"Smart Strategies, Giving Speed to your Growth Trajectory"
The indoor positioning and navigation system is a network of electronic devices that helps in locating objects and people in closed surroundings, such as hospitals, museums, and university campuses. It uses beacons to broadcast signals to smartphones, a dynamic positioning system platform, and the applications that make the systems indispensable to consumers. This system allows end-user organizations to understand customers in real-time and send relevant messages related to their identity and needs. The demand for indoor positioning solutions is increasing rapidly in the retail industry owing to numerous associated benefits including improved customer searches, effective route planning, and optimized customer targeting. Also, the rising demand for indoor positioning and navigation devices and solution for customer privacy is fuelling market growth.
The growing demand for indoor positioning solutions in hospitals, airports, train stations, hotels, university buildings, warehouses, and shopping malls is fuelling the growth of the indoor positioning and navigation market. In airports, indoor positioning solutions help to give details regarding current wait times and points of interest (POIs), as well as supports the entire intermodal travel chain. Similarly, train authorities can inform visitors regarding ongoing delays and track changes with the help of indoor positioning. Furthermore, hospitals are using these solutions to integrate the booking of additional services, a calendar with treatment schedules, and barrier-free routing into their patient app. Thus, the demand for indoor positioning and navigation solutions is increasing rapidly in the market. Furthermore, the rising adoption of Bluetooth beacons and rising demand for proximity marketing, as well as the growing adoption of IoT-enabled devices in indoor positioning, is fuelling the growth of the indoor positioning and navigation market.
However, the lack of awareness regarding indoor positioning and navigation technologies is one of the factors limiting the market growth of indoor positioning and navigation.
Key Market Driver -
Growing demand for indoor positioning solutions in hospitals, airports, train stations and shopping malls
Key Market Restraint -
Lack of awareness regarding indoor positioning and navigation technologies
Based on the component, the market is segmented into solutions, and services. By technology, the market is segmented into ultra-wideband technology, Bluetooth low energy, Wi-Fi, and others. By application, the market is divided into the asset and personnel tracking, location-based analytics, navigation and maps, and others. Based on vertical, the market is segmented into healthcare, retail, manufacturing, travel & hospitality, office spaces, public spaces, logistics & warehouses and others.
From a geographical standpoint, the market is categorized into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
The major companies in the global indoor positioning and navigation market report include Apple, Inc., Cisco Systems, Inc., Broadcom, Inc., Microsoft Corporation, Google LLC, Siemens, Nokia, Qualcomm Technologies, Inc., Motorola Solution, Inc. and Samsung Group.
The global indoor positioning and navigation market has been segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. North America followed by Europe, dominated the global indoor positioning and navigation market in 2018, owing to the growing demand for indoor location technology to enhance the lean automation and robotics processes. Furthermore, the increasing demand for indoor technologies across various sectors including retail, travel, hospitality, healthcare, and public spaces is anticipated to fuel the demand for indoor positioning and navigation solutions in Asia Pacific. Additionally, the rising penetration of mobile computing devices is driving the indoor positioning and navigation market growth in Asia Pacific. Latin America and the Middle East & Africa are projected to register a comparatively higher CAGR by the end of the forecast period.
To gain extensive insights into the market, Request for Customization
“We are happy with the professionalism of your in-house research team as well as the quality of your research reports. Looking forward to work together on similar projects”- One of the Leading Food Companies in Germany
“We appreciate the teamwork and efficiency for such an exhaustive and comprehensive report. The data offered to us was exactly what we were looking for. Thank you!”- Intuitive Surgical
“I recommend Fortune Business Insights for their honesty and flexibility. Not only that they were very responsive and dealt with all my questions very quickly but they also responded honestly and flexibly to the detailed requests from us in preparing the research report. We value them as a research company worthy of building long-term relationships.”- Major Food Company in Japan
“Well done Fortune Business Insights! The report covered all the points and was very detailed. Looking forward to work together in the future”- Ziering Medical
“It has been a delightful experience working with you guys. Thank you Fortune Business Insights for your efforts and prompt response”- Major Manufacturer of Precision Machine Parts in India
“I had a great experience working with Fortune Business Insights. The report was very accurate and as per my requirements. Very satisfied with the overall report as it has helped me to build strategies for my business”- Hewlett-Packard
“This is regarding the recent report I bought from Fortune Business insights. Remarkable job and great efforts by your research team. I would also like to thank the back end team for offering a continuous support and stitching together a report that is so comprehensive and exhaustive”- Global Management Consulting Firm
“Please pass on our sincere thanks to the whole team at Fortune Business Insights. This is a very good piece of work and will be very helpful to us going forward. We know where we will be getting business intelligence from in the future.”- UK-based Start-up in the Medical Devices Sector
“Thank you for sending the market report and data. It looks quite comprehensive and the data is exactly what I was looking for. I appreciate the timeliness and responsiveness of you and your team.”- One of the Largest Companies in the Defence Industry