Authentication and Brand Protection Market Size, Share & Industry Analysis, By Technology (Overt, Covert, Forensic/Molecular, Digital, and Others), By Offering Type (QR Codes, RFID & NFC, Holograms, Security Labels & Inks, Barcodes/Unique Codes, and Others), By End-user (Clothing & Apparel, Pharmaceuticals, Electronics, Cosmetics & Personal Care, Food & Beverages, Luxury Goods, and Others), By Application (Track and Trace Products, Counterfeit Prevention, Tamper Detection, Packaging Authentication, and Others), and Regional Forecast, 2025 – 2032

Last Updated: November 17, 2025 | Format: PDF | Report ID: FBI112840

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ATTRIBUTE	DETAILS
Study Period	2019-2032
Base Year	2024
Forecast Period	2025-2032
Historical Period	2019-2023
Growth Rate	CAGR of 12.8% from 2025 to 2032
Unit	Value (USD Billion)
Segmentation	Technology, Offering Type, End-user, Application, and Region
Segmentation	By Technology Overt Covert Forensic/Molecular Digital Others (Semi-overt, etc.) By Offering Type QR Codes RFID & NFC Holograms Security Labels & Inks Barcodes/Unique Codes Others (Security Printing, etc.) By End-user Clothing & Apparel Pharmaceuticals Electronics Cosmetics & Personal Care Food & Beverages Luxury Goods Others (Sports Goods, Automotive, etc.) By Application Track and Trace Products Counterfeit Prevention Tamper Detection Packaging Authentication Others (Customer Awareness, etc.) By Region North America (By Technology, By Offering Type, By End-user, By Application, and By Country) U.S. Canada Mexico South America (By Technology, By Offering Type, By End-user, By Application, and By Country) Brazil Argentina Rest of South America Europe (By Technology, By Offering Type, By End-user, By Application, and By Country) U.K. Germany France Italy Spain Russia Benelux Nordics Rest of Europe Middle East & Africa (By Technology, By Offering Type, By End-user, By Application, and By Country) Turkey Israel GCC South Africa North Africa Rest of Middle East & Africa Asia Pacific (By Technology, By Offering Type, By End-user, By Application, and By Country) China India Japan South Korea ASEAN Oceania Rest of Asia Pacific
Companies Profiled in the Report	Authentix (U.S.) AlpVision SA (Swizerland) Avery Dennison Corporation (U.S.) 3M (U.S.) De La Rue plc (U.K.) All4Labels Global Packaging Group. (Germany) Honeywell International Inc. (U.S.) Brady Worldwide, Inc. (U.S.) Nabcore Pte Ltd (Singapore) Bytescare Inc. (U.S.)