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The growing popularity of listening to podcasts is mainly driving the worldwide consumer demand for the podcasting devices such as speakers, headsets, etc. In addition, the increasing number of internet users and their spending on sports and news-related podcasting services is expected to increase the revenues from such devices.
Students use educational podcasts to learn mathematical and scientific aspects at school. Therefore, growing awareness regarding the educational podcasting services among students and educational institutions is expected to fuel the product demand globally.
Furthermore, increasing business corporations' necessity to prepare podcasts as a part of their promotional campaigns is expected to increase demand among global business corporations for podcasting devices. Also, an increasing number of podcast content creators is likely to increase the consumers' accessibility to the podcasts on different themes such as history, sports, science, and others, driving the podcasting devices' demand globally.
During the COVID-19-related lockdown restrictions, consumers preferred listening to podcasts to occupy their minds with music streaming and podcasting services. This aspect has increased the demand for podcasting services and devices demand amid the COVID-19 pandemic globally. In addition, during the period, growing consumer reliance on internet technologies and services for communication & work has accelerated the key players podcasting services and devices revenues and supported the market growth.
Nowadays, health associations continually use podcasting devices to spread health awareness-related campaigns and prevent the transmission of viral diseases through their podcasting news. This factor is positively impacting the global market growth.
However, the closure of electronic stores and consumer electronic industry-related supply chain disruption during the COVID-19 outbreak has posed challenges to the market growth.
The report will cover the following key insights:
Consumers mainly use computers as a podcasting source for effectively connecting multiple inputs functions of listening, podcasting, mixing, and gaming simultaneously. This aspect results in the computers segment holding considerable product revenues. In addition, school students' flexibility in listening to education-related podcasts on laptop devices further results in considerable demand for such products globally.
Syncing multiple inputs through Bluetooth makes wireless devices convenient for users. This factor results in the wireless segment exhibiting considerable product demand. Wireless podcasting devices, such as Google Home and Amazon Echo smart speakers, are gaining popularity among youngsters as they can connect devices with Amazon Music, Apple Music, and TuneIn podcasting services. This factor will accelerate the wireless segmental revenues. Furthermore, rising consumer demand for portable podcasting devices is likely to support the wireless segmental growth.
Users can better do testing of podcasting devices such as headsets and microphones while shopping from specialty electronic stores. This factor results in the offline segment generating considerable product revenues. In addition, salespersons' assistance in the product demonstration activities and flexible return policies at specialty stores further supports offline segmental growth.
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The North American region is expected to hold a leading share of the global podcasting devices market due to the significant Canadian and U.S. spending on podcasting services, resulting in the considerable demand for podcasting devices in the region.
Furthermore, consistent Apple Inc., Pandora Media LLC, Audacy Inc., and other key players' focus on implementing investment and acquisition strategies for their business expansion in the Northern American region is likely to accelerate the region’s market growth.
The report will include key players such as Apple Inc., Dell Inc., Acer Inc., ASUSTeK Computer Inc., Amazon.com, Samsung Electronics Co. Ltd., Xiaomi Corporation, Portronics, Harman International Industries Inc., Haier Smart Home Co. Ltd., and others.
By Device Type
By Distribution Channel
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