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Point-of-Use Water Treatment Systems Market Size to Reach $32.20 Bn by 2027, Emergence of Smart Water Treatment Systems to Promote Growth

May 25, 2020 | Chemicals & Materials

The global point-of-use water treatment system market size is poised to reach USD 32.20 billion by 2027, owing to the increasing awareness about water purification and water treatment for use. This is further attributed to the increasing industrialization and urbanization worldwide. A recently published report by Fortune Business Insights titled, “Point-of-Use Water Treatment Systems Market Size, Share & Industry Analysis, By Product Type (Under The Counter Filters, Counter Top Filters, Pitcher Filters, Faucet-mounted Filters, and Others), By Category (RO Filters, UV Filters, Gravity Filters, and Others), By Application (Residential and Light Commercial) and Regional Forecast, 2020-2027,” provides a comprehensive overview of the market and its prime growth parameters. As per this report, the value of the market was USD 17.30 Billion in 2019 and is expected to rise at a healthy CAGR of 8.1% between 2020 and 2027.

United Arab Emirates Witnesses Wide Launch of World-beating Water Purifiers by Bluewater

A Swedish water brand called Bluewater expanded its geographical reach and entered into the United Arab Emirates with the launch of its wide product variety. These products guarantee to remove 99% of all waterborne contaminants. An authorized distributor agreement was signed between Bluewater and No More Bottles, a Dubai-based company to deliver world-class filtration systems to schools, sports events, residential buildings, offices, and hospitals, among others.

The global sales chief of Bluewater, Jedidja Rittri said, “With this collaboration, we are promoting the general public all around the UAE to get access to premium quality water from cleaning and drinking purposes, which thereby decreases the need for the single-use plastic water bottles. We are hoping this joint venture to expand across the MENA (Middle East and North Africa) region.” Such initiatives are likely to promote the global point-of-use water treatment system market growth in the forecast period.

To get a detailed report summary and research scope of this market, click here:


Advent of Smart Water Treatment Systems will Promote Growth

The increasing prevalence of water-borne diseases such as cholera, typhoid, dengue, and others is a major driving factor in the market. In addition to this, the increasing awareness about the availability and the popularity of smart water treatment systems are also anticipated to aid in the expansion of the market during the forecast period. Smart water treatment systems are designed for replacing conventional reverse osmosis and the ultra-violet water purification systems, thereby proving their efficiency in water treatment. On the negative side, the high cost of installation and maintenance of point-of-use water treatment systems may cause major hindrance to the market in the coming years. Nevertheless, the advent of the Internet of Things and the use of smartphones to control water dispersion with one click is likely to create lucrative growth opportunities for the market in the coming years.

Companies Investing in Research and Development Activities to Gain Momentum

Major point-of-use water treatment system market manufacturers are investing heavily in research and development of the latest water treatment systems with better germ protection and filtration systems to gain a competitive edge in the market. They are also focusing on broadening their product portfolio to various geographies to provide tough competition to other players.

Key Industry Developments of Market include:

  • November 2019 – Eco-NX UV-LED water purification system was launched by Acuva Technologies Inc. This product received Class B certification for NSF/ANSI 55-2019 and offers to provide high-level disinfection at low maintenance costs.

List of Notable Players of the Point-of-Use Water Treatment Systems Market are:

  • Helen of Troy Limited (USA)

  • LG Electronics (South Korea)

  • Best Water Technology Group (Austria)

  • Panasonic Corporation (Japan)

  • Kent RO Systems Ltd. (India)

  • Unilever PLC (UK)

  • Coway Co. Ltd. (South Korea)

  • General Ecology Inc. (USA)

  • Culligan International Company (USA)

  • Katadyn Group (Switzerland)

  • Pentair PLC (USA)

  • Eureka Forbes Ltd. (India)

  • Brita LP (USA)

  • Global Water Solutions Ltd. (USA)

  • O. Smith Corporation (USA)

  • Other Vendors

Further Report Findings

  • Asia Pacific held the dominant point-of-use water treatment systems market share with an estimated CAGR of 9.7% during the forecast period with China leading the market. This growth is attributed to rapid urbanization and increasing awareness about water treatment.

  • On the other hand, the North American market earned USD 4.29 billion in 2019 owing to the presence of large scale commercial producers and the presence of a well-established distribution network.

  • Based on segmentation by category, the market is dominated by the RO filters segment. However, the UV Filters segment earned a 22.8 % share in 2019.

Global Point-of-Use Water Treatment Systems Market is segmented into:



Study Period


Base Year


Forecast Period


Historical Period



  Value (USD Billion)


By Product Type

  • Under The Counter Filters

  • Counter Top Filters

  • Pitcher Filters

  • Faucet-mounted Filters

  • Others

By Category

  • RO Filters

  • UV Filters

  • Gravity Filters

  • Others

By Application

  • Residential

  • Light Commercial

By Region

  • North America (the U.S. and Canada)

  • Europe (Germany, UK, France, Italy and the Rest of Europe)

  • Asia Pacific (China, India, Japan, ASEAN and the Rest of Asia Pacific)

  • Latin America (Brazil, Mexico, and the Rest of Latin America)

  • Middle East& Africa


Point-of-Use Water Treatment Systems Market
  • PDF
  • 2019
  • 2016-2018
  • 120


  • 4850

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