"Assisting You in Establishing Data Driven Brands"

Facial Cleanser Market Size, Share, and COVID-19 Impact Analysis by Product Form (Gel, Cream, Lotion, Powder, and Others), By Skin Type (Dry Skin, Oily Skin, Normal Skin, and Combination Skin), By Distribution Channel (Hypermarkets & Supermarkets, Pharmacy Stores, Online Stores, and Others), and Regional Forecast, 2024-2032

Region :Global | Report ID: FBI107950 | Status : Ongoing

 

KEY MARKET INSIGHTS

The facial cleansers market is a dynamic and diverse segment within the broader skincare industry. Facial cleansers are highly beneficial in preventing & curing facial skin issues such as acne, pimples, allergies, and others. Hence, the increasing prevalence of skin diseases and growing awareness regarding the skincare benefits of facial cleansers is mainly driving the worldwide market growth.



  • According to surveyed data presented by the European Academy of Dermatology and Venereology (EADV), as of 2020, nearly 47.9% of Europeans aged 18 years and above are suffering from at least one kind of dermatological condition related to skin disorders.


Furthermore, the growing number of the aged population suffering from wrinkles, skin redness, and other facial skin-related issues is expected to drive the product demand globally.


  • According to the data from the World Bank Group, a global financial institution, internationally, aged population above 65 years of age increased from 9.10% in 2019 to 9.32% in 2020.


In addition, increasing air pollution levels and its negative effects on the skin health is pushing youngsters toward using facial cleansers that provide long-lasting skin protection benefits. This aspect is likely to accelerate the global market growth.


  • According to the data presented by the United States Environmental Protection Agency (EPA), in 2021, 67 million tons of pollution were emitted in the atmosphere in the United States.


In addition, increasing trend of maintaining a double face cleansing habit among youngsters is likely to increase the consumption rate of such products. Nowadays, consumers prefer sustainably sourced hand & facial cleansers to avoid skin rashes issues due to the usage of chemical-based ones. This aspect is likely to offer newer growth opportunities for the key companies in their facial cleanser manufacturing businesses.


  • According to a surveyed report ‘Marketing Through Green Consumerism in Skincare Products,’ published by the International Journal of Trend in Scientific Research and Development (IJTSRD), in 2020, nearly 73% of the eco-conscious Indian consumer researched the environmental friendliness of their personal care products.  


Impact of COVID-19 on the Facial Cleanser Market


Nowadays, due to the COVID-19-related lockdown restrictions, companies face issues in supplying cosmetic and personal care products to their wholesale and retail channel partners. This factor has significantly posed challenges to the key companies in managing supply chain operations and impacted market growth.  Furthermore, the closure of beauty retailing shops & cosmetic stores and the shortage of raw material supplies due to such restrictions has lowered the product’s consumption rate.

However, growing awareness regarding maintaining health and well-being among the worldwide population supports market growth during the pandemic.


  • For instance, Unilever Plc., a global consumer goods maker reported a 19.9% growth in its sales from skin cleansing products in the third quarter of 2020.


Key Insights


The report will cover the following key insights:


  • The Increasing Prevalence of Facial Skin Diseases & Disorders – Facial Cleanser Market.

  • The Growing Number of Beauty & Spa Clinics Using Skin Cleansers - Facial Cleanser Market.

  • Overview of the Skin Care Cosmetic Market.

  • Recent industry developments (Merger & Acquisition, Partnership, Expansion, and Product Innovation) - Facial Cleanser Market.

  • Impact of COVID-19 - Facial Cleanser Market.


Regional Analysis


To gain extensive insights into the market, Request for Customization


The general public is concerned about decreasing air quality due to excessive amounts of pollution released by companies, automobiles, and other pollutants, which is causing ailments such as skin inflammation and allergies. As a result, the growing demand for skin cleansing solutions such as facial cleansers is necessitated by the users' increased interest in solutions addressing such skincare problems.


  • According to the World Air Quality 2020 report by IQAir, a Swiss air quality technology company, 37 of the 40 most polluted cities in the world are located in South Asia.


Furthermore, the increasing adoption of hygienic lifestyles necessitates the use of beauty cosmetics such as facial cleansers, thereby driving the region’s growth.

Key Players Covered



  • Unilever PLC

  • Godrej Consumer Products Ltd.

  • The Procter & Gamble Company

  • L’Oréal S.A.

  • The Himalaya Drug Company

  • Estee Lauder Company Ltd.

  • Kao Corporation 

  • Johnson and Johnson Services Inc.

  • Estee Lauder Companies Inc.

  • Shiseido Co. Ltd.


Facial Cleanser Market Segmentation Analysis


















By Product Form


By Skin Type


By Distribution Channel


By Geography



  • Gel

  • Cream

  • Lotion

  • Powder

  • Others


 

 

 

 



  • Dry Skin



  • Oily Skin

  • Normal Skin

  • Combination Skin




  • Hypermarkets & Supermarkets

  • Pharmacy Stores

  • Online Stores

  • Others




  • North America (U.S., Canada, and Mexico)

  • Europe (Germany, France, Italy, Spain, U.K., and Rest of Europe)

  • Asia Pacific (China, India, Japan, Australia, and Rest of Asia Pacific)

  • South America (Brazil, Argentina, and Rest of South America)  

  • Middle East & Africa (UAE, South Africa, and Rest of Middle East & Africa)



 

Analysis by Product Form


Gel cleansers are highly beneficial in revitalizing facial skin. Furthermore, in comparison to counterparts, cleansing gels are effective in unclogging pores and removing dead cells from the users’ skin surfaces. These factors make the gel segment generate considerable product revenues. Furthermore, increasing consumer demand for gel cleansers having hydration, antiseptic, and skin exfoliating capabilities is likely to support the gel segmental growth.

Analysis By Skin Type


The presence of a large number of people having normal skin tones and growing awareness regarding the skincare benefits of facial cleansers among them make the normal skin segment generate considerable product revenues. Nowadays, a large choice of skin care products is suitable for those with normal skin, resulting in the segment's dominance. These solutions, which address skin conditions such as eczema, dryness, and itching, are widely utilized by people with normal skin, increasing the segment's growth.

Analysis By Distribution Channel


Hypermarkets & supermarkets are expected to hold a major share of the worldwide facial cleanser industry due to instant product purchases and salesperson assistance in treating specific skin types. Furthermore, the segment's growth was bolstered by the increased availability of offers such as discounts, BOGO (Buy-One-Get-One), and cashback, which makes it exhibit a dominant segmental share.

Key Industry Developments



  • December 2021: VIVALUI, a skincare products maker launched facial cleansing products for the U.S. men population.

  • December 2021: VEGA, a popular beauty care products maker, released VEGA 3 in 1 and VEGA Cleansepro, an advanced facial cleansing product equipped with deep cleansing and exfoliation properties in an Indian market.





  • Ongoing
  • 2023
  • 2019-2022

Personalize this Research

  • Granular Research on Specified Regions or Segments
  • Companies Profiled based on User Requirement
  • Broader Insights Pertaining to a Specific Segment or Region
  • Breaking Down Competitive Landscape as per Your Requirement
  • Other Specific Requirement on Customization
Request Customization Banner

Consumer Goods Clients

Asahi
Edenred
Facebook
Wepa
Oecc

Client Testimonials

“We are quite happy with the methodology you outlined. We really appreciate the time your team has spent on this project, and the efforts of your team to answer our questions.”

- One of the largest & renowned medical research centers based in the U.S. on a report on the U.S. NIPT Market.

“Thanks a million. The report looks great!”

- Feedback from a consultant on a report on the U.S. Beef Market.

“Thanks for the excellent report and the insights regarding the lactose market.”

- Brazil based company specializing in production of protein ingredients.

“I liked the report; would it be possible to send me the PPT version as I want to use a few slides in an internal presentation that I am preparing.”

- Global Digital Services Agency on a report on the Global Luxury Goods Market.

“This report is really well done and we really appreciate it! Again, I may have questions as we dig in deeper. Thanks again for some really good work.”

- U.S.-based biotechnology company focussing on treatment of chronic pain.

“Kudos to your team. Thank you very much for your support and agility to answer our questions.”

- Europe-based provider of solutions to automate data centre operations.

“We appreciate you and your team taking out time to share the report and data file with us, and we are grateful for the flexibility provided to modify the document as per request. This does help us in our business decision making. We would be pleased to work with you again, and hope to continue our business relationship long into the future.”

- India-based manufacturer of industrial and specialty intermediates with a strong global presence.

“I want to first congratulate you on the great work done on the Medical Platforms project. Thank you so much for all your efforts.”

- One of the largest cosmetics company in the world.

“Thank you very much. I really appreciate the work your team has done. I feel very comfortable recommending your services to some of the other startups that I’m working with, and will likely establish a good long partnership with you.”

- U.S. based startup operating in the cultivated meat market.

“We received the below report on the U.S. market from you. We were very satisfied with the report.”

- Global hearing aids manufacturer.

“I just finished my first pass-through of the report. Great work! Thank you!”

- U.S. based solar racking solutions provider.

“Thanks again for the great work on our last partnership. We are ramping up a new project to understand the imaging and imaging service and distribution market in the U.S.”

- World’s leading advisory firm.

“We feel positive about the results. Based on the presented results, we will do strategic review of this new information and might commission a detailed study on some of the modules included in the report after end of the year. Overall we are very satisfied and please pass on the praise to the team. Thank you for the co-operation!”

- Germany based machine construction company.

“Thank you very much for the very good report. I have another requirement on cutting tools, paper crafts and decorative items.”

- Japanese manufacturing company of stationery products.

“We are happy with the professionalism of your in-house research team as well as the quality of your research reports. Looking forward to work together on similar projects”

- One of the Leading Food Companies in Germany

“We appreciate the teamwork and efficiency for such an exhaustive and comprehensive report. The data offered to us was exactly what we were looking for. Thank you!”

- Intuitive Surgical

“I recommend Fortune Business Insights for their honesty and flexibility. Not only that they were very responsive and dealt with all my questions very quickly but they also responded honestly and flexibly to the detailed requests from us in preparing the research report. We value them as a research company worthy of building long-term relationships.”

- Major Food Company in Japan

“Well done Fortune Business Insights! The report covered all the points and was very detailed. Looking forward to work together in the future”

- Ziering Medical

“It has been a delightful experience working with you guys. Thank you Fortune Business Insights for your efforts and prompt response”

- Major Manufacturer of Precision Machine Parts in India

“I had a great experience working with Fortune Business Insights. The report was very accurate and as per my requirements. Very satisfied with the overall report as it has helped me to build strategies for my business”

- Hewlett-Packard

“This is regarding the recent report I bought from Fortune Business insights. Remarkable job and great efforts by your research team. I would also like to thank the back end team for offering a continuous support and stitching together a report that is so comprehensive and exhaustive”

- Global Management Consulting Firm

“Please pass on our sincere thanks to the whole team at Fortune Business Insights. This is a very good piece of work and will be very helpful to us going forward. We know where we will be getting business intelligence from in the future.”

- UK-based Start-up in the Medical Devices Sector

“Thank you for sending the market report and data. It looks quite comprehensive and the data is exactly what I was looking for. I appreciate the timeliness and responsiveness of you and your team.”

- One of the Largest Companies in the Defence Industry
We use cookies to enhance your experience. By continuing to visit this site you agree to our use of cookies . Privacy.
X