market growth.
The market is further driven by the escalating demand for advanced manufacturing featuring intricate designs, pushing automotive manufacturers to intensify R&D investments and embrace generative techniques.
For instance, in August 2023, Toyota pioneered a generative AI technique to integrate engineering parameters into initial design sketches. Similarly, in June 2023, Mercedes-Benz showcased a voice assistant powered by ChatGPT.
Various players in the automotive industry are exploring this technology to expedite iterations and enhance outcomes.
Lack of Interoperability with Other Software and Legacy Systems to Impede Market Growth
A potential obstacle to market growth is the presence of interoperability issues with other software and legacy systems. The difficulty in sharing information among stakeholders is increased by the lack of interoperability, leading to potential errors. Traditionally, information exchange relied on drawings and documents. However, the evolution of requirements, such as 2D or 3D CAD, has increased the reliance on digital solutions, such as Building Information Modeling (BIM), for efficient information sharing. The use of diverse tools by project managers for data collection, design, and analysis compounds the challenge of interoperability for design vendors in the market. Also, end-use industries exhibit hesitancy in adopting the software due to the necessity for a comprehensive infrastructure overhaul, posing a potential obstacle to market growth. These factors are expected to curtail the global generative design market growth.
On Premise Segment’s Growth is Driven by its Increasing Popularity Among Large Enterprises
Based on deployment, the market is divided into on premise and cloud.
The on premise segment holds the highest share of the market owing to its popularity among large enterprises. Organizations with established IT infrastructures find deploying these solutions on premise more practical and cost-effective, allowing better integration with existing systems.
However, the cloud segment is expected to grow with the highest CAGR over the forecast period. It provides accessibility, allowing users to utilize design tools from various locations, promoting collaboration and flexibility.
Topology Optimization & 3D Printing Segment Takes the Lead Owing to Its Ability to Minimize Material Usage
Based on application, the market is studied among topology optimization & 3D printing, lightweighting, thermal management, and others.
The topology optimization & 3D printing segment holds the largest global generative design market share owing to its ability to systematically determine the optimal distribution of material within a given design space. For instance, in August 2022, Carbon acquired ParaMatters to add new topology optimization features to its 3D printing software.
However, the lightweighting segment is predicted to hold the highest CAGR over the forecast period owing to the increasing emphasis on energy efficiency and sustainability across various industries.
To know how our report can help streamline your business, Speak to Analyst
Growing Need for Complex and Lightweight Structures Drives the Industrial Manufacturing Segment Growth
The market is studied across many industries, including automotive, aerospace & defense, architecture & construction, industrial manufacturing, and others.
The industrial manufacturing segment holds the highest share of the global market. Generative technology is particularly valuable in industrial manufacturing for creating complex and lightweight structures that meet stringent performance requirements. For instance, in June 2022, Altair acquired additive manufacturing software firm Gen3D to expand its additive manufacturing design capabilities.
However, the automotive segment is expected to grow with the fastest CAGR over the forecast period. The demand for generative design in advanced manufacturing processes and the need to enhance automotive performance drive the adoption of such design in the industry.
We have studied the market across North America, South America, Europe, Asia Pacific, and the Middle East & Africa.
North America Generative Design Market Size, 2022 (USD Million)
To get more information on the regional analysis of this market, Request a Free sample
North America holds the highest market size owing to the mature ecosystem of the region. The region has a robust presence of key technology players who foster innovation and technological advancements. Industries in the region, particularly aerospace, automotive, manufacturing, and construction, emphasize continuous improvement and advanced technologies, making them market growth drivers. Additionally, the region’s strong investment in cutting-edge technologies further propels the market. For instance, in May 2023, KPMG LLP declared an initiative to deploy a set of generative artificial intelligence investments to empower its workforce and further improve cutting-edge client solutions.
To know how our report can help streamline your business, Speak to Analyst
Asia Pacific is expected to grow with the highest CAGR over the forecast period. The region is witnessing rapid urbanization with Industry 4.0 strategies, leading to increased adoption of generative design solutions across various industries. Also, key players in the region are acquiring and partnering with similar businesses to set footprints in the global market. For instance, in March 2022, Obayashi Corporation partnered with SRI International to develop AiCorb. It is an AI technology that proposes various designs, from hand-sketched drawings to 3D models.
The market in Europe is driven by factors, such as the region’s emphasis on advanced manufacturing and engineering practices. The European automotive sector has gained prominence on the global stage within the automobile industry. Significant multinational car Original Equipment Manufacturers (OEMs) are driving the widespread adoption of 3D printing technology for design formulation and R&D applications in the automotive industry. Renowned automakers, such as Mercedes-Benz, Audi, BMW, Jaguar, Land Rover, Volkswagen, and others, have collectively established a sustainable market for 3D printing and related technologies in Europe.
Similarly, the Middle East & Africa, and South America are expected to grow potentially in the coming years. In November 2023, University of Johannesburg (UJ) students secured a Gold DMA Assegai award for AI-incorporated MaXhosa X Nike strategy. Students produced a data-driven strategy for a South African brand, MaXhosa Africa, using generative AI for their creative prototypes.
Collaborations & Partnerships among Vendors to Propel Market Growth
Key players in the market are collaborating and integrating with similar companies to bring significant financial gains to both parties. Partnerships aid businesses in increasing sales and cutting down costs by sharing or combining resources. For instance,
An Infographic Representation of Generative Design Market
To get information on various segments, share your queries with us
The generative design market report research provides a detailed analysis of the market and focuses on key aspects such as leading companies, product/service types, and leading applications of the product. Besides, the report offers insights into key market trends and highlights industry developments. In addition to the factors above, the report encompasses several factors that contributed to the growth of the market in recent years.
CAGR of 20.1% from 2023 to 2030
Value (USD Million)
The market is projected to reach USD 926.0 million by 2030.
In 2022, the market was valued at USD 217.5 million.
The market is projected to grow at a CAGR of 20.1% during the forecast period.
Topology optimization & 3D printing is the leading application in the market.
The rapid advancements in AI and CAD technologies drive product innovation and enhance market growth.
The top players are PTC, Dassault Systemes, Autodesk Inc., Siemens, ANSYS, Inc., nTopology Inc., Hexagon AB, Altair Engineering Inc., Carbon, Inc., and Synera GmbH.
North America holds the highest market share.
By industry, automotive is expected to grow with the highest CAGR during the forecast period.
“This report is really well done and we really appreciate it! Again, I may have questions as we dig in deeper. Thanks again for some really good work.”- U.S.-based biotechnology company focussing on treatment of chronic pain.
“Kudos to your team. Thank you very much for your support and agility to answer our questions.”- Europe-based provider of solutions to automate data centre operations.
“We appreciate you and your team taking out time to share the report and data file with us, and we are grateful for the flexibility provided to modify the document as per request. This does help us in our business decision making. We would be pleased to work with you again, and hope to continue our business relationship long into the future.”- India-based manufacturer of industrial and specialty intermediates with a strong global presence.
“I want to first congratulate you on the great work done on the Medical Platforms project. Thank you so much for all your efforts.”- One of the largest cosmetics company in the world.
“Thank you very much. I really appreciate the work your team has done. I feel very comfortable recommending your services to some of the other startups that I’m working with, and will likely establish a good long partnership with you.”- U.S. based startup operating in the cultivated meat market.
“We received the below report on the U.S. market from you. We were very satisfied with the report.”- Global hearing aids manufacturer.
“I just finished my first pass-through of the report. Great work! Thank you!”- U.S. based solar racking solutions provider.
“Thanks again for the great work on our last partnership. We are ramping up a new project to understand the imaging and imaging service and distribution market in the U.S.”- World’s leading advisory firm.
“We feel positive about the results. Based on the presented results, we will do strategic review of this new information and might commission a detailed study on some of the modules included in the report after end of the year. Overall we are very satisfied and please pass on the praise to the team. Thank you for the co-operation!”- Germany based machine construction company.
“Thank you very much for the very good report. I have another requirement on cutting tools, paper crafts and decorative items.”- Japanese manufacturing company of stationery products.
“We are happy with the professionalism of your in-house research team as well as the quality of your research reports. Looking forward to work together on similar projects”- One of the Leading Food Companies in Germany
“We appreciate the teamwork and efficiency for such an exhaustive and comprehensive report. The data offered to us was exactly what we were looking for. Thank you!”- Intuitive Surgical
“I recommend Fortune Business Insights for their honesty and flexibility. Not only that they were very responsive and dealt with all my questions very quickly but they also responded honestly and flexibly to the detailed requests from us in preparing the research report. We value them as a research company worthy of building long-term relationships.”- Major Food Company in Japan
“Well done Fortune Business Insights! The report covered all the points and was very detailed. Looking forward to work together in the future”- Ziering Medical
“It has been a delightful experience working with you guys. Thank you Fortune Business Insights for your efforts and prompt response”- Major Manufacturer of Precision Machine Parts in India
“I had a great experience working with Fortune Business Insights. The report was very accurate and as per my requirements. Very satisfied with the overall report as it has helped me to build strategies for my business”- Hewlett-Packard
“This is regarding the recent report I bought from Fortune Business insights. Remarkable job and great efforts by your research team. I would also like to thank the back end team for offering a continuous support and stitching together a report that is so comprehensive and exhaustive”- Global Management Consulting Firm
“Please pass on our sincere thanks to the whole team at Fortune Business Insights. This is a very good piece of work and will be very helpful to us going forward. We know where we will be getting business intelligence from in the future.”- UK-based Start-up in the Medical Devices Sector
“Thank you for sending the market report and data. It looks quite comprehensive and the data is exactly what I was looking for. I appreciate the timeliness and responsiveness of you and your team.”- One of the Largest Companies in the Defence Industry