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Pet Care Market to Grow at 5.92% CAGR over 2023 to 2030; Unilever Launches Cafune to Debut the Brazil Market

May 26, 2023 | Consumer Goods

The global pet care market size stood at USD 235.32 billion in 2022. The market value is slated to rise from USD 246.66 billion in 2023 to USD 368.88 billion by 2030 at a CAGR of 5.92% during 2023-2030. Fortune Business Insights™ presents this information in its report titled “Pet Care Market Size, Share & COVID-19 Impact Analysis, By Product Type (Pet Food Products, Veterinary Care, and Others), Pet Type (Dog, Cat, and Others), Distribution Channel (Online and Offline), and Regional Forecast, 2023-2030”. The rise is on account of the availability of a series of products such as toys, food, wearables, and others. Major players providing pet food products such as Nestle S.A. and Mars Incorporated focus on the provision of calorific and nutritional value. Moreover, key market players have been offering flavored animal food items to attract pet owners.  

Growing Pet-ownership on Account of Social Isolation Amid COVID-19 Pandemic

The pandemic period led to an upsurge in social isolation amid lockdown restrictions. This resulted in an increase in pet-ownership across various regions. However, the period also recorded a shutdown in pet food stores in several countries, affecting industry revenues in some countries.

Multipet International Inc. Participated in How2Recycle Label Event

In March 2021, Multipet International, Inc., a leading producer of pet products, participated in the How2Recycle label program. The move would help the company in focusing on sustainability business approaches, producing eco-friendlier products.

Market Share to Rise Impelled by Growing Initiatives for Advanced Pet Care

One of the key factors propelling the pet care market growth comprise an increase in the implementation of a series of initiatives associated with the development of technologically-enabled animal care products. These include innovative products such as cardboard pet feeder devices, location tracker devices, smart laser cat toys, and others.

However, high-quality pet care products are often available at high costs. This is likely to affect industry expansion to some extent.

To get a detailed report summary and research scope of this market, click here:


Leading Companies Ink Partnership Agreements to Enable Footprint Expansion

Key companies are focused on the development of various solutions for strengthening the positions of their businesses. These include merger agreements, acquisitions, and partnerships. Some of the additional initiatives comprise an escalation in research activities and the launch of an array of products.

List of Key Players Profiled

  • Mars Incorporated (U.S.)

  • Nestle S.A. (Switzerland)

  • Spectrum Brands Inc. (U.S.)

  • Diana Group (Thailand)

  • The J.M. Smucker Company (U.S.)

  • Unicharm Corporation (Japan)

  • Hill’s Pet Nutrition, Inc. (U.S.)


  • Tiernahrung Deuerer GmbH (Germany)

  • Heristo AG (Germany)

Key Industry Development

  • December 2021 – Unilever debuted the pet care sector via the launch of ‘Cafune’, a new pet care brand, in Brazil. It constitutes kitty litter, pet shampoos, home disinfectants, wipes, and others.

  • November 2022 – Nylabone rolled out its innovative range of pet toy products. These are equipped to provide fun pet activities.

Further Report Findings

  • By geography, the market has been analyzed across Europe, North America, Asia Pacific, South America, and the Middle East & Africa.

  • North America pet care market share is set to register substantial growth throughout the projected period. The surge is impelled by the enormous expenditure in the U.S. and Canada.

  • The Asia Pacific market is poised to grow at a considerable pace over the study period. The rise is being impelled by the escalating presence of leading players and manufacturing facilities in India and China.

  • On the basis of product type, the market is subdivided into pet food products, veterinary care, and others. Of these, the pet food products segment is slated to expand at a considerable pace over the estimated period. The expansion is due to the escalating demand for tasty and nutritious food items.

  • Based on pet type, the market is fragmented into dog, cat, and others. Of these, the dog segment is estimated to register substantial expansion over the forecast period.

Table of Segmentation



Study Period


Base Year


Estimated Year


Forecast Period


Historical Period


Growth Rate

CAGR of 5.92% from 2023 to 2030


Value (USD Billion)


By Product Type

  • Pet Food Products

  • Veterinary Care

  • Others


By Pet Type

  • Dog

  • Cat

  • Others


By Distribution Channel

  • Online

  • Offline


North America (By Product Type, Pet Type, Distribution Channel, and By Country)

  • U.S. (By Product Type)

  • Canada (By Product Type)

  • Mexico (By Product Type)

Europe (By Product Type, Pet Type, Distribution Channel, and By Country)

  • Germany (By Product Type)

  • France (By Product Type)

  • Italy (By Product Type)

  • Spain (By Product Type)

  • The U.K. (By Product Type)

  • Rest of Europe (By Product Type)

Asia Pacific (By Product Type, Pet Type, Distribution Channel, and By Country)

  • China (By Product Type)

  • India (By Product Type)

  • Japan (By Product Type)

  • Australia (By Product Type)

  • Rest of Asia Pacific (By Product Type)

South America (By Product Type, Pet Type, Distribution Channel, and By Country)

  • Brazil (By Product Type)

  • Argentina (By Product Type)

  • Rest of South America (By Product Type)

The Middle East and Africa (By Product Type, Pet Type, Distribution Channel, and By Country)

  • South Africa (By Product Type)

  • UAE (By Product Type)

  • Rest of the Middle East and Africa (By Product Type)

Global Pet Care Market
  • PDF
  • 2023
  • 2019-2022
  • 100


  • 4850

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