Latex Saturated Paper Market Size, Share, and Industry Analysis By Composition (Cellulosic Fibers and Non-Cellulosic Fibers), By End Use (Construction, Packaging, Publishing & Bookbinding, Veneer Backing, and Others), and Regional Forecast till 2032

The global latex saturated paper market is expanding owing to the increasing consumer spending on retail for advanced products, along with the surge in the usage of the paper for bookbinding and packaging applications. Saturated with a polymer emulsion, the paper exhibits several applications across a variety of industries. These papers offer excellent graphics media with improved printability.

Latex Saturated Paper Market Driver

Increasing Utilization of Latex Saturated Paper in Diverse Industries Propels Market Growth

Latex-saturated paper is majorly utilized in the packaging industry to generate waterproof and durable materials. It is used in publishing and bookbinding to boost the strength and longevity of books. The construction industry is also demanding such papers for wall coverings and laminates that can resist moisture and stains. The increasing utilization of latex-saturated paper in varied industries majorly drives market growth.

Latex Saturated Paper Market Restraint

Environmental Concerns Associated with Latex Saturated Paper Manufacturing Hinders Market Growth

While latex-saturated paper provides numerous benefits, it also has drawbacks. Paper material is a renewable resource, biodegradable, and versatile. Still, the manufacturing process of paper can lead to water pollution, deforestation, and chemical use and generate large amounts of waste. In addition, the discharge of wastewater from paper mills comprises several pollutants that can harm aquatic ecosystems and impact the quality of downstream water resources, hampering market growth.

Latex Saturated Paper Market Opportunity

Rising Demand for Eco-friendly Packaging Materials to Propel Industry Expansion

The growing demand for environmentally friendly packaging materials and the publishing industry offers growth opportunities. In addition, significant investment in research and development activities to expand the use of latex-saturated paper will also provide lucrative opportunities. The rising recycling rates of paper materials also contribute to the market growth.

• The paper value chain continues well and is expected to reach a 76% paper recycling rate by 2030. Recent data by the European Paper Recycling Council (EPRC) stated that, in 2023, the recycling rate for all paper products comprising graphic paper and packaging amplified to reach a record high of 79.3%.

Segmentation

Key Insights

The report covers the following key insights:

• Recent Advancements in the Latex Saturated Paper Market
• Key Industry Trends
• Regulatory Landscape for the Latex Saturated Paper Market
• Key Industry Developments (Mergers, Acquisitions, and Partnerships)
• Impact of COVID-19 on the Market

Analysis by Composition

Based on composition, the market is subdivided into cellulosic fibers and non-cellulosic fibers.

The cellulosic fibers segment is the dominating segment and is expected to grow rapidly over the projection period. Cellulose fibers are derived from managed forests and are a sustainable by-product of paper. Cellulose fibers distribute moisture throughout a cavity, averting it from building up in one area. They are strong, non-toxic, biocompatible, and highly pure, propelling the segment growth.

Analysis by End Use

On the basis of end use, the market is segmented into construction, packaging, publishing & bookbinding, veneer backing, and others.

The food & beverages segment is the dominating end-use segment. The rapid rise in demand for durable and water-resistant packaging materials in the food & beverage industry is boosting the latex-saturated paper market growth and contributing to the segment’s expansion. The versatile paper is majorly utilized in food packaging to securely hold various products, driving the segment’s growth.

Regional Analysis

To gain extensive insights into the market, Download for Customization

Based on region, the market has been studied across North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.

Asia Pacific is the dominating region of the latex-saturated paper market and will continue its dominance during the projection period. The rapid growth in the retail sector, along with the evolving consumer lifestyles in growing countries such as China and India, are contributing to regional growth. In addition, the increasing food & beverage, medical, and cosmetics industries in the region also enhance the market growth.

North America is the second-dominating region. The increase in popularity of trade show graphics, along with the continuous expansion of retail industries, are fueling the regional expansion. The significant growth is attributed to the increasing demand for latex-saturated paper for promotional posters and point-of-purchase advertisements in the North American region.

Growth in the food & beverage and packaging sectors is majorly driving the growth of the latex-saturated paper market in Europe.

The Latin America and Middle East & Africa markets will experience moderate growth over the projection period. The growing demand for latex-saturated paper in the construction sector to protect painted surfaces, acrylic and polycarbonate windows, windshields, canopies, and bare metal cushions is the market growth. The paper is efficient in reducing surface damage from scratches, gaining traction in the construction sector in the region.

Key Players Covered

The global latex saturated paper market is fragmented, with the presence of a large number of group and standalone providers.

The report includes the profiles of the following key players:

• Potsdam Specialty Paper Inc. (U.S.)
• NAR S.p.A. (Italy)
• Neenah Paper and Packaging (U.S.)
• Mask-Off Company Inc. (U.S.)
• Mafcote Inc. (U.S.)
• The Griff Network (U.S.)
• Winter & Company (Switzerland)
• Twin Rivers Paper Company (U.S.)
• Pixelle Specialty Solutions (U.S.)
• Katyani Abrasive (India)

Key Industry Developments

• In December 2023, Mondi, a global leader in sustainable packaging and paper, announced the expansion of its range of saturating kraft paper and boosted its capacity to improve its service to manufacturers of internal and external building panels, furniture, worktops, and technical films.
• In June 2022, Stora Enso Oyj, a Finland-based company manufacturing saturating kraft paper, declared the launch of AvantForte WhiteTop kraftliner. The kraftliner is made from 100% virgin fibers and is developed to fulfill brand owners' needs for high-performance, plastic-free, and safe packaging.