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Ketone supplements or exogenous ketones have become a popular choice amongst the keto community, thus, making it a versatile option. Ketone-based supplements have emerged as a novel product for regulating the overall metabolism of the human body. The ketogenic or keto diet is a high-fat, moderate protein, and low carbohydrate-rich diet that has been used since ages in order to treat specific medical conditions. The macronutrients in keto diet are distributed into approximately 55% to 60% fat, 30% to 35% protein, and 5% to 10% carbohydrates.
Despite continuous evolution in the global food industry, a rise has been still witnessed in the occurrences of chronic diseases, majorly due to poor lifestyle and dietary patterns. Thus, the increase in chronic diseases has necessitated the consumers toward the keto diet as a healthy and convenient dietary option. The global ketone market is expected to grow significantly due to the rise in demand for ketone supplements in the coming years.
Keto diet is a highly confined, as this diet puts the body in the state of ketosis, resulting in the loss of body fat. Exogenous supplements are the most prominent alternative energy source, specifically for the athletic population. Such supplements reduce the lactic acid production, thereby avoiding the risk of muscle soreness in the humans. This factor thus helps in the growth of athletes' performance and endurance levels. Exogenous ketones are also available in different forms, such as ketone esters, ketone oils, ketone salts, and raspberry ketones in the market. In addition, the ketogenic diet offers a wide variety of health benefits, such as reducing the risk of blood sugar and blood pressure, aiding in weight loss, and boosting metabolism. However, the ketogenic diet also negatively impacts the human body, such as keto flu in the form of nausea, vomiting, dizziness, and fatigue amongst the consumers that fades away in a few weeks or days.
The COVID-19 outbreak has primarily affected several industries in terms of manufacturing and supply across the globe. Such factors increased the focus and demand for nutritional supplements to overcome global health hazards. The incorporation of ketone supplements in the diet, in various forms such as RTD, ketone shakes, and powders, is responsible for driving the popularity of the ketone supplements market. Thus, the increasing demand for ketone supplements further facilitates the growth of the ketone market worldwide.
The report will cover the following key insights:
Based on the applications, the ketone supplements market is segregated into foods and beverages, cosmetics and personal care products. The rise in health-consciousness population and inclination towards workout are the major factors for driving the global ketone market across the globe. Out of all the product types, the liquid segment is expected to witness higher demand, owing to the rise in demand for ketone-rich supplements such as ketone shakes and drinks. The varieties in flavor, and advanced formulations of the ketone drinks, are the crucial factors for attracting the consumers' attention across the market.
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North America holds the highest revenue share in the ketone supplements market. The rising preference for ketone supplements has been mainly observed among the athletes and sportsperson of the North American region. The key factors responsible for driving the growth of ketone supplements is majorly due to the rapid adoption of healthy-lifestyle patterns, and increase in e-commerce and working population amidst the North American region.
This report includes the profile of key players such as Perfect Keto (U.S.), HVMN Inc (U.S.), BPI Sports (U.S.), Ketologic (U.S.), Pruvit Ventures, Inc (U.S.), Ketoneaid Inc (U.S.), Sapien Body (U.S.), Zhou Nutrition LLC (U.S.), Finaflex (U.S.), Keto and Company (U.S.), Nutrex Research (U.S.), Ancient Nutrition (U.S.), Zenwise Health LLC (U.S.), and Ketond LLC (U.S.).
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