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Kava Root Extract market size, share & industry analysis, By Type (Kava Root Powder Extract, Kava Root Liquid Extract), By End-Use Industry (Food & Beverage, Pharmaceutical, Cosmetics & Personal Care, Others) and regional forecast 2021-2028

Region : Global | Report ID: FBI103694 | Status : Ongoing



Kava is herbal plant native to Micronesia, Macronesia, and Polynesia of the South Pacific area. The kava root extracts are utilized as a ceremonial drink and medicine in Oceania. It is available in the form of powder and liquid. The liquid kava is produced by grinding and grating methods, then the pulp is soaked in coconut milk and cold water. Furthermore, the kava is mainly used to promote wound healing and also treat urinary tract diseases and skin diseases. These properties surge the demand for kava root extracts in various end use industries such as food & beverages, cosmetics & personal care, and healthcare. 

The rising demand for kava root extract in the pharmaceutical and food & beverage industries to drive the market growth. In the food & beverage industry, the kava is used to prepare kava tea, which is used as a substitute over alcoholic beverages. Whereas, in the pharmaceutical industry, kava root extract is used in the capsules, tablets, and liquid medicine. The demand is attributed to the beneficial health impacts of kava root extract that promotes better sleep, reduces anxiety, reduce the size of tumors, boosts the immune system, and enables to fight cancer. Hence, rising demand for kava root extract in the pharmaceutical and food & beverage industriesy will surge market growth during the forecast timeline.

However, the excess consumption of kava based products leads to cause kidney damage and also causes death. This further reduces the consumption of kava root extract and acts as a restrain for market growth.

Key Market Driver -

Rising use of kava root extract in pharmaceutical and food & beverages industries to drive the market growth

Key Market Restraint -

Over consumption of kava root extract lead to hazardous health impact to restrict the market growth

Market Segmentation:

Based on type the kava root extract market is segmented into kava root powder extract and kava root liquid extract. Based on end-use industry, the market is segmented into food & beverage, pharmaceutical, cosmetics & personal care, and others. From a geographical standpoint, the market is categorized into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.

Key Players Covered:

The key players in the kava root extract market includes Botanica, Kava King Products, Taos Herb Company, Natural Factors Inc., Best Nutrition Product Inc., Bolise Co., Limited, Kona Kava Farm, GR Herbal etc., Root of Happiness, Standard Process Inc., and Nutragreenlife Biotechnology Co.Ltd.

Key Insights

  • Key Emerging Trends – For Major Countries

  • Key Developments: Mergers, Acquisition, Partnership, etc.

  • Latest Technological Advancement

  • Insights on Regulatory Scenarios

  • Porters Five Forces Analysis

Regional Analysis:

Europe to witness sustainable growth in the kava root extract during the forecast period. The growth is attributed to the rising demand for liquid-based kava root extract in the food & beverage industry. The rising product demand as a non-alcoholic beverage in North America will fuel the market growth in this region. In Asia Pacific, China and India are the leading countries, the growth is attributed to the rapidly growing pharmaceutical industry, which further surges the product demand in the medicines and capsules. The Middle East & Africa is anticipated to witness significant growth, owing to the rising adoption of the powder-based kava root extract in the cosmetics & personal care industry. 

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By Type

  • Kava Root Powder Extract

  • Kava Root Liquid Extract

By End-Use Industry

  • Food & Beverage

  • Pharmaceutical

  • Cosmetics & Personal Care

  • Others

By Geography

  • North America (U.S. and Canada)

  • Europe (UK, Germany, France, Italy, Spain, and Rest of Europe)

  • Asia Pacific (Japan, China, Taiwan, India, South Korea, Southeast Asia, and Rest of Asia Pacific)

  • Latin America (Brazil, Mexico, and Rest of Latin America)

  • Middle East & Africa (South Africa, GCC, and Rest of the Middle East & Africa)

Kava Root Extract  market Size, Share and Global Industry Trend Forecast till 2026
  • Ongoing
  • 2020
  • 2017-2019


  • $4850

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