Thai Cuisine Market Size, Share & Industry Analysis, By Type (Tom Yum, Pad Thai, Gaeng, Thai Fried Rice, and Others), By Food Type (Vegetarian and Non-Vegetarian), By Distribution Channel (Retail and Food Service), and Regional Forecast, 2025-2032

Last Updated: November 17, 2025 | Format: PDF | Report ID: FBI111120

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Table of Content

Introduction
1. Research Scope
2. Market Segmentation
3. Research Methodology
4. Definitions and Assumptions
Executive Summary
Market Dynamics
1. Market Drivers
2. Market Restraints
3. Market Opportunities
Key Insights
1. Overview of Parent/Related Market
2. Supply Chain Landscape
3. Industry SWOT Analysis
4. New Product Launches, By Key Players
5. Key Industry Developments – Mergers, Acquisitions and Partnerships
6. Impact of COVID-19 on the Market
Global Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Region
    1. North America
    2. Europe
    3. Asia Pacific
    4. South America
    5. Middle East & Africa
North America Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Country
    1. U.S.
    2. Canada
    3. Mexico
Europe Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Country
    1. U.K.
    2. Germany
    3. France
    4. Spain
    5. Italy
    6. Rest of Europe
Asia Pacific Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Country
    1. India
    2. Australia
    3. China
    4. Japan
    5. Rest of APAC
South America Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Country
    1. Brazil
    2. Argentina
    3. Rest of South America
Middle East and Africa Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Country
    1. South Africa
    2. UAE
    3. Rest of MEA
Competitive Matrix
1. Business Strategies Adopted by Leading Players
2. Global Thai Cuisine Market Ranking Analysis, By Key Companies, 2024
Company Profiles
1. Blue Elephant Group
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
2. Narathai Cuisine Co., Ltd. (Thailand)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
3. Saneh Jaan (Thailand)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
4. MTY Food Group Inc. (Canada)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
5. Siam House DC, Inc. (U.S.)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
6. Exquisine Global (Thailand)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
7. McCormick & COMPANY, INCORPORATED (U.S.)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
8. R-HAAN (Thailand)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
9. Nahm Fine Thai Cuisine (U.S.)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
10. Greyhound Café (U.K.)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
Strategic Recommendation

Introduction
1. Research Scope
2. Market Segmentation
3. Research Methodology
4. Definitions and Assumptions
Executive Summary
Market Dynamics
1. Market Drivers
2. Market Restraints
3. Market Opportunities
Key Insights
1. Overview of Parent/Related Market
2. Supply Chain Landscape
3. Industry SWOT Analysis
4. New Product Launches, By Key Players
5. Key Industry Developments – Mergers, Acquisitions and Partnerships
6. Impact of COVID-19 on the Market
Global Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Region
    1. North America
    2. Europe
    3. Asia Pacific
    4. South America
    5. Middle East & Africa
North America Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Country
    1. U.S.
    2. Canada
    3. Mexico
Europe Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Country
    1. U.K.
    2. Germany
    3. France
    4. Spain
    5. Italy
    6. Rest of Europe
Asia Pacific Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Country
    1. India
    2. Australia
    3. China
    4. Japan
    5. Rest of APAC
South America Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Country
    1. Brazil
    2. Argentina
    3. Rest of South America
Middle East and Africa Thai Cuisine Market Analysis, Insights and Forecast, 2019-2032
1. Key Findings / Summary
2. Market Size Estimates and Forecast
  1. By Type
    1. Tom Yum
    2. Pad Thai
    3. Gaeng
    4. Thai Fried Rice
    5. Others
  2. By Food Type
    1. Vegetarian
    2. Non-Vegetarian
  3. By Distribution Channel
    1. Retail
    2. Food Service
  4. By Country
    1. South Africa
    2. UAE
    3. Rest of MEA
Competitive Matrix
1. Business Strategies Adopted by Leading Players
2. Global Thai Cuisine Market Ranking Analysis, By Key Companies, 2024
Company Profiles
1. Blue Elephant Group
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
2. Narathai Cuisine Co., Ltd. (Thailand)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
3. Saneh Jaan (Thailand)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
4. MTY Food Group Inc. (Canada)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
5. Siam House DC, Inc. (U.S.)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
6. Exquisine Global (Thailand)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
7. McCormick & COMPANY, INCORPORATED (U.S.)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
8. R-HAAN (Thailand)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
9. Nahm Fine Thai Cuisine (U.S.)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
10. Greyhound Café (U.K.)
  1. Overview
  2. Description
  3. Product Portfolio
  4. Financials (Data as available in the public domain and/or on paid databases)
  5. Recent Developments
Strategic Recommendation

Read Less

List of Figures

Figure 1: Global Thai Cuisine Market Snapshot

Figure 2: Number of Tourist Visiting Thailand, 2018 to 2024, In Million

Figure 3: Key Countries of Tourist Visiting Thailand, 2024

Figure 4: Number of Thai Restaurants Worldwide, 2023 (Outside Thailand)

Figure 5: Estimated Number of International Migrants, 2000 vs 2024, In Millions

Figure 6: Estimated Number of International Student Migrants,2019 to 2022, In Millions

Figure 7: Change in International Tourist Arrivals in Different countries, 2019 vs 2020

Figure 8: Global Thai Cuisine Market Value (USD Billion), by Type, 2024 & 2032

Figure 9: Global Thai Cuisine Market Value Share (%), by Type, 2024

Figure 10: Global Thai Cuisine Market Value (USD Billion), by Food Type, 2024 & 2032

Figure 11: Global Thai Cuisine Market Value Share (%), by Food Type, 2024

Figure 12: Global Thai Cuisine Market Value (USD Billion), by Distribution Channel, 2024 & 2032

Figure 13: Global Thai Cuisine Market Value Share (%), by Distribution Channel, 2024

Figure 14: Global Thai Cuisine Market Value (USD Billion), by Region, 2024 & 2032

Figure 15: Global Thai Cuisine Market Value Share (%), by Region, 2024

Figure 16: % Of Restaurants in the U.S. serving Different Cuisines (March 2023)

Figure 17: North America Thai Cuisine Market Value (USD Billion), by Type, 2024 & 2032

Figure 18: North America Thai Cuisine Market Value Share (%), by Type, 2024

Figure 19: North America Thai Cuisine Market Value (USD Billion), by Food Type, 2024 & 2032

Figure 20: North America Thai Cuisine Market Value Share (%), by Food Type, 2024

Figure 21: North America Thai Cuisine Market Value (USD Billion), by Distribution Channel, 2024 & 2032

Figure 22: North America Thai Cuisine Market Value Share (%), by Distribution Channel, 2024

Figure 23: North America Thai Cuisine Market Value (USD Billion), by Country, 2024 & 2032

Figure 24: North America Thai Cuisine Market Value Share (%), by Country, 2024

Figure 25: Europe Thai Cuisine Market Value (USD Billion), by Type, 2024 & 2032

Figure 26: Europe Thai Cuisine Market Value Share (%), by Type, 2024

Figure 27: Europe Thai Cuisine Market Value (USD Billion), by Food Type, 2024 & 2032

Figure 28: Europe Thai Cuisine Market Value Share (%), by Food Type, 2024

Figure 29: Europe Thai Cuisine Market Value (USD Billion), by Distribution Channel, 2024 & 2032

Figure 30: Europe Thai Cuisine Market Value Share (%), by Distribution Channel, 2024

Figure 31: Europe Thai Cuisine Market Value (USD Billion), by Country, 2024 & 2032

Figure 32: Europe Thai Cuisine Market Value Share (%), by Country, 2024

Figure 33: Real GDP growth; year-over-year (YOY) % change in Emerging Markets and Developing Economies

Figure 34: People Willingness to Spend on Healthier Food

Figure 35: Asia Pacific Thai Cuisine Market Value (USD Billion), by Type, 2024 & 2032

Figure 36: Asia Pacific Thai Cuisine Market Value Share (%), by Type, 2024

Figure 37: Asia Pacific Thai Cuisine Market Value (USD Billion), by Food Type, 2024 & 2032

Figure 38: Asia Pacific Thai Cuisine Market Value Share (%), by Food Type, 2024

Figure 39: Asia Pacific Thai Cuisine Market Value (USD Billion), by Distribution Channel, 2024 & 2032

Figure 40: Asia Pacific Thai Cuisine Market Value Share (%), by Distribution Channel, 2024

Figure 41: Asia Pacific Thai Cuisine Market Value (USD Billion), by Country, 2024 & 2032

Figure 42: Asia Pacific Thai Cuisine Market Value Share (%), by Country, 2024

Figure 43: South America Thai Cuisine Market Value (USD Billion), by Type, 2024 & 2032

Figure 44: South America Thai Cuisine Market Value Share (%), by Type, 2024

Figure 45: South America Thai Cuisine Market Value (USD Billion), by Food Type, 2024 & 2032

Figure 46: South America Thai Cuisine Market Value Share (%), by Food Type, 2024

Figure 47: South America Thai Cuisine Market Value (USD Billion), by Distribution Channel, 2024 & 2032

Figure 48: South America Thai Cuisine Market Value Share (%), by Distribution Channel, 2024

Figure 49: South America Thai Cuisine Market Value (USD Billion), by Country, 2024 & 2032

Figure 50: South America Thai Cuisine Market Value Share (%), by Country, 2024

Figure 51: Middle East and Africa Thai Cuisine Market Value (USD Billion), by Type, 2024 & 2032

Figure 52: Middle East and Africa Thai Cuisine Market Value Share (%), by Type, 2024

Figure 53: Middle East and Africa Thai Cuisine Market Value (USD Billion), by Food Type, 2024 & 2032

Figure 54: Middle East and Africa Thai Cuisine Market Value Share (%), by Food Type, 2024

Figure 55: Middle East and Africa Thai Cuisine Market Value (USD Billion), by Distribution Channel, 2024 & 2032

Figure 56: Middle East and Africa Thai Cuisine Market Value Share (%), by Distribution Channel, 2024

Figure 57: Middle East and Africa Thai Cuisine Market Value (USD Billion), by Country, 2024 & 2032

Figure 58: Middle East and Africa Thai Cuisine Market Value Share (%), by Country, 2024

Figure 59: Key Strategies Adopted by Thai Cuisine Companies, 2019-2025

List of Tables

Table 1: Projection of Climate Impacts on Thailand’s Crops Yields

Table 2: Global Thai Cuisine Market Revenue (USD Billion) Forecast, By Type, 2019–2032

Table 3: Global Thai Cuisine Market Revenue (USD Billion) Forecast, By Food Type, 2019–2032

Table 4: Global Thai Cuisine Market Revenue (USD Billion) Forecast, By Distribution Channel, 2019–2032

Table 5: Global Thai Cuisine Market Revenue (USD Billion) Forecast, By Region, 2019–2032

Table 6: North America Thai Cuisine Market Revenue (USD Billion) Forecast, By Type, 2019–2032

Table 7: North America Thai Cuisine Market Revenue (USD Billion) Forecast, By Food Type, 2019–2032

Table 8: North America Thai Cuisine Market Revenue (USD Billion) Forecast, By Distribution Channel, 2019–2032

Table 9: North America Thai Cuisine Market Revenue (USD Billion) Forecast, By Country, 2019–2032

Table 10: Europe Thai Cuisine Market Revenue (USD Billion) Forecast, By Type, 2019–2032

Table 11: Europe Thai Cuisine Market Revenue (USD Billion) Forecast, By Food Type, 2019–2032

Table 12: Europe Thai Cuisine Market Revenue (USD Billion) Forecast, By Distribution Channel, 2019–2032

Table 13: Europe Thai Cuisine Market Revenue (USD Billion) Forecast, By Country, 2019–2032

Table 14: Asia Pacific Thai Cuisine Market Revenue (USD Billion) Forecast, By Type, 2019–2032

Table 15: Asia Pacific Thai Cuisine Market Revenue (USD Billion) Forecast, By Food Type, 2019–2032

Table 16: Asia Pacific Thai Cuisine Market Revenue (USD Billion) Forecast, By Distribution Channel, 2019–2032

Table 17: Asia Pacific Thai Cuisine Market Revenue (USD Billion) Forecast, By Country, 2019–2032

Table 18: South America Thai Cuisine Market Revenue (USD Billion) Forecast, By Type, 2019–2032

Table 19: South America Thai Cuisine Market Revenue (USD Billion) Forecast, By Food Type, 2019–2032

Table 20: South America Thai Cuisine Market Revenue (USD Billion) Forecast, By Distribution Channel, 2019–2032

Table 21: South America Thai Cuisine Market Revenue (USD Billion) Forecast, By Country, 2019–2032

Table 22: Middle East and Africa Thai Cuisine Market Revenue (USD Billion) Forecast, By Type, 2019–2032

Table 23: Middle East and Africa Thai Cuisine Market Revenue (USD Billion) Forecast, By Food Type, 2019–2032

Table 24: Middle East and Africa Thai Cuisine Market Revenue (USD Billion) Forecast, By Distribution Channel, 2019–2032

Table 25: Middle East and Africa Thai Cuisine Market Revenue (USD Billion) Forecast, By Country, 2019–2032

Table 26: Market Ranking Analysis, By Key Manufacturers

STUDY PERIOD: 2019-2032
BASE YEAR: 2024
HISTORICAL DATA: 2019-2023
NO OF PAGES: 184

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