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Masterbatch is a condensed combination of pigments enclosed in resin during the thermal pretreatment, which is then chilled and sliced into granulated size. Masterbatch helps the device to color raw polymer efficiently during the process of processing of plastics. Masterbatches for polymer volume colouration are especially focused to transform thermoplastic polymers to brilliant colours. The design of polymer coloring is related to knowing the interactions that pigments and dyes have with the underlying resin, additives, and mineral fillers as well as the lastly application of the materia is undertaken.
Increasing application in automotive industry leads to the growth of rubber color masterbatch market. Continuous innovation and demand for lightweight materials in several end-use industries is encouraging the replacement of metals. In the automotive industry, the need for replacing metals with plastics and rubber components to reduce the overall weight of vehicles is increasing, which is leading to the growth of the market. However, availibility of alternatives are anticipated to limit the market growth.
Key Market Driver -
Increased application in the automobile industry drives the market.
Key Market Restraint -
Availability of alternatives restrict the market growth
Based on product type, the market for rubber color masterbatch is further segmented into silicone rubber color, masterbatch, EPDM rubber color masterbatch, and others. Based on application, the market for rubber color masterbatch is further segmented into pigment, fiber, film, and others. From a geographical standpoint, the market is categorized into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
The global rubber color masterbatch market is fairly fragmented, with a number of global & regional players operating. Some of the key players in the rubber color masterbatch market includes Aron Universal Limited, Prisma Color Limited, Hangzhou Xiaoluan Imp & Exp Co.,Ltd, Universal Masterbatch LLP(UNICOL), PT Basis Pancakarya, Thai Bamroong Chemicals Co., Ltd., Shanghai Yuku Chemical Technology Co., Ltd. and others.
In terms of Geography, the rubber color masterbatch market has been segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia-Pacific region dominates the rubber color masterbatch market. Due to the fast increase in demand for applications in the the automotive industry and supportive government regulations towards the automotive industry, Japan, China, India leads the market. Europe holds the second-largest share in the market due to the the rapid industrialisation, coupled with increasing ratio of exports which is assumed to drive the growth of the market in the region. North America has a prominent market share due to the competitive business situation with the rise of many domestic companies with high technical capabilities. Middle East and Africa are predicted to the lack of spending power by the people in the regions coupled with limited number of manufacturers. Latin America is seeing relatively slow growth due to the availibilty of alternatives in the market.
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