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Zero Turn Mowers Market to Register 5.6% CAGR till 2028; Increasing Demand for Backyard Beautification Solutions to Stoke Market Growth

July 13, 2021 | Machinery & Equipment

The global zero turn mowers market size is projected to reach USD 4.64 billion by 2028 as leading companies focus on developing sustainable mowing solutions, shares Fortune Business Insights™ in its report, titled “Zero Turn Mowers Market Size, Share & COVID-19 Impact Analysis, By Product Type (Less than 50 Inches, 50-60 Inches, and More than 60 Inches), By Application (Residential and Commercial) and Regional Forecast, 2021-2028”. According to the report, the market value in 2020 was estimated to stand at USD 3.02 billion and the market is expected to exhibit a CAGR of 5.6% from 2021 to 2028.

The COVID-19 pandemic is anticipated to impede the zero turn mower market growth owing to the supply chain disruptions caused by the staggered lockdowns and strict social distancing measures imposed by governments worldwide to curb the transmission of the virus. Furthermore, trade restrictions and economic downturn have diminished production activities as manufacturers have had to manage their operations with reduced workforce.

Bobcat Company Unveils New Line of Mowers via a Virtual Event

In September 2020, Bobcat Company, a specialist in compact machinery and equipment, launched its new range of zero turn mowers through an exclusive live event. Aside from the new look, the mowing vehicles will boast of enhanced durability, reliability, and productivity. The company announced that the mowers are now commercially available across its dealerships across the country. At the event, attendees were provided an in-depth analysis of the evolving mowing market by industry experts. The main aim of the event, however, was for Bobcat to deepen its engagement and strengthen the trust for its mowing solutions among customers. After acquiring BOB-CAT Mowers in 2019, the company has broadened its offerings and is now looking to expand its business horizons.

To get a detailed report summary and research scope of this market, click here:


Proven Benefits of Zero Turn Mowers to Lay the Foundations for Market Growth

Lawn maintenance is a time-consuming activity and thus requires the employment of efficient and durable mowing vehicles. Zero turn mowers have emerged as the optimal solution for meeting the extensive mowing needs across commercial and residential applications. For example, these mowers have two handles on either side, which make it convenient for the driver to maneuver the machine, especially to navigate around shrubs, bushes, and trees. Further, z-turn mowing vehicles have stronger engines and are, therefore, able to cover large spaces in lesser time compared to traditional mowers. Interestingly, besides trimming lawns, these mowers can also be attached with sprayers, snowplows, and seed spreaders, giving them a unique versatility and multifunctional capabilities. Moreover, advanced mowers that can cut the lawn and mulch the grass simultaneously are also becoming increasingly available in the market. These multifarious advantages of zero turn lawn mowers are principal reason for their growing adoption.

Increasing Collaborations among Key players to Animate the Market’s Competitive Landscape

With mowing activities becoming increasingly niche and complex, the demand for novel mowing equipment has been steadily rising. To cater to these evolving needs, key players in this market are entering into collaborations and partnerships to combine their capabilities and resources and craft unique offerings for customers. These partnerships are also enabling companies to develop and provide solutions for specialized businesses such as landscaping services, where zero turn mowers play an instrumental role.

Industry Development:

  • March 2020: The Toro Company announced that its zero turn mowers will be available at all Tractor Supply locations and on its website, making the latter the official ‘Zero Turn HQ’ for Toro. This announcement follows the alliance forged between the two companies in September 2019. Tractor Supply Company is the largest rural lifestyle retailer in the US, while Toro is a leading manufacturer of outdoor power equipment.

List of Key Players Covered in this Market Report:

  • Wright (United States)

  • Swisher (United States)

  • Greenworks Tools (United States)

  • Alamo Group (United States)

  • Country Clipper (United States)

  • Brute manufacturers (United States)

  • Black + Decker (United States)

  • Bobcat Company (United States)

  • American Lawn Mower Co. (United States)

  • Altoz (United States)

  • Robert Bosch GmbH (Germany)

  • Ariens Company (United States)

  • Husqvarna Group (Sweden)

  • Deere & Company (United States)

  • Lastec (United States)

  • Weibang (United States)

  • Metalcraft of Mayville Inc. (United States)

  • Fiskars (United States)

  • Stanley Black & Decker (United States)

  • Generac Holdings Inc. (United States)

  • Schiller Grounds Care (Bob-Cat) (United States)

  • BigDog Mower (United States)

  • Bad Boy Mowers (United States)

  • Brookfield Property Partners L.P. (STIGA SpA) (United Kingdom)

  • Textron Inc. (United States)

  • Briggs & Stratton, LLC. (United States)

  • MTD Products Inc. (United States)

  • The Toro Company (United States)

Further Report Findings:

  • The 50-60 inches segment led the global market in 2020 with the highest zero turn mowers market share on account of the growing interest of consumers in gardening and landscaping activities. The segment also dominated the US market in 2020.

  • North America is poised to command the market share during the forecast period as the region is home to a large number of mowing equipment manufacturers. In 2020, the North America market size stood at USD 1.18 billion.

Table of Segmentation



Study Period


Base Year


Forecast Period


Historical Period



  Value (USD Billion)


Product Type, Application, Region

By Product Type

  • Less than 50 Inches

  • 50-60 Inches

  • More than 60 Inches

By Application

  • Residential

  • Commercial

By Region

  • North America (By Product Type; By Application, and By Country)

    • The U.S.

    • Canada

    • Mexico

  • South America (By Product Type; By Application, and By Country)

    • Brazil

    • Argentina

    • Columbia

    • Chile

    • Rest of South America

  • Europe (By Product Type; By Application, and By Country)

    • Germany

    • The United Kingdom

    • France

    • Italy

    • Spain

    • Russia

    • Rest of Europe

  • The Middle East & Africa (By Product Type; By Application, and By Country)

    • Saudi Arabia

    • UAE

    • Egypt

    • Nigeria

    • South Africa

    • Rest of the Middle East & Africa

  • Asia Pacific (By Product Type; By Application, and By Country)

    • China

    • Japan

    • South Korea

    • Australia

    • India

    • Southeast Asia

    • Rest of Asia Pacific

Global Zero Turn Mowers Market
  • PDF
  • 2020
  • 2017-2019
  • 120


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