Middle East and Africa Advanced Wound Care Market Size, Share & COVID-19 Impact Analysis, By Product Type (Advanced Wound Dressings {Alginate Dressings, Hydrogel Dressings, Film Dressings, Hydrocolloid Dressings, Antimicrobial Dressings, Foam Dressings, Others}, and Active Wound Care {Biological Skin Equivalents, Growth Factors, Biological Dressings, and Others}), By Indication (Diabetic Foot Ulcers, Pressure Ulcers, Surgical Wounds, and Others), By End User (Hospitals, Clinics, Homecare Settings, and Others), and Regional Forecast, 2023-2030

The Middle East and Africa advanced wound care market size is expected to witness considerable growth in the global market. It is projected to grow at a CAGR of 4.5% during the forecast period. The global market for advanced wound care is projected to grow USD 11.38 billion in 2022 to USD 17.48 billion by 2030.

The rising burden of geriatric population in the region and the increasing prevalence of various chronic disorders leading to the development of chronic wounds are expected to bolster the Middle East and Africa advanced wound care market growth. The market expansion is further propelled by the rising efforts of government and non-government organizations to increase access to advanced wound care products for improved wound care treatment among the population.

• In February 2022, Arabian Trade House, a Saudi Arabian distributor, placed its first order of USD 34,965.0 for dressings in the series of Epiprotect from S2Medical AB, a Sweden-based wound healing company.

Our report on the Middle East and African market covers the following countries/regions – South Africa, GCC, and the rest of Middle East and Africa.

LATEST TRENDS

Rising Focus of Industry Players toward the Development and Launch of Technologically Advanced Products

The rising preference toward novel wound care products incorporated with better healing properties and improved efficiency is anticipated to raise the adoption of these products. Researchers and manufacturers are continuously trying to develop and launch advanced products for better management of various chronic wounds. Thus, the increasing inclination toward novel wound care products such as bioactive wound care products will bolster the Middle East and Africa advanced wound care market growth during the forecast period.

• For instance, according to a press release published by the Center of International Science and Technology Cooperation in May 2022, Zistyar Mehrandish Company developed a bandage using nano-cellulose from sugary substance and planned to commercialize its product.

DRIVING FACTORS

Increasing Preference toward Home Health Services for Wound Care Management to Drive the Market

This market is anticipated to witness a steady growth during the forecast period due to the rising burden of chronic and acute wounds. To cater to the rising patient population, governments of different countries are trying to raise awareness among the population for proper wound management practices. Moreover, a shift in patient preference toward at-home wound care services at an affordable price is also raising the adoption of these products.

• For instance, in July 2022, Pyramid Health Services, UAE’s home healthcare service provider, entered the Dubai market to offer services such as wound care management and others to patients at affordable prices.

RESTRAINING FACTORS

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Limited Awareness Regarding Advanced Wound Care Products to Impede the Market Growth

Wounds take a long time to heal properly, making the wound care procedure complex. The lack of awareness among the population related to proper wound management is one of the predominant factors limiting the adoption of these products.

• According to an article published in NCBI in 2023, approximately 84.2% of the non-healthcare providers in the Western region of Saudi Arabia used traditional medication to treat injuries such as burn.

Moreover, the chronic wounds take weeks or months to heal, making the treatment costly and unaffordable to most of the population in low and middle-income regions.

• According to an article published in 2022 in the South African Medical Journal, the cost of four weeks of treatment for the wound is approximately USD 1,050 for NPWT therapy. Thus, lack of awareness and high treatment cost limits the adoption of advanced wound care products in the region.

KEY INDUSTRY PLAYERS

The regional advanced wound care market is semi-consolidated with a few key players such as Smith & Nephew, Mölnlycke Health Care AB, and ConvaTec Group PLC. At present, the companies operating in this market are expanding their presence in the Middle East and Africa by launching new products. Furthermore, the companies are establishing distribution partnerships with local distributors to increase their geographical reach. Thus, the market is expected to grow owing to increase in such initiatives.

• For instance, in June 2022, Mölnlycke Health Care AB, one of the key players launched its Negative Pressure Wound Therapy (NPWT) device Avance Solo in the Middle East region.

LIST OF KEY COMPANIES PROFILED:

• Coloplast A/S (Denmark)
• Smith & Nephew (U.K.)
• ConvaTec Group PLC (U.K.)
• Mölnlycke Health Care AB (Sweden)
• MiMedx (U.S.)
• Integra Lifesciences (U.S.)
• 3M (U.S.)

KEY INDUSTRY DEVELOPMENTS:

• November 2022: Magle Group’s AXXO woundgel received approval from Kuwait regulatory body. The product can be used to treat and prevent wound infection.
• May 2022: RLS Global partnered with Medsurg, Middle East-based company responsible for the distribution of ChloraSolv in Qatar, Saudi Arabia, Egypt, Oman, Iraq, and other Middle East companies. Through this partnership, RLS Global aimed to strengthen its presence in the region after the approval of the product.

REPORT COVERAGE

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The research report provides qualitative and quantitative insights on the market and a detailed analysis of the market share, size & growth rate for all possible segments in the market. Along with market forecast, the research report provides an elaborative analysis of the market dynamics and competitive landscape. Various key insights presented in the report are prevalence of various chronic diseases in the region, new product launches, and key industry developments – mergers, acquisitions & partnerships, and the impact of COVID-19 on the market.

Report Scope & Segmentation