Gin Market Size, Share, and Industry Analysis By Product Type (London Dry Gin, Old Tom Gin, Plymouth Gin, and Others), By Price Point (Standard and Premium), By Distribution Channel (On-trade and Off-trade (Supermarkets/Hypermarkets, Liquor Stores, Online Stores, and Others)), and Regional Forecast till 2032

The global gin market continues to expand globally due to customers want both premium spirits along with unique botanical mixtures in their beverages. The rise of artisanal craft gins in consumer demand leads to the diversification of flavors and styles in this market segment.

This market growth pattern stems mainly from emerging markets along with younger consumption groups. Big changes in the gin industry will emerge from sustainability efforts along with distinctive branding methods.

• According to the Distilled Spirits Council of the U.S. (DISCUS), the U.S. gin market achieved 10.5 million 9-liter case volumes in 2022 while the consumer base remained constant.

Gin Market Driver

Rising Demand for Premium and Craft Gin

People prefer artisanal gin that offers superior quality and unique flavor profiles when they choose their alcohol today. The expanding market demand has led to the creation of multiple craft distilleries throughout the world. The key selling points for the market now center around limited production volumes along with new and creative herbal ingredient combinations. The expansion of premium quality products along with increased product range defines the current direction of the gin market.

• According to the Distilled Spirits Council of the U.S. (DISCUS), available data from 2022 shows that gin accounted for 3.5% of total spirits consumption measures within the U.S. indicating its established position among other spirits.

Gin Market Restraint

Regulatory Restrictions and Taxation May Create Challenges for Gin Market Growth

Market expansion is limited by stringent spirit regulations coupled with elevated taxes which exist in certain regions. The Australian distiller sector faces limited market success due to heavy alcohol taxation policies. These monetary obstacles prevent both new developments and manufacturing investments within the industry sector. The expansion routes for the gin market encounter major barriers due to of these situations. 

Gin Market Opportunity

Emergence of Non-Alcoholic and Low-ABV Gins to Offer New Growth Opportunities

High consumer interest in health and wellness drives market demand for both zero-proof and light alcohol gin brands. People are choosing taste-driven beverages which match their interest in leading healthy lives. Company brands now have new business opportunities to develop their product catalogs. The expansion of the gin market now extends to non-alcoholic alcoholic beverage options.

Segmentation

Key Insights

The report covers the following key insights:

• Rising consumer demand for premium, artisanal products with unique and diverse flavor profiles, By Major Countries
• Key Industry Developments (Advanced distillation techniques and innovative botanical extraction methods to enhance flavor and quality)
• Overview: Growing steadily, fueled by consumer interest in premium, craft varieties and innovative flavor experiences, affecting overall market dynamics

Analysis By Product Type

Based on product type analysis, the gin market is subdivided into London dry gin, old tom gin, Plymouth gin, others.

The classic London Dry Gin showcases juniper notes as its main characteristic alongside a dry beverage conclusion. London Dry Gin needs to reach high purity through distillation while retaining all flavors presented in the process. People worldwide prefer this gin variation for its widespread use in traditional cocktail recipes.

Old Tom Gin connects dry and Dutch gin styles by exhibiting moderately sweet taste notes that can span between the two varieties. During the 18th and 19th centuries Old Tom Gin gained its popularity due to of its deep full-bodied taste. This type of gin appears frequently in the classic Tom Collins drink.

The designation of Plymouth Gin comes from a geographical protection rule that demands production only in Plymouth England. Old Tom Gin presents an earthy flavor profile which balances the palates with foundational characteristics but drier than traditional London Dry Gin. The distillation of Plymouth Gin remains with a single producer although people used to associate its name with distilled spirits.

Various modern styles including New Western gins as well as Contemporary gins make up this recent and localized category. The botanical blends in these gins replace juniper with novel combinations instead of traditional juniper usage. Modern flavors found in these gins match contemporary consumer preferences.

Analysis By Price Point

Based on price point analysis, the gin market is subdivided into standard, premium.

Standard gin exists as the basic and budget-friendly category of gin that provides dependable flavors built upon standard botanical ingredients. The distillers produce it on a large scale to suit popular cocktail requirements. Various gins in this category provide a basic drinking experience due to their flavors lack intricate elements.

Premium gin exhibits both elevated manufacturing quality and elevated costs while using advanced botanical ingredients and refined distillation processes. Artisanal distillers prepare this product in small amounts to create its sophisticated taste profile. The premium gin category exists to satisfy experienced gardeners and individual flavor seekers who want exceptional drinking experiences.

Analysis By Distribution Channel

Based on distribution channel analysis, the gin market is subdivided into on-trade and off-trade (supermarkets/hypermarkets, liquor stores, online stores, others).

Premier establishments such as bars and restaurants together with clubs represent the on-trade segment for gin since their customers buy gin products for site-specific drinking. Drinking establishments provide this channel with social advantages along with premium and craft categories of gin products. A major function of the on-trade sector exists in brand advertisement while delivering educational value to consumers.

Customers acquire gin for home consumption by purchasing it from retail outlets which constitute the off-trade sector. The strategic segment unifies retailers both big and small dedicated to selling alcoholic goods. Off-trade channels have created paramount importance due to the accommodate the increasing bottled gin consumer base while providing for new home drinking preferences.

The combination of supermarkets and hypermarkets operates as a leading distribution channel which offers numerous gin brands to customers at affordable prices. Retail chains with extensive spaces draw an extensive consumer customer roster that contains people buying on a budget as well as individuals interested in premium choices. This segment offers its customers straightforward access coupled with easy reach as essential benefits.

Online shops enable home-based gin buying with a bigger product range than commonplace brick-and-mortar stores provide. Through e-commerce platforms customers can view item prices, request deliveries, and obtain personalized service during their shopping journey. Digital marketplaces function as key platforms to increase gin brands accessibility for consumers worldwide.

Regional Analysis

Based on region, the market has been studied across North America, Europe, Asia Pacific, South America, Middle East and Africa.

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Key markets worldwide find their focus on North America where steady demand from America and Canada keeps pushing up interest in premium and craft gin products. The rising cocktail popularity together with health-conscious people who prefer low-alcohol drinks leads to market growth. The market receives backing from robust increases in both collaborative distilleries and fresh flavor developments.

Gin observes its biggest consumption levels within Europe since the U.K., Spain and Netherlands maintain strong cultural connections with this spirit. High-quality botanicals and artisanal alongside premium products drive the modern consumer demand in this region. European consumers have taken to using gin for creating cocktails and experimenting with novel ways of consumption.

Rapid market expansion of gin occurs throughout the Asia Pacific region particularly through the growing sectors of China, India and Japan. Most consumers from the middle-class sector while their interest in Western-style spirits leads to growing gin consumer numbers. The region experiences growing demand for premium and imported gins due to urbanization brings new drinking patterns among its population.

As South America welcomes more international spirits into its market sector Brazilian consumers alongside those in Argentina are showing growing interest in gin consumption. Young adults are strongly choosing premium and flavored variants of gin from the market today. The gin market remains new but has opportunities to grow since consumers start choosing gin-based beverages.

Gin consumption across the Middle East and Africa remains relatively low but it is expanding through improved interest in premium spirits in populations throughout South Africa together with the UAE. A rise in demand is observed in this region due to of its evolving drinking customs and its diverse cultural makeup. Certain international nations enforce strict alcohol laws that suppress potential growth opportunities within their territories.

Key Players Covered

The report includes the profiles of the following key players:

• Bacardi Limited (Bermuda)
• Pernord Ricard (France)
• Diageo plc (U.K.)
• Campari Group (Italy)
• Lucas Bols N.V. (Netherlands)
• San Miguel Corporation (Philippines)
• Rémy Cointreau (France)
• William Grant and Sons Ltd. (U.K.)
• Forest Spirits by La Hanoudière (France)
• Mygin (France)

Key Industry Developments

• February 2025– South Australian gin producer Prohibition Liquor Co. set out to raise up to USD 3 million by conducting a crowdfunding initiative. The planned capital will enable Prohibition Liquor Co. to take over a historic Seppeltsfield distillery which will help them advance their production methods and hospitality facilities.
• August 2024– Holyrood Distillery agreed to distribute its spirits through Netherlands-based High Spirits. The company plans to launch their diverse spirit lineup in 25 markets during early 2025 beginning with independent retail channels across the Netherlands.