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Automotive flooring involves carpet or mats that are placed at the bottom surface to improve the comfort of the vehicle. It helps to capture dirt and prevent water to protect the flooring of vehicle.The carpet and mats used in the flooring serves as sound absorbers and reduces the transmission of vibrations. Rubber, nylon, polyurethane used in the floor mats or carpets makes it more durable and corrosion resistant. Automotive flooring are designed to protect the vehicle’s floor from wearing away or catching dirt. Moreover, automotive flooring keeps the car look clean and can be easily removed and replaced.
Key Market Driver -
Presence of strong automotive industry base is driving the market for automotive flooring.
Key Market Restraint -
Rising prices for automobile flooring raw materials inhibits the market growth.
Availability of leading premium car producers and suppliers of parts along with robust automotive aftermarket and superior interior standards have continuously been driving the growth of the market. As the economies are getting recovered with increased demand for commercial vehicles, it is contributing to the increased propensity of the automotive flooring market. Moreover, increasing consumer desire for high-end & luxury cars and growing distributor existence also adds to the growth of the market.
However, high raw material costs involved for the flooring of automobiles is likely to hinder market growth.
Based on type, the market of automotive flooring is segmented into rubber, nylon, polyurethane, polypropylene and others. Based on the application, the automotive flooring market is segmented into cars, light commercial vehicles and heavy commercial vehicles. Based on the sales channel, the market for automotive flooring is segmented into aftermarket and OEM From a geographical standpoint, the market is categorised into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
The automotive flooring market is relatively fragmented with a number of global & regional players operating. Some of the key players in the automotive flooring includes Corry Rubber Corporation, Toyota Boshuku, Conform Automotive, Autoneum Holding AG, Freudenberg Performance Materials, GGBAILEY, HP Pelzer Automotive System Inc., Apache Mills, Inc., 3M, Auto Custom Carpets, Inc., Hyosung Corporation, Low & Bonar, Lloyd Mats, Feltex Carpets , Posh Pile and others.
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In terms of geography, the automotive flooring market is categorised into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
Asia-Pacific leads the global automotive flooring industry. This region's growth can be credited to the booming automotive industry, combined with the growing need for passenger comfort and car safety. Europe's market volume for automotive flooring will see high growth as premium, and luxury cars are being introduced in the market. The vehicle manufacturers develop components with lighter and more durable material to meet the requirements of low emission mobility. North America holds a prominent share in the global automotive flooring market owing to the growing adoption of premium styling with a designed finish to raise the level of comfort for the feet would increase the demand for the product in this region. Latin America have relatively small market for automotive flooring as the number of vehicles are less as compared to other regions. In the Middle East & Africa, Brazil and Mexico have the prominent market for automotive flooring in the region. This region is expected to show high growth over the forecast period.
By Sales channel
Automotive Flooring Industry Developments
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