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The global beer processing market is witnessing significant growth due to rising alcohol consumption and a surge in economic developments in emerging markets. Beer is one of the most popularly consumed alcoholic beverages across the globe and continues to hold its significance in the social and cultural segments. The production of beer involves an array of processes, which mainly comprise malting, mashing, boiling, fermenting, conditioning, and filtering.
The outbreak of COVID-19 pandemic has significantly impacted the beer processing market. The pandemic resulted in restricted production, disruptions in the supply chain, and limited transportation facilities. The supply chain disruption led to an inefficient supply of raw materials, thereby impacting the production of beer during the lockdown period. However, the current situation allows the industry to grow at a significant rate owing to the increasing consumption of beer, mainly in Europe, North America, and Asia Pacific.
Emergence of E-commerce Platforms to Fuel the Market
In the past few years, the supply of alcoholic products has increased remarkably through e-commerce. The expansion of e-commerce and digital platforms has surged the market demand, making it convenient for consumers to explore and purchase a wide variety of beers online. The convenient shopping experience offered by e-commerce platforms has increased the penetration of buyers online. Consumers are increasingly accessing online retail stores offering several benefits, such as product customization, home delivery, seasonal offers, and other benefits. Therefore, the emergence of new e-commerce platforms and growing digitalization are the two major factors driving the growth of the market.
High Cost of Beer Processing Equipment to Hamper the Growth
Beer production requires various machinery and filters, which will cost enormous investment to the new entrants. Even though the beer production business will offer lucrative revenue-generation benefits, new entrants need to invest huge amounts to set up the production plant. It will create both entry and exit barriers for new players. As a result, the number of new entrants to the industry is exhibiting slower growth globally, especially in developing countries. This will hamper the industry growth in the near future.
Increasing Technological Advancements to Propel the Demand
The manufacturers in the beer industry are actively involved in undertaking measures to improve production efficiency. Therefore, continuous efforts have been made to initiate technological advancements, which have significantly impacted the expansion of the beer industry. Manufacturers are employing modern brewing technologies to enhance production and product quality. This has been done through automated brewing systems, advanced fermentation techniques, and real-time monitoring, which allows brewers to maintain consistency in product supply. Additionally, the integration of smart sensors and optimizers resource utilization has greatly reduced energy consumption and ensured the increase in production scalability.
The report covers the following key insights:
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By Beer Type |
By Brewery Type |
By Price Category |
By Geography |
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Based on beer type, the market is divided into lager, ale, stouts, and others.
The lager beer segment is expected to hold the largest share of the market. The segment growth is attributed to the rising demand for premium beverages among consumers. Lager offers a clear appearance, lower levels of alcoholic content, and crispier flavor compared to other beer segments. Increasing preference for palatable beverages has raised the demand for lagers in the market, which further encourages the manufacturers to uplift the lager production.
The ale segment is anticipated to grow significantly during the forecast period owing to the rising consumer inclination toward health-efficient beverages. The products under the ale segment come with lower calorie and carbohydrate contents. Consumers seeking low-alcohol-based beverages often prefer ales over other alcoholic beverages. The ales are commonly manufactured in small-scale breweries as the ale yeast requires a lesser amount of time in beer production.
Based on brewery type, the beer processing market is subdivided into brewpub, craft brewery, macro brewery, microbrewery, and others.
The macro brewery segment is expected to hold the largest share of the market. The segment is considered to be the most effective production setting for the production of beer at large-scale. The segment is gaining traction through the ever-increasing investments from the manufacturers for the production of beer. Increasing consumption of beer among the millennial population across the world is projected to accelerate the growth of the segment during the forecast period.
The brewpub segment is anticipated to grow significantly during the forecast period owing to the increasing on-premise consumption of alcoholic beverages. Consumers in developed economies often prefer quick service channels such as brewpubs for socializing activities, which is expected to accelerate the segment growth over the upcoming years.
Basesd on price category, the market is fragmented into premium, medium-priced, and economic.
The premium segment is expected to hold the largest share of the market. These are primarily made up of high-quality grains and are therefore priced high as compared to other categories. Increasing the purchasing power of consumers, especially in the middle-class population, is one of the major factors driving the segment growth.
The medium-priced segment is anticipated to grow significantly during the forecast period owing to the affordability of the products in the segment as compared to the premium ones. The mid-range beer products compromise limited alcoholic contents, usually about 5% alcohol. Therefore, individuals who consume alcoholic beverages on a regular basis often prefer standard products, generally priced medium.
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Based on region, the beer processing market has been studied across North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.
North America is expected to account for the largest share of the market during the forecast period. The evolving landscape of the market is attributed to the robust growth of craft breweries, especially in the U.S. region. According to the Brewers Association (BA), the number of operating craft breweries in the U.S. reached up to 9,552 in 2022. Moreover, the increasing consumer spending on premium and specialty beer products is expected to expand the market during the forecast period.
Asia Pacific is projected to be the fastest-growing region during the forecast period. The growth of the market in the region is attributed to the increasing number of alcohol consumers across developing economies such as India, China, and Australia. The traditional brewing heritage in the region allows manufactures to experiment and innovate with their product portfolio. The region has enormous potential for manufacturers owing to the rapid urbanization, growing adoption of westernization, and increasing economic developments across the region. According to Anheuser-Busch InBev, the leading manufacturer of alcoholic beverages, the Asia Pacific is the largest growing region in the beer industry. It is projected to account for 53% of the growth between 2014 and 2025.
The global beer processing market is highly competitive in nature due to the presence of a large number of leading players operating across the globe. In the past few years, the increasing consolidation in the market with the entry of new companies, mergers & acquisitions, joint ventures, and strategic partnerships has greatly transformed the dynamics of the market. The market players are actively focusing on improving production efficiency, technological advancements, and research & development investments to escalate their business outcomes.
The report provides the profiles of the following key players:
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