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Generator Sales Market Size, Share and Industry Analysis By Fuel Type (Gas, Diesel, Others), By Power Rating (Below 75kVA, 75-375kVA, 375-750kVA, Above 750kVA), By Application (Stand By, Peak Shaving, Continuous), By End-User (Mining, Oil & Gas, Construction, Residential, Marine, Manufacturing, Pharmaceuticals, Commercial, Others) and Regional Forecast 2019-2026

Region : Global | Format: PDF | Report ID: FBI100492



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The global generator sales market size stood at US$ 19.15 Bn in 2018 and is projected to reach approximately US$ 29.9 Bn by the end of 2026, exhibiting a CAGR of 5.79% in the forecast period.

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Electricity has been an economic engine for the world for more than a century providing a reliable source of power. It plays a significant role in the economic prosperity of the world. The industrial revolution and globalization are only possible through the invention of electricity. However, several parts of the world still lack this amazing facility due to the unavailability of the grid. Thus, to come out of this tragic condition, generators are widely used to electrify homes, business, manufacturing units, and so on. Generators are the most versatile power generation equipment which is applied in various industries due to its flexibility and high efficiency.

It not only helps in rescuing power outage situation but also assist industries in avoiding heavy losses due to the power outage. Generators are mainly used to provide emergency power backup or to provide continuous power. In many industrial applications, generators have been deployed as an emergency power backup. But in some cases where grid infrastructure is not available or operation has to be carried out in secluded places, generators are the only option left.

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The ongoing demand for oil and gas, growing mining industry, tremendous constructional development, massive investment in the pharmaceutical industry, and many other business units have added significant value in the growth of the global market. In the forecasting period, it has been observed that the growth of the generator is steady over the upcoming decade, but the global market will not see any tragic decline in the global generator sales market growth.

Therefore, the global generators sales market is likely to see positive growth due to slow-moving grid infrastructure program, rising exploration and production of oil and gas, the enormous investment in mining and construction, etc. which will accelerate the global market growth.

Market Segmentation

"Diesel Generators Account Lion’s Share in The Generator Market by Fuel Type"

Electricity is an essential part of our daily life. Due to a lack of grid infrastructure and power requirement in remote locations, flexible power solution equipment is necessary to meet the power demand. Diesel generators are widely used in many areas where electrical power is unreliable or non-existent. Generators are used as a supplement to the main power supply, or as the main power supply as well as an emergency backup for hospitals, commercial building, manufacturing units and in several applications. One of the main reason for the high adoption of diesel generator in the global generator sales market is due to its high efficiency, low maintenance, higher life, and low cost of the fuel. They are highly versatile in operation and are able to withstand critical power requirement which made them the most suitable generator for a wide variety of applications.

A diesel generator is driven by a diesel engine which drives an alternator to produce electrical energy. They are classified according to cycle types such as two-stroke and four-stroke. However, the bulk of the IC engine uses a four-stroke cycle owing to its ability to achieve higher torque, excellent fuel efficiency, and higher durability. Thus, in many industrial applications and to meet instant demand of power, diesel generators are utilized. But in the recent period, pollution is at an alarming level and to mitigate this severe threat, the international fraternity has framed strict emission norms. Hence the manufacturers are looking at it prudently to meet the emission guidelines framed by the government and private institutions. Adding to this, a diesel generator is forecasted to dominate the generator market as gas generator lacks the infrastructural facility. Due to inadequate gas infrastructure in Asia Pacific and the Middle East & Africa where the major share of the generator sales market accounted attributing the possibilities for the growth of the diesel generator.

"Increasing Investments Across Different Sectors is Projected to Fuel End User Generator Sales Growth"

In terms of end-user, oil & gas industry followed by mining and construction is expected to dominate the global market in the world. The crude oil is the primary source of energy in most of the countries across the globe due to its feasibility in transportation & applications in a wide variety of sectors. Oil and gas companies are continuously striving to meet such a massive demand for hydrocarbon by exploring new reserves which are expected to increase the market.

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In many parts of the world, the grid infrastructure is not enough to provide access to electricity. As per the world bank, around 1.2 billion people across the world are out of bound to electricity. Thus in many cases, the government and local authority are adopting this gensets to provide electricity in remote locations. Also, the tremendous economic development in Asia Pacific has ironically increased the energy demand and rapid development in mining, infrastructure, pharmaceuticals, marine, etc. is excessively enhanced the consumption of generators in this sectors, augmenting the global generator sales market revenue.

Regional Analysis

"The Asia Pacific Is Set to Hold Major Share in The Generator Market"

Asia Pacific is going to dominate the generator market sales in the forecast period due to the strong presence of developing countries. China, India, Japan, Indonesia, & Malaysia have the most robust growth for generator market sales. These countries contribute the major share in the global market as they have a strong potential of development in construction, marine, commercial and pharmaceutical.

Asia Pacific Generator Sales Market (US$ Mn), 2018

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The Asia Pacific is the fastest-growing region in the world due to rapid economic development in India & China. In the upcoming years, the demand for diesel generator is expected to grow significantly owing to massive infrastructural development. Subsequently, the Middle East & Africa is expected to grow at a rapid pace behind the Asia Pacific.

Key Market Drivers 

"The Eminent Manufacturers Are Leading the Generator Sales Market"

The global market is mainly dominated by leading manufacturers in the world. Cummins Inc., Caterpillar Inc., and Kohler-SDMO are the notable players in the market. These companies are well established in the manufacturing of genset and account a large share of the market. They offer generators with a wide range of power rating from low power requirement for residential application to extremely high power application such as mining, construction, and infrastructural development. In addition to this, there are many companies operating worldwide to meet the growing demand for generators. Some of the other esteemed players in the market are Aggreko, Himoinsa, Ingersoll Rand, Wärtsilä, Kirloskar Electric Co. Ltd., Generac Power Systems, FG Wilson, Rolls-Royce, Atlas Copco, Honda Siel Power Products Ltd, Briggs & Stratton, Inmesol S.L, Yanmar Co., Ltd., MQ Energy Inc., and Wacker Neuson.

Key companies covered in the report

  • Cummins Inc.

  • Caterpillar Inc.

  • Kohler-SDMO

  • Aggreko

  • Himoinsa

  • Ingersoll Rand

  • Wärtsilä

  • Kirloskar Electric Co. Ltd.

  • Generac Power Systems

  • FG Wilson

  • Rolls-Royce

  • Atlas Copco

  • Honda Siel Power Products Ltd

  • Briggs & Stratton

  • Inmesol S.L

  • Yanmar Co., Ltd.

  • MQ Energy Inc.

  • Wacker Neuson

Report Coverage

Electricity has been an integral part of our daily life, and one cannot imagine the world without it. Technological advancement and ongoing development have regularly increased the consumption of electricity. The modern world has been emerging in many fields such as information & communication technology, consumer electronics, manufacturing plants, and so on which require a sizeable amount of electricity for its operation. In most of the cases, it is quite challenging to achieve such a huge demand which creates a negative impact on daily life and business sector.

Thus several companies and manufacturing plants own their separate power generation units, i.e. generator. Generator not only provides instantaneous power output but also keep power outage out of bound. Similarly, in numerous remote locations where grid infrastructure is inadequate and frequent power outage happens in that case generators are extensively used. The offshore and onshore drilling operations are mainly located in secluded areas where electric power is not available.

However, it is necessary for oil companies to increase the exploration and production of hydrocarbon thus they extensively use generators for their operations. Generators are the only option available in isolated places where there is no accessibility of grid. In addition to this the mining industry which mainly depend on generators.

The high power-consuming equipment and lack of grid infrastructure have intensively increased the demand for generators in mining. Therefore, it has to be noted that the global generators sales market has positive growth in the forthcoming years as there are many business sectors where generators are necessary.

The report provides qualitative and quantitative insights into the global generator sales industry and detailed analysis of market size & growth rate for all possible segments in the market. The global generator sales market is segmented by fuel type, power rating, application, end-user, and geography. Based on the fuel type, the global market is segmented into Diesel, Gas, and Others. Based on power rating the market is segmented as below 75kVA, 75-375kVA, 375-750kVA and above 750kVA.

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Based on application, the global market is segmented as continuous load, peak load, and stand-by load. Based on the end-user, the global market is segmented into mining, oil & gas, construction, residential, marine, manufacturing, pharmaceutical, commercial, and others. Geographically, the global market is segmented into five major regions, which are North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The regions are further categorized into countries.

Along with this, the report provides elaborative analysis of the global generator sales market dynamics and competitive landscape. Various key insights presented in the report are the recent industry developments such as mergers & acquisitions in he global market, the regulatory scenario in key countries, upstream investment scenario, technological advancement, and key industry trends.




By Fuel Type

  • Gas

  • Diesel

  • Others

By Power Rating

  • Below 75kVA

  • 75-375kVA

  • 375-750kVA

  • Above 750kVA

By Application

  • Stand By

  • Peak Shaving

  • Continuous

By End-User

  • Mining

  • Oil & Gas

  • Construction

  • Residential

  • Marine

  • Manufacturing

  • Pharmaceuticals

  • Commercial

  • Others

By Geography

  • North America (USA and Canada)

  • Europe (UK, Germany, France, Italy, Spain, Russia and Rest of Europe)

  • Asia Pacific (China, India, Japan, Australia, Indonesia, Malaysia and Rest of Asia Pacific)

  • Latin America (Argentina, Colombia, Peru, Chile, Mexico, Brazil and Rest of Latin America)

  • Middle East & Africa (South Africa, Saudi Arabia, UAE, Qatar, Kuwait and Rest of Middle East & Africa)

Key Industry Developments

  • In March 2019, Global leader Cummins Inc. has introduced its new HSK78G series natural gas generator at the Middle East Electricity show that meets the prime and peaking power requirements for various applications.

  • In February 2019, Rolls Royce signed a contract to provide MTU diesel generator to provide backup power to the nuclear power plant in the UK. The generators of MTU 956 TB33 with 3600 KW power output that will able to provide power in the event of an unplanned power outage.

  • In September 2018, Cummins Inc. bagged a contract worth $490.9 million from the United States Department of Defence to produce diesel-powered generators. Under this contract, the company will provide Cummins Advanced Medium Mobile Power Sources generator sets that provide high efficiency in terms of fuel, performance, and they are highly reliable.

Frequently Asked Questions

Fortune Business Insights says that the generator sales market was valued at USD 19.15 Billion in 2018.

The global generator sales market is projected to reach USD 29.9 Billion in 2026.

Growing at a CAGR of 5.79%, the generator sales market will exhibit steady growth in the forecast period.

The generator sales market in the Asia Pacific was valued at USD 6.87 Billion in 2018

The diesel generator is expected to dominate the generator sales market during the forecast period

Large scale adoption of generators from industrial and commercial sectors to combat against frequent power outage is driving the generator sales market. Stringent environmental rules and regulation to arrest global warming threat is expected to hinder the growth of the generator sales market

Cummins Inc., Caterpillar Inc., Kohler SDMO, Aggreko, and Himoinsa are some of the leading players in the generator sales market.

Generators not only provides a reliable power supply in the event of a power outage but also secure the efficient production hours of the industry.

Generator Sales Market Size, Share and Global Industry Trend Forecast till 2026
  • Sep, 2019
  • 2018
  • 2015-2017
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