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The global bottled water processing market size was USD 153.61 billion in 2019 and is projected to reach USD 285.43 billion by 2027, exhibiting a CAGR of 8.1% during the forecast period.
Bottled water processing is primarily used for the treatment and purification of water. The increasing spread of water-borne diseases has had a direct impact on the growth of the market in the past few years. Water processing technology aids in removing the harmful bacteria present in water while making it safe for human consumption. The growing consumer awareness about the quality and hygiene of the products they consume is driving the demand for packaged drinking water. Additionally, the surging demand for convenience products and high disposable income is likely to propel the consumption of bottled water across the globe.
Blow molding for PET bottles, bottle washing, chemical treatment, filtration, disinfection, and filling & capping are the technologies that have witnessed popularity in this market.
COVID-19 to Hamper Water, Sanitation & Hygiene (WASH) Investments, Creating Volatile Business Conditions
The recent coronavirus outbreak is anticipated to reduce the investments in the water processing sector worldwide. This has led to the increasing importance of operational reliability in the water processing plants owing to the disruption caused by the pandemic. The rising operational need is derived from supply chain disruptions of bottled water, a shift in consumer demand patterns, and several emergency measures engaged by the government to deal with the pandemic.
Safely managed water, sanitation, and hygiene (WASH) services are playing a major role in protecting and preventing human health in the current pandemic situation. The increasing population in urban areas has left people exposed to the risks associated with polluted water streams. Recently, a World Bank tool was introduced to identify pandemic hotspots with cramped living areas having inadequate waste management and sanitation, and public services to serve such these areas with best WASH services and hygienic drinking water.
The American Water Works Association (AWWA) and the Association of Metropolitan Water Agencies (AMWA) have prepared a report indicating severe crisis on drinking water utilities in the U.S. since the occurrence of the pandemic. As per their report, drinking water utilities in the U.S. have experienced USD 1.6 billion in aggregate of deferrals of water rate consumption, with a total crisis impact on drinking water utilities to more than USD 15 billion. As a result, water associations worldwide are regulating policies for hygienic and healthy drinking water processing.
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Emerging Bottled Water Processing Equipment Rental Services to Augment Growth
Sometimes, a water processing company or any government organization requires water treatment systems for a short period for backing up emergencies, testing the water quality, or piloting a new project. Thus, the availability of water processing equipment rental services is increasingly adopted by the water processing companies to reduce the high capital investments. Additionally, it also helps save annual equipment maintenance costs, as rental companies take care of equipment maintenance.
Rising Health Consciousness to Boost Consumption of Bottled Water
Consumption of bottled water has increased over the last decade all around the world owing to the increasing health awareness and body hydration benefits. Several government organizations and health federations across developed and developing countries are advocating policies and regulations to promote and adopt national guidelines on water intake and healthy hydration. Since water is an important macronutrient for the body, education regarding nutritional policies plays an important role in this context.
The European Food Safety Authority (EFSA) stated that appropriate water consumption helps in maintaining cognitive and normal physical functions and thermoregulation in the body, estimating adequate water intake for a woman as 1.6 liters per day and men 2 liters per day.
High Initial Investments in Developing Bottled Water Processing Plants to Impede Market Growth
The huge capital expenditure required for setting up new water processing facilities is primarily hampering bottled water processing market growth. The companies in this market are expected to make large investments in installing new and advanced water processing machines. Moreover, these machines require regular maintenance for their efficient and safe operations, incurring high costs to the processing companies.
Filter Segment is Projected to Register a Higher CAGR Owing to Increasing Need for Filtered Bottled Water
Among all segments, the filter segment is projected to grow exponentially during the forecast period owing to the rising need for filtration process of water to eliminate harmful microbes and chemicals. Filter is the primary equipment used in initial stages of water processing technique that aids to eliminate all unwanted water pollutants for further processing.
The bottle washer machine segment is expected to witness considerable growth with the general tendency towards maintaining the hygiene of the internal surface of the bottle. It is essential to keep the bottle clean internally and externally to store the water with all its mineral values effectively.
The blow molder machine segment is anticipated to exhibit a considerable CAGR in the near future due to the growing need for firm and designer bottles for storing mineral water, sparkling water, etc., as per the customer’s requirement.
The filler & capper equipment segment is estimated to showcase considerable growth with the necessity of filling and sealing the bottled water during the forecast period.
The other market segment consists of shrink wrapper and is likely to exhibit a steady growth rate owing to limited prerequisites of the shrink wrapper machines.
Reverse Osmosis (RO) Technology is Anticipated to Witness Highest CAGR
Among all types of technology, the reverse osmosis (RO) filtration technology is anticipated to witness the highest CAGR as it is the primary step for removing unwanted large gunk molecules and ions from the consumable water. Therefore, it is widely preferred by several manufacturers for the water filtration process.
The microfiltration segment is expected to showcase considerable growth with the increasing necessity of processing and passing the contaminated water through a special pore sized membrane to purify the water containing microbes and large dust particles.
The ultrafiltration segment is projected to depict substantial market growth, as it offers high purity and low-density drinking water by using heavy pressure-driven barriers, to separate viruses, bacteria, endotoxins, and pathogens while offering pure consumable water.
The chlorination segment is estimated to experience a steady market growth with a limited requirement of chlorine content in the drinking water, as a large number of people have sensitive health regarding chlorine consumption.
The bottle washing & filling is projected to depict a stagnant growth pattern owing to low demand as it uses simple air pressure technology for washing and automated precondition filling guidelines.
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Still Water is Projected to Dominate the Market Owing to Evolving Customer Preferences
The still water segment is projected to rise at an exponential CAGR. Natural mineral water is procured from underground natural water sources that are high in nutrients and is processed to remove the harmful pollutants. Additionally, it has a stable mineral composition and microbiological wholesomeness with the highest purity. Therefore, it is consumed in a large amount across the globe.
The sparkling water segment is anticipated to witness substantial growth with the rising demand for preparing processed beverages or carbonated drinks.
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The flavored water or flavored water bottled water segment is experiencing steady growth with moderate demand within a specific group of people for preparing margaritas and other non-alcoholic drinks.
Asia Pacific Bottled Water Processing Market Size, 2016-2027 (USD Billion)
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Asia Pacific region is anticipated to register the highest CAGR during the forecast period owing to significant investments in the bottled water processing industry. Several new local key players are emerging in China, India, Vietnam, and Thailand that focus on large investments in water processing plants to cater to the rising demand for bottled water in the region.
China to Witness Highest CAGR Owing to the Massive Bottled Water Consumption across the Country
China is one of the largest populated countries across the world, with a total population count of 1.43 billion (estimated in September 2020), becoming one of the largest bottled water consumers. The Chinese Government has been promoting a healthy lifestyle for more than a decade, with the rising necessity of consuming bottled water as daily drinks for the young and old generation.
The increasing bottled water consumption in North America with the need for safe and hygienic bottled water is propelling the regional market growth. According to the International Bottled Water Association, in 2019, per capita consumption of bottled water approached 44 gallons.
Europe is expected to witness considerable growth owing to increasing consumer concerns about the consumption of contaminated tap water in the UK, Germany, and France. Moreover, the rapidly developing travel & tourism industry in Europe created a huge demand for bottled water, which in turn will contribute to the growth of the market in this region.
The emerging food & beverage processing industry in several countries across South America, including Brazil and Mexico, will emerge in favor of market growth.
The emergence of premium bottled water brands in the Middle East and African countries such as UAE and Saudi Arabia will propel the market size in the forthcoming years.
Nestle, PepsiCo, & Coca-Cola Opt for Advanced Processing Technologies to Expand their Product Portfolio
Nestle and PepsiCo are a few of the major companies that have integrated advanced bottled water processing technologies for expanding their business portfolio. In February 2017, PepsiCo launched a premium bottled water brand LIFEWTR, offering purified water with added electrolyte and balanced pH. SUEZ appointed Dow Chemical Company’s Dow Water Process & Solutions business unit to supply advanced RO elements for desalination of seawater in Barka, Southern Oman. Henceforth, major market players tend towards advanced technological developments to offer healthy and hygienic bottled water.
An Infographic Representation of Bottled Water Processing Market
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The market research report provides a detailed analysis of the market and focuses on key aspects such as leading companies, product/service types, and leading applications of the product. Besides, the report offers insights into the global bottled water processing market trends and highlights key industry developments. In addition to the aforementioned factors, the report encompasses several factors that have contributed to the growth of the market over recent years.
Value (USD billion)
By Equipment Type
Fortune Business Insights says that the global market for Bottled Water Processing stood at USD 153.61 billion in 2019
In 2027, the market is expected to be worth USD 285.43 billion
Robust growth of 8.1% CAGR will be observed during the forecast period (2020-2027)
Asia Pacific is anticipated to be the dominant region and it stood at USD 50.98 billion in 2019
Within the equipment type criterion, the filter equipment segment is expected to lead during the forecast period
The growing health consciousness in bottled water processing is expected to drive market growth
SUEZ, Dow Chemical Company, Nestle, PepsiCo, and Coca Cola are the key market players
The still water application segment is expected to hold the highest share in the market
The reverse osmosis (RO) technology is expected to grow significantly during the forecast period
The emerging bottled water processing equipment rental services is the latest market trend in the forthcoming years
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