"Smart Strategies, Giving Speed to your Growth Trajectory"

Digital Experience Platform Market Size, Share & Industry Analysis, By Component (Platform, Services), By Deployment Model (On- Premise, Cloud), By Industry (Government, Banking, Financial Services, and Insurance (BFSI), Retail, Healthcare) And Regional Forecast, 2024-2032

Region :Global | Report ID: FBI105938 | Status : Ongoing

 

KEY MARKET INSIGHTS

End-Users are adopting digital experience platform to create and deliver integrated, optimised experience across numerous digital channels rapidly and effortlessly. DXPs (Digital experience platform) also assist with big data analytics, enabling for a consolidated perspective of consumer interactions, activities, and data across multiple apps, user journeys, touchpoints, and channels.


According to Gartner's 2019 Magic Quadrant for Digital Experience Platforms, through 2021, 85% of a DXP program's effort and cost will go toward integrations with internal and external systems, including the DXP's own built-in capabilities.

It also has the ability to increase efficiencies by eliminating silos in an organization's data and backend processes, to provide modern unified platform.

Additionally, Digital experience platforms also enables companies to recommend and provide appropriate content, as well as advise loyalty rewards based on customer lifetime value.

For Instance, the increasing adoption of interactive Kiosk for providing banking services is also expected to adopt among banks and Non-Banking Financial Companies (NBFC).

Increasing Adoption of cloud based solutions in enterprises also one of the major driving factor for digital experience platform market. For Instance, In April 2021, Adobe announced its cloud experience platform. This enables brands to unify data in real time, resulting in real-time customer insight and personalisation at scale.

The capability of DXPs to collect and analyze the customer buying behavior and unify customer data obtained from multiple touchpoints to create a centralized view is one of the major factor for market growth.

The outbreak of the COVID-19 pandemic is likely to drive the demand for a digital experience platform (DXP). The spread of novel Coronavirus has surged the usage of digital channels and services. Organisations are now developing to become more digital, with an increasing number of customer interactions taking place via a screen rather than in person. The company's initiatives are anticipated to stimulate market expansion.

Up Arrow

Key Market Driver -

Increasing demand to cloud based solution deployment and big data analytics to drive the market growth.

Down Arrow

Key Market Restraint -

Lack of a skilled professional in developing nations to develop and update solution concerns to restrict the market growth


Key Players Covered:


The major companies in the global digital experience platform market report IBM Corporation, Adobe, Acquia Inc., Oracle Corporation, SAP SE, OpenText Corporation, Microsoft Corporation, Salesforce Inc., CoreMedia AG, Episerver, Liferay Inc., Sitecore, HCL technologies Ltd., Wipro Ltd., SDL Plc., Infosys Ltd., Censhare AG, Accenture plc., and others.

Regional Analysis:


North America hold largest market size and display exponential growth during the estimated period. The growth is owing to the strong emphasis on customer interaction and retention, as well as a huge presence of online and traditional retailing channels. Moreover, the region's enterprises are among the first to adopt new technologies such as Oracle Corporation, Microsoft Corporation, Salesforce Inc., and others.

APAC is expected to emerge dominance in the global market during the forecast period. Due to widespread adoption of emerging technologies as cloud computing, artificial intelligence (AI), and analytics. Additionally, the presence of developing economies like China and India, which are rapidly adopting new technologies, is projected to add DXP market growth in APAC region. 

Europe is expected to have a significant CAGR during the forecasted period. Increased Digitisation and increased adoption of cloud-based technology are all contributing to the expansion in the region.

To gain extensive insights into the market, Request for Customization


Segmentation


























  ATTRIBUTE

  DETAILS

By Component



  • Platform

  • Services



By Deployment Model



  • On- Premise

  • Cloud



By Industry



  • Government

  • Banking, Financial Services, and Insurance (BFSI)

  • Retail

  • Healthcare

  • Transportation

  • Media & Entertainment

  • Energy & Utilities

  • IT & telecommunication

  • Others



By Region



  • North America

    • The U.S.

    • Canada



  • Europe

    • The U.K.

    • Germany

    • France

    • Italy

    • Rest of Europe



  • Asia Pacific

    • Japan

    • China

    • India

    • South East Asia

    • Rest of Asia Pacific



  • Middle East & Africa

    • South Africa

    • GCC

    • Rest of the Middle East & Africa



  • Latin America

    • Brazil

    • Mexico

    • Rest of Latin America





Digital Experience Platform Industry Developments



  • In February 2021, Sitecore partnered with Microsoft Corporation to expand their digital experience platform in UAE. This partnership enables personalised digital experience capabilities with speed, scale, and reliability.

  • In October 2020, SAP SE announced its new customer data platform at the virtual SAP customer experience live conference. The new platform enables organizations to anonymized 360-degree consumer profiles by integrating data from multiple internal and external sources, such as online sources and social media channels





  • Ongoing
  • 2023
  • 2019-2022
  • Pre Book
Multi-report Purchase Plan
    A Customized Plan Will be Created Based on the number of reports you wish to purchase
Information & Technology Clients
Sony
Samsung
Toshiba
huawei
Lek
Client Testimonials

“We are quite happy with the methodology you outlined. We really appreciate the time your team has spent on this project, and the efforts of your team to answer our questions.”

- One of the largest & renowned medical research centers based in the U.S. on a report on the U.S. NIPT Market.

“Thanks a million. The report looks great!”

- Feedback from a consultant on a report on the U.S. Beef Market.

“Thanks for the excellent report and the insights regarding the lactose market.”

- Brazil based company specializing in production of protein ingredients.

“I liked the report; would it be possible to send me the PPT version as I want to use a few slides in an internal presentation that I am preparing.”

- Global Digital Services Agency on a report on the Global Luxury Goods Market.

“This report is really well done and we really appreciate it! Again, I may have questions as we dig in deeper. Thanks again for some really good work.”

- U.S.-based biotechnology company focussing on treatment of chronic pain.

“Kudos to your team. Thank you very much for your support and agility to answer our questions.”

- Europe-based provider of solutions to automate data centre operations.

“We appreciate you and your team taking out time to share the report and data file with us, and we are grateful for the flexibility provided to modify the document as per request. This does help us in our business decision making. We would be pleased to work with you again, and hope to continue our business relationship long into the future.”

- India-based manufacturer of industrial and specialty intermediates with a strong global presence.

“I want to first congratulate you on the great work done on the Medical Platforms project. Thank you so much for all your efforts.”

- One of the largest cosmetics company in the world.

“Thank you very much. I really appreciate the work your team has done. I feel very comfortable recommending your services to some of the other startups that I’m working with, and will likely establish a good long partnership with you.”

- U.S. based startup operating in the cultivated meat market.

“We received the below report on the U.S. market from you. We were very satisfied with the report.”

- Global hearing aids manufacturer.

“I just finished my first pass-through of the report. Great work! Thank you!”

- U.S. based solar racking solutions provider.

“Thanks again for the great work on our last partnership. We are ramping up a new project to understand the imaging and imaging service and distribution market in the U.S.”

- World’s leading advisory firm.

“We feel positive about the results. Based on the presented results, we will do strategic review of this new information and might commission a detailed study on some of the modules included in the report after end of the year. Overall we are very satisfied and please pass on the praise to the team. Thank you for the co-operation!”

- Germany based machine construction company.

“Thank you very much for the very good report. I have another requirement on cutting tools, paper crafts and decorative items.”

- Japanese manufacturing company of stationery products.

“We are happy with the professionalism of your in-house research team as well as the quality of your research reports. Looking forward to work together on similar projects”

- One of the Leading Food Companies in Germany

“We appreciate the teamwork and efficiency for such an exhaustive and comprehensive report. The data offered to us was exactly what we were looking for. Thank you!”

- Intuitive Surgical

“I recommend Fortune Business Insights for their honesty and flexibility. Not only that they were very responsive and dealt with all my questions very quickly but they also responded honestly and flexibly to the detailed requests from us in preparing the research report. We value them as a research company worthy of building long-term relationships.”

- Major Food Company in Japan

“Well done Fortune Business Insights! The report covered all the points and was very detailed. Looking forward to work together in the future”

- Ziering Medical

“It has been a delightful experience working with you guys. Thank you Fortune Business Insights for your efforts and prompt response”

- Major Manufacturer of Precision Machine Parts in India

“I had a great experience working with Fortune Business Insights. The report was very accurate and as per my requirements. Very satisfied with the overall report as it has helped me to build strategies for my business”

- Hewlett-Packard

“This is regarding the recent report I bought from Fortune Business insights. Remarkable job and great efforts by your research team. I would also like to thank the back end team for offering a continuous support and stitching together a report that is so comprehensive and exhaustive”

- Global Management Consulting Firm

“Please pass on our sincere thanks to the whole team at Fortune Business Insights. This is a very good piece of work and will be very helpful to us going forward. We know where we will be getting business intelligence from in the future.”

- UK-based Start-up in the Medical Devices Sector

“Thank you for sending the market report and data. It looks quite comprehensive and the data is exactly what I was looking for. I appreciate the timeliness and responsiveness of you and your team.”

- One of the Largest Companies in the Defence Industry
We use cookies to enhance your experience. By continuing to visit this site you agree to our use of cookies . Privacy.
X