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U.S. Fitness Tracker Market Size, Share & COVID-19 Impact Analysis, By Device Type (Smart Watches, Fitness Bands, Smart Glasses, Smart Clothing, and Others), By Application (Heart Rate Tracking, Sleep Measurement, Glucose Measurement, Sports, Running, and Cycling Tracking), By Distribution Channel (Online, Retail, and Others), and Country Forecast, 2023-2030

Last Updated: November 17, 2025 | Format: PDF | Report ID: FBI108745

 

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  1. Introduction
    1. Research Scope
    2. Market Segmentation
    3. Research Methodology
    4. Definitions and Assumptions
  2. Executive Summary
  3. Market Dynamics
    1. Market Drivers
    2. Market Restraints
    3. Market Opportunities
    4. Market Trends
  4. Key Insights
    1. Technological Advancements in Fitness Trackers
    2. Recent Product Launches, By Key Players
    3. Key Industry Development - Mergers, Acquisitions, and Partnerships, etc.
    4. Impact of COVID-19 on the U.S. Fitness Tracker Market
  5. U.S. Fitness Tracker Market Analysis, Insights and Forecast, 2019-2030
    1. Market Analysis, Insights and Forecast – By Device Type
      1. Smart Watches
      2. Fitness Band
      3. Smart Glasses
      4. Smart Clothing
      5. Others
    2. Market Analysis, Insights and Forecast – By Application
      1. Heart Rate Tracking
      2. Sleep Measurement
      3. Glucose Measurement
      4. Sports
      5. Running
      6. Cycling Tracking
    3. Market Analysis, Insights and Forecast – By Distribution Channel
      1. Online
      2. Retail
      3. Others
  6. Competitive Analysis
    1. U.S. Market Share Analysis (2022)
    2. Company Profiles
      1. Garmin Ltd.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      2. Apple Inc.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      3. Fitbit, Inc.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      4. Pebble Technology Corp
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      5. Samsung Electronics Co., Ltd.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      6. Google Inc.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      7. Xiaomi Technology Co., Ltd.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      8. Polar Electr
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      9. Jawbone
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      10. Nike, Inc.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
  1. Introduction
    1. Research Scope
    2. Market Segmentation
    3. Research Methodology
    4. Definitions and Assumptions
  2. Executive Summary
  3. Market Dynamics
    1. Market Drivers
    2. Market Restraints
    3. Market Opportunities
    4. Market Trends
  4. Key Insights
    1. Technological Advancements in Fitness Trackers
    2. Recent Product Launches, By Key Players
    3. Key Industry Development - Mergers, Acquisitions, and Partnerships, etc.
    4. Impact of COVID-19 on the U.S. Fitness Tracker Market
  5. U.S. Fitness Tracker Market Analysis, Insights and Forecast, 2019-2030
    1. Market Analysis, Insights and Forecast – By Device Type
      1. Smart Watches
      2. Fitness Band
      3. Smart Glasses
      4. Smart Clothing
      5. Others
    2. Market Analysis, Insights and Forecast – By Application
      1. Heart Rate Tracking
      2. Sleep Measurement
      3. Glucose Measurement
      4. Sports
      5. Running
      6. Cycling Tracking
    3. Market Analysis, Insights and Forecast – By Distribution Channel
      1. Online
      2. Retail
      3. Others
  6. Competitive Analysis
    1. U.S. Market Share Analysis (2022)
    2. Company Profiles
      1. Garmin Ltd.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      2. Apple Inc.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      3. Fitbit, Inc.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      4. Pebble Technology Corp
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      5. Samsung Electronics Co., Ltd.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      6. Google Inc.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      7. Xiaomi Technology Co., Ltd.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      8. Polar Electr
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      9. Jawbone
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
      10. Nike, Inc.
        1. Overview
        2. Products
        3. SWOT
        4. Recent Developments
        5. Strategies
        6. Financials (based on availability)
Read Less

Figure 1:  U.S. Fitness Tracker Market Revenue Breakdown (USD billion, %) by Device Type, 2022 & 2030

Figure 2:  U.S. Fitness Tracker Market Value Share (%), by Device Type, 2022 & 2030

Figure 3:  U.S. Fitness Tracker Market Value Share (%), by Application, 2022 & 2030

Figure 4:  U.S. Fitness Tracker Market Value Share (%), by Distribution Channel, 2022 & 2030

Figure 5:  U.S. Fitness Tracker Market Share (%), By Company, 2022

Table 1:  U.S. Fitness Tracker Market Revenue (USD billion) Forecast, by Device Type, 2019–2030

Table 2:  U.S. Fitness Tracker Market Revenue (USD billion) Forecast, by Application, 2019–2030

Table 3:  U.S. Fitness Tracker Market Revenue (USD billion) Forecast, by Distribution Channel, 2019–2030

U.S. Fitness Tracker Market
  • 2019-2030
  • 2022
  • 2019-2021
  • 70
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