"Designing Growth Strategies is in our DNA"

Vitamin D Testing Market Size, Share & Industry Analysis, By Product (25-Hydroxy Vitamin D Testing, 1,25-Dihydroxy Vitamin D Testing, and 24,25-Dihydroxy Vitamin D Testing), By Application (Clinical Testing and Research Testing), By End-User (Standalone Clinical Laboratories, Hospitals & Clinics, Others) and Regional Forecast, 2024-2032

Last Updated: November 18, 2024 | Format: PDF | Report ID: FBI100968

 

KEY MARKET INSIGHTS

Play Audio Listen to Audio Version

The global vitamin D testing market size was valued at USD 652.2 million in 2023. The market is projected to grow from USD 682.2 million in 2024 to USD 1,021.3 million by 2032, exhibiting a CAGR of 5.2% during the forecast period. Moreover, the U.S. vitamin D testing market size is projected to grow significantly, reaching an estimated value of USD 305.3 million by 2032, driven by increasing prevalence of chronic kidney diseases leading to the increased demand of vitamin D testing products.


Increasing sedentary lifestyles and less exposure to sunlight are resulting in the rising prevalence of vitamin D deficiency in developed and emerging countries. For instance, according to an article published by BioMed Central Ltd., the prevalence of vitamin D deficiency among the Indian population was almost 67.0% in 2021.


This, along with the clinically established connection between several serious and chronic diseases with deficiency of vitamin D, is increasing the demand and adoption of the products used in vitamin D tests during the study period. Additionally, rising initiatives for the awareness regarding the level of vitamins, such as vitamin D, in both developing and developed nations and the emergence of new research demonstrating the importance of vitamin D in an individual’s overall health are propelling the vitamin D testing market growth. This factor, coupled with increasing investments by major players in research and development for new testing technologies, is also boosting the market's growth globally.


The outbreak of COVID-19 had a negative impact on the market. Several key market players, including DiaSorin S.p.A., Abbott, and others, witnessed a significant decline in the revenue from their vitamin testing products. For instance, DiaSorin S.p.A. experienced a decline of 25.9% in the sales of products used in vitamin D tests in 2020 as compared to the previous fiscal year.


Additionally, stringent lockdown and COVID-19 restrictions resulted in a significant decrease in routine blood tests, including vitamin D tests and lipid profile. This also resulted in negative market growth during the pandemic.


However, according to a number of KOL interviews, it was reported that there had been a tremendous rise in patient volume during 2021. Also, increased health awareness of the post-COVID-19 situation and the introduction of advanced point of care testing kits are fostering the adoption rate of devices during the study period. Also, the key players operating in the market experienced a significant increase in revenue and returned to their pre-pandemic level in 2021.


Vitamin D Testing Market Trends


Emphasis Toward Quantitative Determination of 24,25-dihydroxy Vitamin D for Significant Evaluation of Vitamin D


24,25-dihydroxy vitamin D is a major form of vitamin D that is closely linked with the 1,25-dihydroxyvitamin D. Additionally, the ratio of 25-hydroxy vitamin D and 24,25-dihydroxy vitamin D has the clinical significance of determining the level of vitamin D in the human body. Also, according to a number of research publications and KOL interviews, it was reported that 24,25-dihydroxy vitamin D is effective in fracture healing. As a result, recent and ongoing advances in R&D are focusing on determining the level of 24,25-dihydroxy vitamin D.


Along with this, a recent trend was observed for adopting the point-of-care testing kits in place of lab-based tests. According to an article published by Ipsos in 2022, it was reported that several distinct advantages, including lower turn-around time, ease of use, and fewer requirements of professional guidance, are some of the factors for the preferential shift from lab-based tests to point-of-care tests.


Furthermore, technological advancements led to the development of novel testing methods for Vitamin D, including electrochemical biosensors, liquid-chromatography-mass-spectroscopy, and immunoassays. These advancements enhance accuracy, sensitivity, and specificity when assessing vitamin D levels, leading to improved clinical outcomes.



  • For instance, as per the data published by IntechOpen in May 2023, the electrochemical biosensors hold significant promise for investigating vitamin D metabolism, understanding deficiencies, and exploring their links to various diseases in research studies. Moreover, these tools can be integrated into clinical practice to conduct routine assessments of vitamin D levels, ensuring timely and accurate patient monitoring. 


Request a Free sample to learn more about this report.


Vitamin D Testing Market Growth Factors


Rising Prevalence of Vitamin D Deficiency and Associated Diseases to Lead to Market Growth


The increasing prevalence of vitamin D deficiency and the rising prevalence of associated diseases, including osteoporosis and Inflammatory Bowel Disease (IBD) are some of the major factors resulting in the increasing demand for this procedure.



  • For instance, according to an article published by WebMD LLC in April 2020, it was reported that the global prevalence of IBD is 396 cases per 100,000 persons annually.


Also, this huge patient population suffering from vitamin D deficiency is seeking medical attention for the treatment of vitamin D deficiency and resulting in a rising economic burden. Eventually, this led to increased initiatives for a number of awareness campaigns regarding the importance of vitamin D by the government and other for-profit and non-profit organizations.



  • For instance, according to a report published by The Indian Express Ltd., in 2021, Royal DSM, a nutrition firm, launched a digital-led campaign in India with the goal of raising awareness about the importance of increasing vitamin D levels through good nutrition. This is responsible for the growing adoption of routine vitamin D testing and fueling the market growth during the study period.


Similarly, the demand for vitamin D testing has increased due to various factors, including rising incidences of bone disorders, a growing elderly population, advancements in testing technology, and government initiatives promoting vitamin D testing.



  • For instance, as per the data provided by WHO, in 2019, the global population of individuals aged 60 years and older stood at 1.00 billion. By 2023, this figure is projected to rise to 1.40 billion; by 2050, it is expected to reach 2.10 billion.


RESTRAINING FACTORS


Growing Initiatives to Limit the Overuse of Vitamin D Testing to Limit Market Growth


Vitamin D deficiency is one of the most critical factors linked to an individual's overall health. However, a marked increase was observed in repetitive testing in the developed countries, including the U.S., Germany, and others. This is resulting in the overuse of healthcare resources, such as test kits, reagents, and others, and subsequently increases the healthcare burdens over z period of time.


Thus, a number of countries implemented certain regulatory guidelines regarding the vitamin testing frequency and usage of test kits. This significantly decreased the overutilization of healthcare resources as well as expenses and subsequently hindered the market growth during the study period.



  • For instance, according to a study published by the Royal College of General Practitioners in 2021, a decrease of around 23.3% in vitamin D tests was observed after providing a multi-level intervention program based on training, monitoring, and feedback on 23 primary care health centers in the Netherlands.


Additionally, the high cost associated with the test is also hindering the adoption of vitamin D tests among the general population in the emerging countries, including Brazil, South Africa, and others.



  • For instance, according to KINGS COLLEGE HOSPITAL in Dubai, the average procedural cost of a vitamin D test along with consultation is around USD 41.0.


Furthermore, researchers are conducting studies to check the efficiency of predictive models in the assessment of Vitamin D levels. This alternative method in vitamin D testing can reduce the demand for traditional laboratory tests. It may be perceived as more convenient or cost-effective by healthcare providers and patients.



  • For instance, as per the data published by Sec. Bone Research in February 2024 was conducted by utilizing machine learning to predict the risk of vitamin D deficiency by collecting data through straightforward community interviews. The study findings revealed that the XGBoost-based prediction tool operates with exceptional precision, effectively identifying the risk of vitamin D deficiency within the community.


Vitamin D Testing Market Segmentation Analysis


By Product Analysis


25-Hydroxy Vitamin D Test to Hold Dominant Position with Rising Vitamin D Deficiency


Based on product, the market is segmented into 25-hydroxy vitamin D testing, 1,25-dihydroxy vitamin D testing, and 24,25-dihydroxy vitamin D testing.


25-hydroxy vitamin D test dominated the market in 2023 and is anticipated to hold the dominant position during the study period. Determining the level of 25-hydroxy vitamin D is recognized as the gold standard of vitamin D tests. Moreover, the rising prevalence of vitamin D deficiency and insufficiency is surging the demand for this testing around the globe and subsequently supporting the segmental dominance of this segment. Also, diversified application of 25-hydroxy vitamin D for the nutritional assessment has been instrumental in the growth of this segment.


On the other hand, 1,25-dihydroxy vitamin D testing is anticipated to grow with the highest CAGR during the study period. Increasing application of 1,25-dihydroxy vitamin D in the diagnosis of sarcoidosis, and renal dysfunction, in combination with parathyroid hormone, is fueling the adoption rate of this test type. For instance, according to the American Lung Association, in 2020, almost 0.2 million sarcoidosis cases were diagnosed in the U.S. per year.


To know how our report can help streamline your business, Speak to Analyst


By Application Analysis


Increasing Application of Vitamin D Test Boosts Clinical Testing


Based on application, the market is segmented into clinical testing and research testing. The clinical testing segment held the lion’s share in the market in 2023. The increasing prevalence of vitamin D deficiency, along with rising initiatives for the awareness of this testing, is resulting in a higher demand for vitamin D test procedures. Also, the introduction of advanced point-of-care testing kits for the quantitative diagnosis of vitamin D also drives the segmental growth during the study period.


On the other hand, increasing investment by the market players for the introduction of advanced test kits along with the growing utilization of vitamin D tests in a number of healthcare research procedures is anticipated to boost the growth of the research testing segment significantly.


By End-User Analysis


Availability of Advanced Patient Care in Standalone Clinical Laboratories to Propel the Vitamin D Testing Market Outlook


Based on end-user, the market is categorized into standalone clinical laboratories, hospitals & clinics, and others. Vitamin D test is generally prescribed by general practitioners and internal medicine practitioners. However, this test is done at standalone clinical laboratories due to the presence of advanced laboratory equipment, reagents, and others. This eventually fueled the segmental growth during the study period.


Also, increasing investment for the expansion of the standalone clinical laboratories is also boosting the growth opportunity globally. For instance, Mayo Clinic invested USD 49.0 million in 2021 for the laboratory expansion project in Rochester.


The hospitals & clinics segment is also anticipated to grow with a significant CAGR during the study period. Increasing initiatives for the development of hospital infrastructure and a rising number of research surveys done in hospital and clinical settings are anticipated to support the growth of this segment.


REGIONAL INSIGHTS


Europe Vitamin D Testing Market Size, 2023 (USD Million)

To get more information on the regional analysis of this market, Request a Free sample


The market in Europe stood at USD 231.8 million in 2023. This region accounted for the major vitamin D testing market share in the global market. Approval of a large number of point of care testing products by the regulatory authority of this region, along with the increasing prevalence of vitamin D deficiency, is fueling the demand and adoption of the products in this region. For instance, according to an article published by the National Library of Medicine in 2019, it was reported that around 30.0-60.0% of the people in western, southern and eastern Europe were suffering from vitamin D deficiency.


North America accounted for the second position in value in the global market. Increasing prevalence of chronic kidney disease is fueling the demand for diagnosis of 1,25-dihydroxy vitamin D. For instance, according to according to the U.S. Department of Health & Human Services, approximately 15.0% of the U.S. adults were suffering from CKD in 2021. This, in turn, is increasing the adoption rate of vitamin D diagnostics products and subsequently bolstering the market growth in this region.


Asia Pacific is expected to emerge as the fastest-growing region during the forecast period. Developing healthcare infrastructure along with rising penetration of these products in Chinese and Japanese markets is fostering the high growth rate of this region.


Furthermore, Latin America and the Middle East & Africa are likely to witness a significant CAGR during the study period. The presence of a large patient population in these regions and inorganic growth strategies, including mergers and acquisitions between the major players and the regional for-profit and non-profit organizations are anticipated to fuel the market growth in these regions. For instance, in October 2020, BIOMÉRIEUX collaborated with the African Union Member States (AMSP) to supply high-quality diagnostics, consumables, and medical equipment to the African community.


List of Key Companies in Vitamin D Testing Market


Advanced Product Offerings & Geographical Expansion to Help Players Gain Top Position


The market structure is consolidated, with a few players operating in the market. F. Hoffmann-La Roche Ltd, DiaSorin S.p.A., and Abbott account for the lion’s share in the market. The introduction of advanced cutting-edge technology to provide precise results to the patient is one of the major factors for the market dominance of these players. For instance, in January 2022, F. Hoffmann-La Roche Ltd. introduced Cobas Infinity Edge, a cloud-based platform for integrating and managing point-of-care data available for use in clinical settings worldwide.


Other prominent players operating in the market are BIOMÉRIEUX, Beckman Coulter, Inc., Siemens Healthcare GmbH, Quidel Corporation, Thermo Fisher Scientific Inc., RECIPE Chemicals + Instruments GmbH, and Immunodiagnostic Systems Holdings PLC.


LIST OF KEY COMPANIES PROFILED:



KEY INDUSTRY DEVELOPMENTS:



  • May 2020: Abbott announced the availability of ID NOW in the U.S., a point-of-care quick test that provides results in minutes rather than taking days or weeks to deliver the test results.

  • March 2020 – Thermo Fisher Scientific Inc. announced the availability of Cascadion SM Clinical Analyzer for Cascadion SM 25-hydroxy vitamin D assay in the U.S. with an aim to expand its brand presence.


REPORT COVERAGE


An Infographic Representation of Vitamin D Testing Market

To get information on various segments, share your queries with us



The global market research report provides a detailed analysis and focuses on crucial aspects such as leading companies, applications, disposable types, and distribution channels. Also, the report offers insights into the market, current trends, and highlights the vital industry developments. In addition to the factors mentioned above, the report encompasses various factors that have contributed to the growth of the market in recent years.


To gain extensive insights into the market, Request for Customization


Report Scope & Segmentation



















































ATTRIBUTE



DETAILS



Study Period



2019-2032



Base Year



2023



Estimated Year



2024



Forecast Period



2024-2032



Historical Period



2019-2022



Growth Rate 



CAGR of 5.2% from 2024-2032



Unit



Value (USD million)



Segmentation


 



By Product



  • 25-Hydroxy Vitamin D Testing

  • 1,25-Dihydroxy Vitamin D Testing

  • 24,25-Dihydroxy Vitamin D Testing



By Application



  • Clinical Testing

  • Research Testing



By End-User



  • Standalone Clinical Laboratories

  • Hospitals & Clinics

  • Others



By Geography



  • North America (By Product, By Application, By End-User, and By Country)


    • U.S.

    • Canada


  • Europe (By Product, By Application, By End-User, and By Country/Sub-region)


    • U.K.

    • Germany

    • France

    • Italy

    • Spain

    • Scandinavia

    • Rest of Europe


  • Asia Pacific (By Product, By Application, By End-User, and By Country/Sub-region)


    • Japan

    • China

    • India

    • Australia

    • Southeast Asia

    • Rest of Asia Pacific


  • Latin America (By Product, By Application, By End-User, and By Country/Sub-region)


    • Brazil

    • Mexico

    • Rest of Latin America


  • Middle East & Africa (By Product, By Application, By End-User, and By Country/Sub-region)


    • South Africa

    • GCC Countries


  • Rest of Middle East & Africa






Frequently Asked Questions

Fortune Business Insights says that the global market size was USD 652.2 million in 2023 and is projected to reach USD 1,021.3 million by 2032.

In 2023, the Europe market value stood at USD 231.8 million.

The market will exhibit steady growth at a CAGR of 5.2% during the forecast period (2024-2032).

The 25-hydroxy vitamin D testing segment is expected to be the leading segment by product in this market during the forecast period.

The rising prevalence of vitamin D deficiency along with advanced product launches by key market players will drive the market growth.

F. Hoffmann-La Roche Ltd, DiaSorin S.p.A., and Abbott are some of the leading players in the global market.

Europe dominated the global market in 2023.

The increasing prevalence of vitamin D deficiency and rising initiatives for the awareness regarding vitamin D testing are expected to drive the adoption of the products.

Seeking Comprehensive Intelligence on Different Markets?
Get in Touch with Our Experts
Speak to an Expert
  • 2019-2032
  • 2023
  • 2019-2022
  • 140
Multi-report Purchase Plan
    A Customized Plan Will be Created Based on the number of reports you wish to purchase
Client Testimonials

“We are quite happy with the methodology you outlined. We really appreciate the time your team has spent on this project, and the efforts of your team to answer our questions.”

- One of the largest & renowned medical research centers based in the U.S. on a report on the U.S. NIPT Market.

“Thanks a million. The report looks great!”

- Feedback from a consultant on a report on the U.S. Beef Market.

“Thanks for the excellent report and the insights regarding the lactose market.”

- Brazil based company specializing in production of protein ingredients.

“I liked the report; would it be possible to send me the PPT version as I want to use a few slides in an internal presentation that I am preparing.”

- Global Digital Services Agency on a report on the Global Luxury Goods Market.

“This report is really well done and we really appreciate it! Again, I may have questions as we dig in deeper. Thanks again for some really good work.”

- U.S.-based biotechnology company focussing on treatment of chronic pain.

“Kudos to your team. Thank you very much for your support and agility to answer our questions.”

- Europe-based provider of solutions to automate data centre operations.

“We appreciate you and your team taking out time to share the report and data file with us, and we are grateful for the flexibility provided to modify the document as per request. This does help us in our business decision making. We would be pleased to work with you again, and hope to continue our business relationship long into the future.”

- India-based manufacturer of industrial and specialty intermediates with a strong global presence.

“I want to first congratulate you on the great work done on the Medical Platforms project. Thank you so much for all your efforts.”

- One of the largest cosmetics company in the world.

“Thank you very much. I really appreciate the work your team has done. I feel very comfortable recommending your services to some of the other startups that I’m working with, and will likely establish a good long partnership with you.”

- U.S. based startup operating in the cultivated meat market.

“We received the below report on the U.S. market from you. We were very satisfied with the report.”

- Global hearing aids manufacturer.

“I just finished my first pass-through of the report. Great work! Thank you!”

- U.S. based solar racking solutions provider.

“Thanks again for the great work on our last partnership. We are ramping up a new project to understand the imaging and imaging service and distribution market in the U.S.”

- World’s leading advisory firm.

“We feel positive about the results. Based on the presented results, we will do strategic review of this new information and might commission a detailed study on some of the modules included in the report after end of the year. Overall we are very satisfied and please pass on the praise to the team. Thank you for the co-operation!”

- Germany based machine construction company.

“Thank you very much for the very good report. I have another requirement on cutting tools, paper crafts and decorative items.”

- Japanese manufacturing company of stationery products.

“We are happy with the professionalism of your in-house research team as well as the quality of your research reports. Looking forward to work together on similar projects”

- One of the Leading Food Companies in Germany

“We appreciate the teamwork and efficiency for such an exhaustive and comprehensive report. The data offered to us was exactly what we were looking for. Thank you!”

- Intuitive Surgical

“I recommend Fortune Business Insights for their honesty and flexibility. Not only that they were very responsive and dealt with all my questions very quickly but they also responded honestly and flexibly to the detailed requests from us in preparing the research report. We value them as a research company worthy of building long-term relationships.”

- Major Food Company in Japan

“Well done Fortune Business Insights! The report covered all the points and was very detailed. Looking forward to work together in the future”

- Ziering Medical

“It has been a delightful experience working with you guys. Thank you Fortune Business Insights for your efforts and prompt response”

- Major Manufacturer of Precision Machine Parts in India

“I had a great experience working with Fortune Business Insights. The report was very accurate and as per my requirements. Very satisfied with the overall report as it has helped me to build strategies for my business”

- Hewlett-Packard

“This is regarding the recent report I bought from Fortune Business insights. Remarkable job and great efforts by your research team. I would also like to thank the back end team for offering a continuous support and stitching together a report that is so comprehensive and exhaustive”

- Global Management Consulting Firm

“Please pass on our sincere thanks to the whole team at Fortune Business Insights. This is a very good piece of work and will be very helpful to us going forward. We know where we will be getting business intelligence from in the future.”

- UK-based Start-up in the Medical Devices Sector

“Thank you for sending the market report and data. It looks quite comprehensive and the data is exactly what I was looking for. I appreciate the timeliness and responsiveness of you and your team.”

- One of the Largest Companies in the Defence Industry
We use cookies to enhance your experience. By continuing to visit this site you agree to our use of cookies . Privacy.
X