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The global pea protein market size was USD 416.39 million in 2020. The market is projected to grow from USD 464.60 million in 2021 to USD 1,026.12 million by 2028 at a CAGR of 12.0% during the 2021-2028 period. The global impact of COVID-19 impact has been unprecedented and staggering, with witnessing a negative impact on demand across all regions amid the pandemic. Based on our analysis, the global market exhibited a higher growth of 11.13% in 2020 as compared to the average year-on-year growth during 2017-2019. The rise in CAGR is attributable to this market’s demand and growth, returning to pre-pandemic levels once the pandemic is over.
Pea is a leguminous plant in which the pea seeds comprise huge amounts of protein (20–30%). It mainly exists as globulins, which are the main components in Pea Protein Isolate (PPI) products. Protein from peas can be produced based on wet-milling and dry-milling technologies, with protein content ranging from 48% to 90%. Nutritional benefits, oil-binding capacity, water-binding capacity, foam stability, foam expansion, whip ability, emulsion stability, gelatin, and emulsion ability ratio are essential functional properties of PPI and concentrates.
Supply Chain Disruptions amid COVID-19 to Hamper Market Performance
The COVID-19 pandemic has severely impacted global industrial production owing to the lockdowns imposed across major economies. This has negatively affected the production, manufacturing, and transport of several goods globally. However, unlike other industries, the food & beverage and pharmaceutical industries have remained unaffected. The global demand for food & beverages and nutritional supplements has surged from January 2020.
Logistics operations across major geographies were temporarily suspended on account of trade restrictions in the international markets, which hampered the supply chain. However, the manufacturing industry across the globe resumed operations from the second quarter of 2020; this is expected to have a positive impact. Food companies or ingredient manufacturers are expected to postpone their investment and expansion plans due to uncertainty in economic conditions. These factors are expected to impact the overall ingredients industry over the short term negatively.
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Growing Demand for High Protein Diet to Boost Growth
The consumption of a diet rich in protein content has significantly increased over the past few years due to rising health awareness among consumers across the world. With increasingly busier lifestyles, consumers are unable to consume nutritionally rich complete diet regularly, which prompts them to seek nutrients from packaged food materials. Therefore, packaged food manufacturers are fortifying food products with nutritious ingredients, including protein ingredients. Rising incidences of chronic illnesses due to changing lifestyles and growing fitness trends, particularly among the millennial population, are the key factors driving the adoption of a protein-rich diet. Furthermore, child malnutrition is a prevalent issue in African countries, which is primarily caused by protein deficiency. Therefore, higher emphasis on a protein-rich diet is being given in African countries, which, in turn, is expected to drive the demand for protein-rich ingredients such as pea.
Growing Vegan Population in European Countries to Surge Demand
The growing vegan population in European countries, primarily due to environmental and health reasons, is expected to benefit the market growth as the vegan population is likely to opt for products fortified with plant-based proteins to fulfill their protein requirements. Livestock farming and meat processing result in significant emissions of greenhouse gasses. In addition, livestock farming requires considerable feedstock, which further demands agricultural land, pesticides, and water. On account of the aforementioned sustainability issues associated with livestock production, a wide population in the region is increasingly opting for a vegan diet.
Furthermore, the high-fat content and cholesterol in meat are causing serious health concerns such as heart diseases and cancer, which lead to the increased adoption of a vegan diet. Moreover, animal cruelty, increasing vegan alternatives to meat products, and rising social media impact regarding veganism are among the few other factors leading to the growth of the vegan population in Europe. Processed food manufacturers are increasingly utilizing ingredients sourced from plants to cater to the vegan population, which, in turn, is expected to fuel the pea protein market growth.
Growing Consumer Awareness of Health Benefits Offered by Pea Products to Surge Demand
Pea protein isolates (PPI) and concentrates (PPC) are commercially manufactured from peanut flour (defatted) by employing various techniques. This type of protein is expected to witness significant growth over the forecast period due to its fast-gaining popularity among varying end-users, including vegans, vegetarians, and people allergic to egg and dairy proteins. It is extracted from green peas and yellow split peas. Herein, protein extracted from green peas is cholesterol-, fat-, gluten-free, and hypoallergenic. Unlike some other amino acids, the human body does not produce lysine; therefore, requires external supplements for the same. This type of protein is particularly rich in arginine and lysine, making it an essential ingredient for infant formulations. Moreover, it helps convert fatty acids into energy, thereby reducing cholesterol levels in the body.
Potential Side Effects Associated with Pea Protein is Hampering Market Growth
Pea protein is usually well-tolerated and is considered to have very few side effects. Nevertheless, the side effects associated with this protein, most notably in the form of powder, have been challenging the industry's growth. Pea protein in powdered form can be high in sodium in protein supplement products that typically contain 110-390 mg/ serving and could lead to health issues, especially to those on a sodium-restricted diet. The consumption of this type of protein powder can lead to side effects such as joint pain, decreased kidney function, and weight gain. Such factors are expected to impede market growth over the forecast period.
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Isolates to Hold Largest Market Share due to Increasing Expenditure on Research Pertaining to Human Health
Products, such as pea protein isolates, have good emulsification and non-allergic characteristics. These features have attracted food & beverage manufacturers to use these products as nutritional supplements in meat products, energy drinks, fruit mixes, and bakery items. Furthermore, expansion of the sports nutrition industry in developed countries, including the U.S., Germany, and the U.K., in light of new product launches by Cadbury and Amway in the energy mix segment is expected to increase the fortification of pea protein isolates shortly.
On the other hand, the usage of concentrates grows at the highest CAGR. Plant protein concentrates are obtained through dry and wet processes, wherein the pea protein is separated from the starch and fiber fractions. These products have numerous attributes such as good emulsification and high digestibility, which propel their utilization in weight control and sports supplement applications.
Baked Goods Sector to hold Largest Market Share due to Increasing Demand for Processed Food
Various plant proteins such as pea proteins are utilized in the bakery industry to manufacture protein brownies, superfood bites, diet truffles, and protein grazers. The use of aforesaid plant proteins helps in increasing the dietary fiber, dough strength, finished product volume, moisture retention capacity, and texture of the said bakery goods. Moreover, growing awareness among consumers regarding a healthy and nutritious diet and increasing demand for energy drinks and processed foods are expected to fuel the demand for protein extracted from peas. On account of the increasing population and changing lifestyle of consumers, the growing food industry is expected to drive the overall demand in the market.
Europe Pea Protein Market Size, 2020 (USD Million)
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North America to Exhibit Highest Growth due to Emerging Plant-Based Protein Industry
Growing demand for gluten-free products, increasing concerns regarding Cardiovascular Diseases (CVDs) caused by red meat consumption, and robust growth of the sports nutrition industry in North America are expected to drive the regional market over the forecast period. The protein (pea) market in North America is expected to grow at a significant rate over the forecast period on account of the increasing consumption of energy bars, cold cereals, and snacks. New product introductions by companies including Cargill and Mead Johnson focus on consumer needs for low saturated fat and cholesterol-free beverages, thus augmenting market demand for protein ingredients.
The Europe market is expected to show a reasonable growth over the forecast period owing to various factors such as increasing emphasis on healthy living, growing trend of preventive health care, and rising demand for plant-based protein ingredients from European countries, including the U.K. and Germany. Moreover, the rapid market growth in Spain, France, Belarus, Russia, and Turkey on account of increasing domestic consumption of nutritional enriched powders and dietary soups is expected to have a favorable impact on the overall plant proteins industry.
Asia Pacific is expected to witness exponential growth over the coming years on account of the presence of a large number of people going to the gym in India, China, and Indonesia, who are increasingly opting for pea protein products, owing to their low content of fat and calories as compared to animal-based proteins.
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Population growth, rising disposable income, and urbanization have played a crucial role in driving the food & beverage industry in the Middle East. As a result, the demand for nutritional food ingredients such as pea proteins is likely to grow in the near future. In addition, the Middle East governments are striving toward reducing reliance on the domestic upstream sector; as a result, they have framed several policies intended for encouraging foreign investments to increase manufacturing output. Positive government initiatives aimed at growing the domestic manufacturing industry, including the food & beverage industry, are expected to benefit the Middle East & Africa pea protein market in the coming years.
Companies to Focus on Growth in their Production Capacity to Meet Global Demand
The market is consolidated due to a limited number of established and regional players. Key companies, such as Burcon Nutrascience, Cargill, Inc., and Roquette Freres, are the prominent players in this market. These players are focusing to increase their production capacity to meet the global demand.
An Infographic Representation of Pea Protein Market
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The global market research report provides qualitative and quantitative insights into the market. It also offers a detailed analysis of the market size and growth rate for all possible segments in the market. Various key insights presented in the report are an overview of related markets, recent industry developments, such as mergers & acquisitions, the regulatory scenario in critical countries, and key pea protein market trends.
Value (USD Million)
Fortune Business Insights says that the global market size was USD 416.39 million in 2020 and is projected to reach USD 1,026.12 million by 2028.
Registering a CAGR of 12.0%, the market will exhibit steady growth during the forecast period (2021-2028).
The isolate segment is expected to be the leading segment based on type in the global market during the forecast period.
Rising preference of consumers toward high protein diet to support the growth driving the market growth
Cargill Incorporated, Roquette Frères, Burcon Nutrascience, and DuPont are the leading players in the market.
North America dominated the market in terms of share in 2020.
Based on application, the baked goods segment is set to lead the global market.
Increasing preference for a high protein diet to meet the global demand.
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