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The liver is the largest vital organ found in vertebrates that metabolize the toxins and release it outside the body through an excretion system. Good health of the liver and its proper functioning is crucial for a healthy body. Liver health supplements can promote healthy liver function by rejuvenating and cleansing the liver. These supplements help the liver to heal from harms caused by sugar, trans-fat, alcohol, and some other toxins. Besides, liver supplements can stimulate the growth of new liver cells, depollute the liver, and improve the blood flow of the liver. Factors such as increasing intake of junk food, growing alcohol consumption, sedentary lifestyle, and hepatitis viruses are encouraging liver diseases and boosting the market growth. Moreover, awareness about the readiness of the liver health supplements in the market and the health benefits offered by these products are further propelling the market growth.
Key Market Driver -
Growing prevalence of liver diseases and increasing alcohol consumption to drive the market
Key Market Restraint -
High cost associated with the product is likely to hinder the market growth.
An increase in the prevalence of chronic liver diseases and liver cirrhosis is expected to drive the liver health supplements market. According to NIH 2019, liver cirrhosis accounts for approximately 1 million deaths worldwide, and it is currently the 11th most common reason for death. Hence the market is driven by the increased concern regarding liver health due to the growing prevalence of liver diseases. Moreover, the market is also propelled due to the increase in the incidences of fatty liver disease, increased alcohol consumption, and obesity among all the age groups. According to the American Liver Foundation, fatty liver is present in approximately 90 to 100 percent of heavy drinkers. Also, the growing adoption of vitamin products among the working population has strongly impacted regional market growth.However, the high cost associated with the liver supplement products is likely to hinder the market growth.
Globally, the liver health supplements market can be segmented on the basis of product, form, distribution channel, and region. Based on the product, the market can be segmented into vitamins & minerals, herbal supplemnets, and others. Based on the form, the market can be segmented into capsules, tablets, powder, and others. Based on the distribution channel, the market can be segmented into hospital pharmacies, retail pharmacies, and online pharmacies.
Geographically, the liver health market can be segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.
The major companies in the global liver health report include NOW Foods, Nutralife Health Products Inc., Himalaya Herbal Healthcare, Enzymedica, Gaia Herbs, Integria Healthcare, Irwin Naturals, Nature’s Bounty, Nature's Way Products, LLC, Swanson, and other prominent players.
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Geographically, the global liver health supplement market can be segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The European region is likely to hold the largest share of the market and is anticipated to follow the same momentum over the forecast period owing to the increasing prevalence of chronic liver diseases and increasing alcohol consumption. Moreover, the growth of the market in this region is also attributed to the increase in government health care expenditure and awareness regarding liver health supplements. North America is likely to hold the second-largest share in the market due to the rise in the prevalence of chronic diseases and the growing adoption rate of liver health supplements in the region. However, Asia-Pacific possesses the high market potential for the growth of the market due to the rising geriatric population, the growing adoption of a sedentary lifestyle, and increase expendable income. Moreover, concern regarding liver health and readiness of this product is also driving the growth of the market. Latin America and the Middle East & Africa are anticipated to show remarkable progress during the forecast period.
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