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The global golf apparel market size was valued at USD 9.07 billion in 2024. The market is projected to grow from USD 9.47 billion in 2025 to USD 13.28 billion by 2032, exhibiting a CAGR of 4.95% over the forecast period. North America dominated the golf apparel market with a market share of 55.57% in 2024.
Golf clothing is specialized clothing designed for playing golf, offering comfort and performance for golf players and adherence to golf courses' dress codes. The rising popularity of golf as a leisure activity worldwide and the increasing number of golf resorts across various countries fuels the market growth. Furthermore, some key market participants focus on mergers to stay competitive. For instance, in March 2021, Callaway Golf Company, a California, U.S.-based golf equipment & accessories company, completed its merger with Topgolf International, Inc., a U.S.-based technology-enabled golf range game company.
The growth in golf tournaments and events across various countries propels the market expansion. Moreover, the rising number of female golfers owing to the growing popularity of golf among women and the increasing number of women golf tournaments and events positively influence the demand for ladies golf apparel and global market trends.
In addition, the increasing number of golf players worldwide fuels the product demand. According to R&A, a leading body in the golf industry, the number of individuals playing 9 or 18-hole golf increased by over 15% in 2022 compared to 2020.
The COVID-19 pandemic had a severe impact on the golf clothing market in 2020. Various major golf competitions were canceled or postponed due to enforced lockdown restrictions. In addition, governments across countries enforced regulations leading to the temporary closure of production facilities and various retail stores, including sports complexes and specialty stores.
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Rising Popularity of Eco-Friendly Products to Propel Market Growth
Rising Popularity of Eco-Friendly Products to Propel Market Growth
The popularity of eco-friendly products is growing significantly owing to the increasing environmental awareness among individuals and the rising demand from eco-conscious consumers. Moreover, the growing availability of products made using sustainable materials, including recycled polyester, recycled nylon, bamboo, and organic cotton, increases the global golf apparel market share.
Various major industry participants are introducing eco-friendly products to diversify their portfolios. For instance, in November 2020, OCEANTEE, a U.K.-based golf brand, launched its new sustainable women's golf clothing range. According to the company, the new range is biodegradable and made using plastic-free fabric. Such eco-friendly product launches drive the demand for women’s golf apparel.
Rise in Golf Tourism along with Growing Registered Golfers to Propel Market Expansion
The rise in golf tourism and the increasing popularity of golf destinations across various countries, including the United States, Scotland, Ireland, Spain, and others offering unique golfing experiences fuel the market growth. Moreover, the growing trend of corporate golf tourism, where businesses organize golf-related events, tournaments, and retreats, boosts product demand.
Furthermore, governments across various countries are launching new initiatives to boost golf tourism worldwide. For instance, in March 2023, the Ho Chi Minh City Department of Tourism, a government agency, and Vietnam Golf Tourism Association launched a new golf service tour to promote golf tourism in Vietnam.
For instance, in July 2024, BookMyBooking.com, an online travel agency, announced that Indonesia aims to become a top golfing destination in the region as its neighboring country, Singapore, is closing public golf courses owing to country land crunch.
High Penetration of E-commerce to Fuel Product Demand
The e-commerce industry is developing rapidly worldwide. This is primarily driven by a growing tech-savvy population, internet, and smartphone penetration, and soaring demand for international luxury goods.
Various manufacturers such as Puma SE, Under Armor Inc., Nike, Inc., Adidas AG, and others are now associated with or have their own web-based retailers where consumers can get information about manufacturers and their products.
According to Adidas annual report for the year 2021, e-commerce is an essential part of their business. By 2025, Adidas e-commerce business is expected to account for EUR 8 billion (USD 7.9 billion) to EUR 9 billion (USD 8.9 billion) in net sales. Furthermore, increasing traffic on the website of Adidas and growing use of Adidas app further shows consumers’ growing inclination toward online shopping.
High Cost of Golf Clothing to Hinder Market Growth
The high costs associated with golf wear hampers the product adoption among budget-conscious consumers and individuals new to the sport. The initial investments required for golf, including apparel, can be challenging for new players and can discourage potential golfers from taking up the sport, limiting the market growth. Furthermore, the rising availability of low-cost alternatives and private-label apparel brands can hinder the global golf apparel market growth.
Increasing Product Availability of Products to Boost the Demand for T-shirts & Polo Shirts
Based on type, the global market is segmented into T-shirts & polo shirts, trousers, shorts, hoodies, vests, skirts, winter wear, footwear, and others.
The T-shirts & polo shirts segment dominated the global market in 2024 with a share of 33% owing to the wide availability of product type coupled with the increasing popularity of T-shirts with moisture-wicking, UV protection, and breathability properties.
Continual manufacturers' provision of sustainable golf t-shirts made of recycled polyester, bamboo viscous, organic cotton, and the increasing preference of professional athletes for eco-friendly fabric-based golfing outfits favor t-shirt segmental revenues. In June 2024, Reflo, a sustainable performance wear brand, launched a spring-summer 2024 collection of golf polo shirts, t-shirts, shorts, mid-layers, sweaters, and hoodies crafted from recycled polyester material.
The footwear segment is expected to grow significantly throughout the forecast period owing to the increasing need for comfort and support for long hours on the golf course. Furthermore, innovations in cushioning, arch support, and ergonomic design enhancing player's comfort and high performance will drive the segment growth over the coming years. Several industry players are launching new products. For instance, in February 2024, Adidas Golf Apparel launched its collection of golf shoes, TOUR360 24.
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Rising Demand for Durable and Flexible Material to Propel Market Growth
By material, the global market is segmented into synthetic materials, cotton, merino wool, cashmere, and others.
The synthetic material segment dominated the market in 2024. Polyester, nylon, and rayon are the most commonly used synthetic materials in golf apparel. The synthetic materials segment also covers the market analysis on spandex, one of the most commonly used materials in golf apparel. This segment is set to capture 47% of the market share in 2025.
Manufacturers use a blend of polyester, spandex, and nylon materials to incur moisture-wicking properties and UV protection features in golf clothing. Products made of polyester blends with added spandex or elastane offer higher durability and comfort to golfers. The rising demand for sun-protection golfing apparel drives the synthetic materials segment growth. Furthermore, continual manufacturers' provision of recycled plastic-based products among eco-conscious consumers to contribute toward reducing plastic waste generation boost the product demand worldwide. In August 2024, Callaway Apparel developed the Summer/Fall 2024 Collection of golfing fashion products of 30% recycled polyester material.
Additionally, in February 2022, Oakley launched a polo golf shirt line of products made from recycled material obtained from plastic bottles.
Cotton material segment is expected to grow significantly with a considerable CAGR of 5.42% throughout the forecast period (2025-2032), owing to wide product availability and its breathable property. Moreover, the increasing popularity of apparel made using organic and natural cotton with eco-certifications among environmentally conscious consumers is expected to drive the segment’s growth in coming years.
Increasing Product Demand among Budget-Conscious Consumers to Favor Mass/Economy Segment Growth
Based on category, the market is segmented into mass/economy, premium, and luxury.
The mass/economy segment led the global market in 2023. The increasing availability of affordable products or cheap golf apparel, the growing middle-class population, and rising product demand among budget-conscious consumers fuels the demand for mass-produced apparel. From a market penetration standpoint, the mass/economy segment offers lucrative opportunities for prospective industry participants, given the ease of raw material procurement and relatively less capital expenditure. The segment is foreseen to gain 57% of the market share in 2025.
The premium segment is expected to grow significantly with a CAGR of 5.71% over the forecast period (2025-2032), owing to rising disposable incomes among the middle-class population and increasing availability of products with various advanced features, including moisture-wicking fabrics and ultraviolet (UV) protection. Furthermore, various key industry participants are launching new products. For instance, in March 2024, Callaway Golf Company, a California, U.S.-based golf equipment & accessories company, launched its new premium collection of men's apparel, the Spring 2024 Premium collection. According to the company, the new collection features polo shirts, jacquard polos, trousers, shorts, and outerwear. Prominent luxury golf apparel brands are expected to develop more luxury clothing in the coming years, given the increasing number of High-Net-Worth Individuals (HNWIs) worldwide.
By End-User Analysis
Men Segment to Dominate Owing to High Number of Male Players
Based on end-user, the market is segmented into men, women, children/junior, and unisex [gender-neutral clothing].
The men segment leads the global market owing to the wide product availability for men and the high number of male players worldwide. Various key industry players are launching new products to diversify their portfolios. For instance, in May 2024, Lee, a brand of Kontoor Brands, a U.S.-based clothing company, launched its new apparel collection, The Lee Series for men. According to the company, the new series features long pants, chino shorts, and short-sleeved polos. This segment is set to attain 49.58% of the market share in 2025.
The women segment is expected to grow significantly with a CAGR of 5.54% over the forecast period (2025-2032), owing to the rising popularity of golf among women across various countries and the increasing number of women golf participants. Furthermore, several major market participants are introducing new products for women to cater to the increasing product demand. For instance, in May 2024, Eastside Golf, a U.S.-based lifestyle golf brand, launched its first collection of women's apparel to enter the women's market. According to the company, the new collection features various products, including skirts, dresses, jumpsuits, crop tees, and pique polos.
By Distribution Channel Analysis
Growing Number of Retail Stores to Propel Market Growth
Based on distribution channel, the market is segmented into hypermarkets/big-box stores, specialty stores/branded stores/sports stores, online/e-commerce, and others.
The specialty stores/branded stores/sports stores segment held a major market share in 2023 owing to increasing retail presence across various countries and the extensive availability of products. Moreover, several international retailers are launching new stores to expand their reach. For instance, in January 2024, MST Golf, a Malaysia-based golf products retailer, launched its first new MST Golf Arena outlet in Jakarta, Indonesia. According to the company, the new store would feature over 59 golf brands, including TaylorMade, Nike, Adidas, Majesty, and Puma. The segment is estimated to capture 45.60% of the market share in 2025.
The online/e-commerce segment is expected to grow significantly over the forecast period owing to the growing trend of online shopping and the increasing number of online shopping platforms. Furthermore, the rising availability of attractive discounts and exclusive collections would fuel the segment growth over the coming years.
The hypermarkets/big-box stores segment is likely to record a considerable CAGR of 4.17% during the forecast period (2025-2032).
Geographically, the global market is segmented into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.
North America Golf Apparel Market Size, 2024 (USD Billion)
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North America dominated the global market with a valuation of USD 4.83 billion in 2023 and USD 5.04 billion in 2024, owing to the increasing number of golf courses and the rising participation in golf across the region. According to the National Golf Foundation, in 2023, there were over 16,000 golf courses at 14,000 golf facilities across the U.S. Furthermore, the growing awareness of golf and the rising number of golf participants across the U.S. and Canada fuels market growth. For instance, according to the National Golf Foundation, the number of on- and off-course golf participants increased from 41.1 million in 2022 to 45 million in 2023. The U.S. market is foreseen to grow with a value of USD 4.68 billion in 2025.
Europe is the second largest market expected to hit USD 5.26 billion in 2025, registering a CAGR of 4.54% during the forecast period (2025-2032). The Europe market is expected to grow significantly throughout the forecast period owing to the growing number of golfers and rising focus of individuals on active lifestyle and outdoor activities. The U.K. market continues to grow, projected to reach a market value of USD 511.06 million. According to the Europe Golf Association, the number of registered golfers increased from 4,328,319 in 2020 to 4,569,088 in 2022 across Europe. Furthermore, the rising popularity of golf tourism across countries boosts product demand. Germany is predicted to hold USD 303.35 million in 2025, while France is expected to gain USD 240.23 million in the same year.
Asia Pacific is the third largest market expected to be worth USD 1.42 billion in 2025. The Asia Pacific golf apparel market is expected to grow considerably throughout the forecast period owing to the increasing participation in golf and rising popularity of golf across several countries, especially China, Japan, India, South Korea, and Malaysia. China is set to grow with a valuation of USD 269.10 million in 2025. According to a report by R&A, a leading body in the golf industry, in 2023, over 22.5 million individuals depicted engagement with golf. Furthermore, the increasing popularity of golf tournaments coupled with rising disposable income, leading to higher spending on leisure activities, including golf, fuels the market growth in the region. India is foreseen to reach USD 119.74 million in 2025, while Japan is estimated to be worth USD 347.79 million in the same year.
The Middle East & Africa is the fourth leading region poised to be valued at USD 360.56 million in 2025. The product demand across South America and the Middle East & Africa markets is anticipated to witness positive growth in the foreseeable future. The rising number of golf resorts and the increasing popularity of golf tourism across various countries drive the market growth. Furthermore, the escalating number of golf courses and rising participation in golf across countries boost product demand. The UAE market is expected to stand at USD 29.16 million in 2025.
Prominent Players Emphasize Collaborations to Diversify their Portfolios
The global market has the presence of prominent players which intensifies competitive rivalry. The market has local and international players, including Adidas AG, Disc Golf Apparel, Oahu Golf Apparel, Liv Golf Apparel, and Mizuno Golf Apparel, competing for a higher market share globally. Several major players are focusing on collaborations as one of their key strategies to diversify their portfolios. For instance, in September 2023, TaylorMade Golf Co., a U.S.-based golf equipment & apparel company, collaborated with Malbon Golf, a U.S.-based lifestyle brand, to launch a new apparel collection, Malbon Golf x TaylorMade Collection. According to the company, the new collection includes nylon jackets, panel vests, rope hats, and headcovers.
The report analyzes the market in-depth and highlights crucial aspects such as prominent companies, type analysis, material, category, end-user, and distribution channels. Besides this, the research report provides insights into the global market trends and highlights significant industry developments, including Tiger Woods Golf Apparel. In addition, the report covers the factors driving market growth and golf apparel market share by brand.
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ATTRIBUTE |
DETAILS |
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Study Period |
2019-2032 |
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Base Year |
2024 |
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Estimated Year |
2025 |
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Forecast Period |
2025-2032 |
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Historical Period |
2019-2023 |
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Growth Rate |
CAGR of 4.95% from 2025 to 2032 |
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Unit |
Value (USD Billion) |
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Segmentation |
By Type
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By Material
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By Category
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By End-User
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By Distribution Channel
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By Region
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Fortune Business Insights says that the global market was USD 9.07 billion in 2024 and is anticipated to reach USD 13.28 billion by 2032.
Ascending at a CAGR of 4.95%, the global market will exhibit steady growth over the forecast period (2025-2032).
By type, the t-shirts & polo shirts segment is the leading segment as it dominated the market in 2024.
Rise in golf tourism is a key factor propelling market growth.
Adidas AG, Nike, Inc., Antigua Apparel, TaylorMade Golf Co., Callaway Golf Company, and Puma S.E. are the leading companies in the global market.
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