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The global organic berries market size is predicted to reach USD 1,016.79 million by 2027. The market is driven by the increasing acceptance of organic berries owing to the heavy demand for chemical-free fruits and vegetables in various countries around the world, mentioned in a report, titled “Organic Berries Market Size, Share & Covid-19 Impact Analysis, By Type (Strawberries, Raspberries, Cranberries, Gooseberries, Blueberries, and Others), Application (Food and Beverage, Pharmaceuticals, Cosmetics, and Personal Care, and Household), Processing Type (Processed and Fresh), and Regional Forecast, 2020 – 2027” the market size stood at USD 846.89 million in 2019 and is expected to exhibit a CAGR of 2.40% between 2020 to 2027.
Driscoll's, a leader in fresh strawberries and other berries based in California announced the launch of Sweetest Batch Blueberries. The company’s latest addition will be available in various cities with enhanced quality and flavor. The company’s plan for the distribution of strawberries, raspberries, blueberries, and blackberries will have an excellent impact on the market during the forecast period. The latest Sweetest Batch™ Blueberries are naturally grown with no GMOs along with immense sensory analysis by health scientists to offer good yields. The rising product innovation to offer extra-sweet flavor to consumers will escalate the demand of the market. Besides, the advancement in farming techniques will consequently promote the growth of the market. Similarly, the growing emphasis on independent farming using traditional breeding methods for the natural growth of strawberries, blueberries, and raspberries will create lucrative business opportunities for the market in the forthcoming years.
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Increasing Organic Food Production to Foster Growth
The rising production of organic processed food products can be a vital factor propelling the growth of the market. The application of berries in various baked products, such as cakes, pastries, pies, and tarts will foster healthy growth of the market during the forecast period. The growing knowledge about the nutritional properties of organic berries will further increase its incorporation in various products. The rising focus of manufacturers towards sustainable agricultural practices to cater to the demand for naturally-sourced and clean-labeled food products will significantly improve the market prospects in the forthcoming years. The growing demand for premium products will simultaneously elevate the requirements for incorporated organic products, which, in turn, will aid the expansion of the market.
Introduction of Organic Products by Players to Intensify Market Competition
The global market is dominated by the presence of various players in the market such as SunOpta, Inc., Royal Ridge Fruits, Wish Farms Inc., and Driscoll's, Inc. The rising focus of manufacturers towards high production capabilities will favor the growth of the market. The growing demand for high-quality products will impel manufacturers to launch innovative products. The rising investment in production systems such as hydroponics, vertical farming, and indoor farming along with the use of robots and hi-tech machinery will aid in productivity and reduction cultivation cost. In addition, the increasing R&D by major players to improve production and crop yields will subsequently enable the growth of the market.
The Report Lists the Main Companies in the Organic Berries Market:
Further Report Findings:
This Market is Segmented into:
Value (USD Million)
By Processing Type