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In 2019, Food and Health Survey conducted by the International Food Information Council suggested that about 23% of consumers seek food & beverages for health benefits; out of which more than half consumers seek products for digestive health. The growing awareness of digestive health among consumers has necessitated manufacturers to explore organisms that provide digestive benefits. The rising utilization of probiotic yeast in dietary supplements drives its demand in the nutraceutical industry. The growing knowledge regarding gut microbiota and its role in improving immunity and overall health is expected to drive the growth of the global probiotic yeast market.
Emerging trends such as organic products and prebiotics have necessitated manufacturers to develop novel products that combine various active ingredients to address gastrointestinal issues. Developments in the animal nutrition industry have brought about various opportunities to invest in the developments of probiotic animal feed solutions using probiotic yeast strains. The growing popularity of dietary supplements among the aging population, pregnant women, and children is projected to amplify the demand for probiotic yeast for dietary supplements.
The modern-day hectic lifestyle has augmented the prevalence of lifestyle-related health conditions such as gastric disorders, obesity, and diabetes among consumers. Consumers are becoming more aware of the importance of gut microbiota in maintaining immunity & overall health. Probiotic dietary supplements are becoming popular among consumers as an external source of gut-friendly microflora. The growing utilization of probiotic yeast in animal feed to improve immunity to various diseases further fuels the growth of the market. Increasing research and development activities to explore the therapeutic functions of probiotic yeast are anticipated to propel the market growth in the upcoming years.
Key Market Driver -
Rising Awareness Regarding Digestive Health
Key Market Restraint -
Challenges Faced in Maintaining Shelf-stability of Probiotic yeast-based Products
The incorporation of probiotic yeast in dietary supplements and animal feed shortens its shelf life. The uncontrollable growth of these yeast strains also alters the sensory parameters of supplements to lower its palatability. The challenges faced in maintaining the stability of these products throughout its shelf-life primarily hampers the growth of the global probiotic yeast market. However, the increasing research and innovation activities to develop advanced packaging solutions to enhance the shelf stability of supplements are expected to reduce the difficulties faced by manufacturers.
The key companies operating in the global probiotic yeast market are, Lesaffre Group, Associated British Foods Plc., Lallemand, Inc., Angel Yeast Co. Ltd., Oriental Yeast Co. Ltd., Bioclinic Naturals, Mystical Biotech Pvt. Ltd., Chr. Hansen Holdings A/S, Sensient Technologies Corporation, and Bharat Biotech Ltd.
Nutraceuticals segment is expected to witness strong growth owing to the rising popularity of probiotic dietary supplements among consumers. Rising discretionary income levels among consumers across the globe have increased the expenditure on health and wellness products. Probiotic properties of yeast strains such as S. cerevisiae & S. boulardii are resistant to antibiotics and achieve high cell numbers in the intestine in a short time. The probiotic effects of S. boulardii are enhanced by its ability to produce polyamines, the compound which positively affects the cell growth. The growing awareness of gut health and its benefits on immunity and overall health is anticipated to drive the market growth in foreseeable years.
North America is projected to exhibit robust growth owing to the increasing innovation and product development activities in the nutraceutical and pharmaceutical industries. Increasing investments in research and development of stronger strains of probiotic yeasts that provide more nutritional benefits fuel the market growth in the region. The growing demand for dietary supplements to improve immunity and maintain a balanced lifestyle is expected to drive the market growth in the upcoming years.
The market growth in Europe is supported by the growing awareness regarding digestive and gut health. The emerging trend of dietary supplements that provide multiple benefits has increased the demand for probiotics and prebiotic supplements. The flourishing dairy industry in the region is contributing to the increased demand for probiotic animal feed to improve milk output and animal performance. In emerging markets of Asia Pacific such as India and China, the middle-class population is increasing and consumer trends are evolving. The rising demand for dietary supplements among aging individual, pregnant women, and children have contributed to the evolution in the nutraceutical industry. Increasing research and development activities to explore more beneficial functions of probiotic yeasts is projected to propel the market growth in forthcoming years.
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