Cycling Jerseys Market Size, Share & Industry Analysis, By Material (Polyester, Nylon, Spandex, and Others), By End-User (Male and Female), By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores/Branded Stores, Online Retail, and Others), and Regional Forecast, 2025-2032

The global cycling jerseys market size was valued at USD 718.09 million in 2024. The market is projected to grow from USD 756.71 million in 2025 to USD 1,189.79 million by 2032, exhibiting a CAGR of 6.68% during the forecast period. Europe dominated the cycling jerseys market with a market share of 31.62% in 2024.

Cycling jerseys are typically made from lightweight, breathable, and moisture-wicking materials designed to improve comfort during cycling. The market includes a wide range of products tailored to different cycling disciplines, such as road cycling, mountain biking, and indoor cycling, and caters to both professional athletes and recreational riders. Market growth is driven by the rising popularity of cycling as a recreational activity and competitive sport. Growing health awareness, increasing urban cycling infrastructure, a surge in participation in cycling events, and spending on outdoor activities have contributed to market growth. The demand for high-performance fabrics is also increasing, as cyclists seek jerseys that enhance overall performance.

For instance, according to the Australian Bureau of Statistics, in 2022, around 93% of the Australian population participated in some kind of recreation and leisure activities, along with spending approximately 4 hours 23 minutes of their day on several activities, such as sports, exercise, and other activities. Furthermore, technological advancements in fabric design, such as aerodynamic cuts and smart textiles, have further enhanced product appeal. In addition, the growing trend of eco-conscious and sustainable apparel is influencing brand strategies within this sector.

Some of the key players in the market include Rapha, Castelli, Pearl Izumi, Assos, and Santini SMS. Companies are investing in research and development to design cycling apparel that prioritizes comfort, allowing cyclists to ride longer and more comfortably.

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MARKET DYNAMICS

MARKET DRIVERS

Growing Participation in Outdoor Activities to Fuel Market Growth

The rising popularity of recreational outdoor activities, including cycling, is attracting diverse demographic segments, including consumers of different ages, genders, and fitness levels. This broad consumer base drives demand for specialized cycling apparel styles, sizes, and designs to cater to different preferences and needs. Moreover, cycling tourism and travel experiences have gained popularity as people seek immersive and eco-friendly ways to explore new destinations. Tourists and travelers are investing in cycling clothing to participate in guided tours or visit bike-friendly destinations, thereby contributing to sustained demand for cycling apparel in the long run.

Additionally, sports events or campaigns, including cycling events and festivals, attract participants from diverse backgrounds and skill levels. These events serve as the platform for the brands to showcase their latest products, offer promotional deals, and engage directly with consumers. These factors are expected to boost the global cycling jerseys market growth.

MARKET RESTRAINTS

High Cost of Performance-Oriented Apparel to Hinder Market Growth

One prominent factor hampering the growth of the market is the hefty cost associated with the performance-centric cycling apparel. High-end cycling jerseys are typically made with advanced fabrics such as Lycra, polyester blends, and smart textiles that offer features, including breathability, UV protection, aerodynamic fit, and moisture-wicking properties. While these characteristics are valued by serious athletes and enthusiasts, they significantly drive up production costs, leading to higher retail prices. For many casual or entry-level cyclists, especially in emerging economies, such premium pricing can be prohibitive. This price sensitivity limits market accessibility and slows adoption across broader consumer segments. Additionally, the lack of awareness about the technical benefits of specialized sports jerseys among non-professional riders also contributes to the reluctance to invest in such apparel, further limiting product demand.

MARKET OPPORTUNITIES

Surging Business Partnerships and Collaborations to Offer Numerous Growth Opportunities

Increasing partnerships and collaborations with retailers, suppliers, online marketplaces, and other stakeholders can help cycling apparel brands expand into new markets and reach a wider customer base. Therefore, by leveraging the existing networks and customer bases of their partners, companies can increase their visibility and accessibility around the world. These strategic alliances present lucrative opportunities for players operating in the global cycling apparel market.

In February 2024, Primal, a prominent designer and producer of personalized and branded cycling attire and accessories, declared its collaboration with the National Cycling League (NCL) for the 2024 season. As the premier professional cycling league in the U.S., the NCL has selected Primal as the official provider of apparel for three prominent teams.

CYCLING JERSEYS MARKET TRENDS

Inclination Toward Customization and Sustainability to Fuel Market Demand

The market is observing a powerful shift toward customization and sustainability. Riders ranging from casual commuters to performance cyclists are increasingly seeking personalized jerseys featuring unique colors, logos, and custom fits, a trend driven by digital design platforms and the rise of e-commerce. Meanwhile, demand for eco-friendly materials such as recycled polyester, organic cotton, and plant-based fabrics is surging. To serve better and meet consumer preferences, brands are adopting transparent, ethical manufacturing practices. Thus, self-expression and environmental responsibility are emerging as key drivers of product innovation, expanding growth horizons, and redefining the future of the cycling apparel market.

Segmentation Analysis

By Material

Cost-Effectiveness and Scalability of Polyester Material Resulted in Its Dominance

Based on material, the market is segmented into polyester, nylon, spandex, and others. The polyester segment accounted for the highest cycling jerseys market share. Polyester is relatively inexpensive to produce compared to premium natural fibers such as Marino wool, which allows manufacturers to offer products at competitive prices, making it suitable for both mass-market and premium segments. Additionally, the material offers excellent moisture management capabilities and wicks sweat away from the skin and drying quickly, keeping riders comfortable on long or intense rides. These advantages supplement the growth of the segment.

The others segment, which comprises Marino wool and recycled polyester, is poised to grow at the fastest CAGR over the forecast period. Marino wool is naturally breathable, moisture-wicking, and temperature-regulating, making it ideal for long-distance and endurance riders. In addition, the strong sustainability appeal of Marino wool and recycled polyester perfectly aligns with the increasing demand for natural and environmentally responsible products, thereby strengthening the segment’s growth.

By End-User

Growing Inclination of Females Toward Sports to Boost Segment Growth

Based on end-user, the market is segmented into male and female. The female segment is poised to grow at the highest CAGR over the forecast period. This growth is driven by an increasing number of women participating in cycling, both as a competitive sport and a recreational activity. As more women take up cycling, there is a corresponding rise in demand for cycling apparel designed specifically to meet their needs and preferences. For instance, in 2022, the Clearinghouse for Sport, an information and knowledge sharing platform for Australian sport, reported that around 77,000 First Nations women, representing 26% of those aged 18 and above, engaged in a sports-related activity at least once per week. 

The male segment accounted for the majority of the market share in 2024. A higher participation rate among men in adventure and sports activities, including cycling, contributes to this segment’s dominant revenue share.  Moreover, growing affordability of superior-quality jerseys and an increase in personalized designs further support the growth of the male-centric segment.

By Distribution Channel

Personalized Services and Unique Brand Experience Fueled Specialty Stores/Branded Stores’ Segment Growth

Based on distribution channel, the market is segmented into supermarkets & hypermarkets, specialty stores/branded stores, online retail, and others. The specialty stores/branded stores segment dominated the global market, as these outlets offer expert guidance, personalized services, brand experience, and trust, along with high-quality cycling product assortments. Moreover, many specialty and branded stores focus on premium products, which yield higher profit margins and contribute to segment growth.  

The online retail segment is expected to grow at the fastest CAGR over the study period. The growth is fueled by the convenience and accessibility of e-commerce platforms, a wide product range at competitive pricing, combined with enhanced customer experience through technology. Furthermore, the rise of digital marketing strategies, including influencer partnerships and targeted advertising on social media platforms, has significantly increased the visibility and appeal of cycling apparel online.  

Cycling Jerseys Market Regional Outlook

By geography, the market for cycling jerseys is categorized into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Europe

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Europe dominated the global cycling sports apparel market growth in 2024. The growth of the region is attributed to multiple factors, including a strong emphasis on sustainability, robust infrastructure, and cultural acceptance of cycling as a viable mode of transportation and recreation. The region promotes cycling by creating dedicated bike lanes, paths, and parking facilities, encouraging a cyclist-friendly environment. Countries including the Netherlands, Italy, Belgium, France, and Germany present a long history of cycling events such as the Tour de France, Giro d’Italia, and Vuelta a España, which further contributes to the growth of the rising demand for cycling apparel. In addition, the region is home to many renowned cycling apparel brands such as Rapha, Castelli, and Santini that continue to innovate in cycling fashion and performance gear, consolidating market growth.

North America

North America stood in the second position in the global cycling clothing market. As more people are embracing cycling for fitness, leisure, and recreational reasons, there has been a higher demand for specialized apparel tailored to the needs of cyclists. The presence of renowned players such as Aero Tech Designs Cyclewear, Pearl iZUMi, and Vista Outdoor has further propelled market development by introducing innovative fitness-oriented cycling apparel.

The growing emphasis on fitness and health and increased participation of people in physical and recreational activities has fostered a culture of active living across the U.S. Moreover, consumers are increasingly seeking sports apparel that reflects their unique tastes and functional requirements, which is supplementing demand for personalized cycling apparel and jerseys in the country.

Asia Pacific

The market in Asia Pacific accounted for a considerable share and is projected to grow at the highest CAGR during the assessment period. Increasing awareness about health, wellness, and physical fitness is leading to a surge in cycling as a recreational and fitness activity. Economic growth in the region is further resulting in a growing middle-income population with greater disposable incomes. This makes consumers more willing to invest in specialized sportswear, including cycling jerseys. Moreover, governments in emerging economies of China, India, and Singapore are actively promoting cycling through infrastructure development such as dedicated cycle lanes and urban mobility programs. Initiatives to reduce traffic congestion and environmental pollution are further prompting cycling adoption, indirectly boosting apparel sales.

South America and Middle East & Africa

The market in South America and the Middle East & Africa is projected to witness steady growth, owing to a rise in the number of individuals participating in sports and recreational activities, thus favoring product demand. Rapid urbanization and traffic congestion concerns are leading to increased demand for alternative modes of transportation, including cycling. Moreover, governments in the region are encouraging and investing in green mobility solutions, promoting cycling-friendly infrastructure development. These initiatives are encouraging greater participation in cycling activities, which is expected to amplify the demand for cycling jerseys.

COMPETITIVE LANDSCAPE

Key Industry Players

Thriving Product Innovation Strategy Helping Players Stay Competitive in Market

Rising product innovation is intensifying competition among key players in the market. Companies are emphasizing features such as ergonomic padding, seamless construction, and strategic ventilation to improve comfort by reducing pressure points and optimizing airflow. For instance, in May 2023, Jelenew, a luxury female sports brand, launched an innovative range of indoor cycling apparel, ‘SOMAtique collection’. Each of the products is equipped with the brand’s patented technology, ‘CurveTec’, to provide an enthusiastic riding experience to customers.

On the other hand, brands are emphasizing building an Omnichannel presence, especially through e-commerce portals, as they enable companies to sell directly to consumers without the need for intermediaries, such as retailers or distributors. This direct-to-consumer model enables brands to capture a larger share of the market and maintain control over pricing, inventory, and customer relationships. Hence, by offering seamless online shopping experiences and personalized customer service, brands are driving sales and loyalty among online consumers. In June 2023, Decathlon, a French sportswear brand, launched its B2B e-commerce portal for its Indian market to enhance its Indian consumers’ buying experience.

LIST OF KEY CYCLING JERSEY COMPANIES PROFILED

• Rapha (U.K.)
• Castelli (Italy)
• Pearl Izumi (U.S.)
• Assos (Switzerland)
• Santini SMS (Italy)
• Specialized (U.S.)
• Endura (U.K.)
• Ale Cycling (Italy)
• Pactimo (U.S.)
• MAAP (Australia)

KEY INDUSTRY DEVELOPMENTS

• October 2023: Pinarello, a manufacturer of bicycle products from Italy, conducted and incorporated extensive research, distinctive technologies, and innovative materials to introduce its latest winter apparel collection. This collection has been entirely crafted in Italy, which presents a range of garments catering to the diverse needs of both male and female riders during the winter season.
• September 2023: ASSOS of Switzerland GmbH, a cycling apparel & accessories company, collaborated with Puck Moonen, a popular Dutch Cyclist, to launch the ASSOS x Puck Moonen clothing collection, including Dyora RS Jersey S9 Targa.
• January 2023: Cyclique, a new cycling clothing brand based in Germany, entered the cycling apparel market. The brand primarily focuses on providing custom cycling clothing for teams, companies, clubs, or events while emphasizing its dedication to sustainable clothing practices.
• March 2022: Muc-Off, a renowned leader in bicycle and motorcycle care and performance, unveiled its Premium Long Sleeve Jersey in a distinctive camouflage colorway. This fresh addition, the ‘Premium Long Sleeve Jersey’ in Camo, joins the brand's expanding ‘Technical Riding Apparel’ range, offering a diverse collection tailored to suit every rider.
• February 2022: MAAP, the Australian premium cycling apparel brand, introduced its 2022 warm-weather kit under the Evade Collection. The collection showcases refreshed colors for core products such as Pro Base Jersey, crew neck, hoodie, and tee, along with the Pro Air jersey, Team Base Layer, cap, socks, and bidon, all designed for high performance in warm climates.

REPORT COVERAGE

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Report Scope & Segmentation