"Smart Strategies, Giving Speed to your Growth Trajectory"

PropTech Market Size, Share, Trends & COVID-19 Impact Analysis, By Solution (Integrated Platform/Software and Standalone Software), By Deployment (Cloud and On-premise), By Property Type (Residential and Commercial), By End-user (Real Estate Agents, Housing Associations, Property Investors, and Others), and Regional Forecast, 2023 – 2030

Region : Global | Format: PDF | Report ID: FBI108634



Play Audio Listen to Audio Version

The global PropTech market size was valued at USD 31.16 billion in 2022 and is projected to grow from USD 33.57 billion in 2023 to USD 72.39 billion by 2030, exhibiting a CAGR of 11.6% during the forecast period. North America dominated the global market with a share of 38.15% in 2022.

PropTech refers to the unification of real estate, platform economics, and digital technologies. These technologies comprise of different software applications (apps), intricate data-analysis algorithms, or websites that smoothens the affluence of various transactions in the real estate sector. These solutions also contribute to the growth of an organization’s sustainability, better investor returns, and enhanced client experience. 

The advancement in technologies such as artificial intelligence, machine learning, and digitization of property data assets are revolutionizing the real estate sector. Hence, several enterprises and organizations are investing in the market for better returns in the real estate industry. For instance,

  • In July 2022, JLL Spark Global Ventures announced investments of more than USD 340 million in more than forty property technology startups since 2018. The company emphasizes on leveraging the technology to progress real estate development and management to investing and leasing while enhancing the experience of their commercial clients.


Remote Working and Social Distancing Favored the Demand for PropTech Solutions in the Market

The widespread COVID-19 affected the real estate sector, decreasing the demand for leasing, new buys, rentals, and others, as compared to pre-pandemic levels. The offices were left empty, hotel occupancy rates dropped, and construction activities were stopped for several months. But at the same time, the requirement for residential accommodation increased as individuals were looking for more space to study and work. However, it created various opportunities for technological transformations and big data analytics in the commercial and industrial sectors.

The increased use of such solutions enabled access to data much faster, helping to reduce the time to persuasion for a surplus of business decisions. Various other benefits for clients and customers, such as a preference for virtual tours over in-person visits, requirement of real estate enterprises and property investors for better data to improve navigation of market conditions, and many such factors, have contributed to the market progress.

Thus, the COVID-19 pandemic expedited the support and need for such solutions with an increase in funding and investment for continued development and the new normal of the future.


Implementation of Advanced Technologies Such as AR/VR, and 3D, and Others to Fuel the Market Growth 

The market is evolving rapidly with progressions in the high-tech landscape and varying customer requirements. The applications of virtual reality to generate a three-dimensional environment or image enhance the user experience. These platforms enable real estate enterprises to provide virtual tours of properties, handle their properties online, and even make use of drones to review their properties. It is facilitating the real estate sector to become more accessible, efficient, and transparent. With virtual tours of properties, real estate organizations and enterprises could ensure that buyers perceive closely what they are paying for. The adoption of technology in these solutions helps companies develop trust among sellers and buyers and also streamlines the buying process with better transparency. Hence, various key players are introducing new advancements in their solutions with new emerging technologies such as 3D, AR, and VR, is enhancing the global PropTech market growth. For instance,

  • In August 2022, Square Yards announced the implementation of interactive visualization, 3D, Augmented Reality (AR), VR, and artificial intelligence for its real estate solutions in Dubai. The platform makes use of high-definition 3D maps for high-reliability real estate visualization. With the solution, clients can explore more than 2,000 potential real estate properties across Dubai with its interactive 3D interface.

Such modernizations and technological advancements for enhanced customer experience drive the market share globally.

Request a Free sample to learn more about this report.


Increasing Use of Cloud-based PropTech Solutions to Upsurge the Market Progress

Cloud-based-PropTech industry solutions are becoming increasingly popular in the real estate sector due to their easy access to data. It allows property managers to stay on top of the latest data solutions and helps to avoid difficulties with leases, such as missed rent checks or late payments. The cloud-based solutions centralize educational content, property data listings, and the recent trends, insights, and developments in the world of data-driving real estate. Cloud computing in real estate helps clients access their data from anywhere with the servers located in the cloud. In addition, it enables them to back up their files and share the information with their co-workers.

Thus, these cloud-based solutions provide a 360-degree view to the property viewers while cutting down on cost, time, and effort by smoothening the real estate procedure logistically. With such benefits, various enterprises and organizations are investing in cloud-based property technology solutions. For instance,

  • In October 2022, nCino, Inc. and Ashman Bank collaborated on a property technology venture to transform the banking experience for property SMEs in the U.K. With its cloud-based and digital-first approach to real estate in commercial sector lending, Ashman Bank targets to drive transformation in the industry for SMEs.


Compliance and Regulatory Difficulties in New Technologies May Hamper Market Expansion 

The rising usage of technology can outpace present regulations, generating hurdles and uncertainty for implementation. These compliance and regulatory aspects can lead to significant roadblocks for property technology in the real estate sector. The lending and real estate businesses are administered by various different laws. To operate ethically and legally, digital platforms need to traverse an intricate regulatory landscape.

Compliance with data safety and confidentiality laws becomes critical with the collection and handling of crucial information, which is an integral part of real estate operations. Moreover, permitting requirements and navigating licensing for emergent technologies can be difficult for new users. SMEs and new adopters of these solutions can face various difficulties due to such factors.

These difficulties can slow down the adoption of such solutions and eventually affect market expansion.


By Solution Analysis

Comprehensive Solutions Offered by Integrated Platform/Software to Drive the Segment Growth

Based on solution, the market is bifurcated into integrated platform/software and standalone software.

The integrated platform/software segment accounted for the maximum share in the PropTech market in 2022. The integrated platform/software provides users with various tools such as renting, buying, listing, finding real estate agents, advertising, and many other features in a single platform or software. It helps enterprises and organizations to increase business efficiency, better customer experience, and better financing solutions. Thus, it offers users a comprehensive solution as per their requirements.

The standalone software segment is predicted to grow with the highest compound annual growth rate during the forecasted period. Its ability to provide detailed features and tools for the specific requirements of the user helps businesses to provide enhanced user experience. Hence, various property investors and clients prefer to use standalone software, which is increasing the demand for property technology software in the market.

By Deployment Analysis

Customization Offered by On-premise Deployment to Foster Segment Growth

By deployment, the market is categorized into cloud and on-premise.

The on-premise segment held the maximum share in 2022. It gives the user complete control over the solution and also provides custom-made data documents and data fields as per their requirements. One of the major benefits of this deployment is the prospect of customization to align software features and service segments with the firm’s needs.

The cloud segment is predicted to have the maximum CAGR during the forecast period. The implementation of cloud computing in real estate is one of the significant developments in the sector. Cloud-based platforms allow users to track crucial dates, renewals, contracts, payments, and other preferred attributes. It also helps to generate alerts and automate authorization actions. Such automation aids the increasing demand for cloud-based solutions in the market.

By Property Type Analysis

Growing Adoption of Emerging Technologies for Automation to Fuel Commercial Segment Growth

PropTech solutions are prominently used in the residential sector and commercial sectors.

The commercial segment held the largest share in 2022. Property technology solutions in commercial real estate provide financing and evaluation tools, property development tools, space and asset management tools, and many others. These tools are designed as per the business requirements of organizations and enterprises. The rising adoption of emerging technologies for automation propels the commercial segment growth in the market.

The residential segment is expected to account for the maximum CAGR throughout the forecast period. The residential segment is about the digital products advanced by real estate tech firms to simplify the way people manage, own, or rent houses and apartments, for example, short-term rental platforms, buying and selling of single-family properties, and others. Investment in residential property gives more returns and does not need a substantial starting capital.

By End-user Analysis

Growing Need for Townships to Foster Housing Associations Segment Growth

To know how our report can help streamline your business, Speak to Analyst

The various end-users of property technology solutions include real estate agents, housing associations, property investors, and others.

The housing associations segment held the maximum share in terms of revenue in 2022. The increasing requirement for townships and apartment societies aids the growth of the housing associations segment. In addition, the ability to manage rentals, mortgage, track payments, and other activities of these solutions help housing associations to carry out their operations efficiently, thereby increasing their revenue share in the PropTech market. 

As investments in real estate across various regions are on the rise, the increasing usage of these solutions by property investors is anticipated to grow with a highest CAGR than other end-users during the forecasted period. In addition, the rising number of foreign investment in the developing regions drives the segment expansion.


Geographically, the market is studied across North America, South America, Europe, the Middle East & Africa, and the Asia Pacific.

North America PropTech Market Size, 2022 (USD Billion)

To get more information on the regional analysis of this market, Request a Free sample

North America is expected to hold the largest market share during the forecasted period. The U.S. has the maximum number of investors in the market in the region. The region also has the most number of PropTech companies and startups, aiding the regional growth. A robust availability of knowledgeable labor, prospective investors, and stable markets with resilient guarantees of returns contribute to the progress of the market in the region. Hence, various enterprises are expanding their offerings with new emerging technologies in the region. For instance,

  • September 2023: Square Yards filed 18 new international patents in the U.S. and India. These patents include various applications, including augmented reality, virtual reality, extended reality, data applications, and artificial intelligence in the real estate industry.

As per the Fortune Business Insights Analysis, the Asia Pacific PropTech market is anticipated to grow at the highest CAGR during the forecast period. Property technology startups are positively impacting the largest and most dynamic real estate markets across the region, right from the growing economies of India and China to other countries such as South Korea, Japan, Thailand, Singapore, and others. Moreover, property technology continues to shape the most valued real estate sector with increasing investments in the region. For instance,

To know how our report can help streamline your business, Speak to Analyst

  • November 2022: HDFC Capital, in collaboration with Startup India, introduced a new platform, Real Estate Tech Innovators, to identify, award, and recognize inventions in fintech, salestech, construction tech, and sustainability tech areas. The platform plans to invest in more than 15 Indian property technology startups.

Property technology SMEs and startups are renovating the selling, buying, and renting of real estate in the European region. In addition, investment in various countries such as the U.K., Germany, Spain, and many others is on the rise, thereby driving the market progress in these countries. Overall, enterprises are increasing their funding, enhancing their marketing, and progressing their product contributions. Hence, the region has shown significant growth in the PropTech market share. For instance,

  • According to industry experts, for the residential property lifecycle, most of the property technology solutions, approximately 22.02% in the U.K., are catering for buying, and 26.97% for present property management solutions.

The Middle East & Africa are anticipated to showcase adequate progress during the forecast period. The real estate sector in Dubai, South Africa, and Turkey is set to outperform that of other countries across the globe, sustained by stable development in occupancy and property rates. These regions have created various opportunities for such solutions in the market. In addition, the adoption of advanced technologies drives the market progress in the region.

In South America, the adoption of digital technologies in the real estate sector is growing considerably. The growing number of real-estate management-focused companies in Brazil is driving the market expansion in the region. In addition, various collaborations and acquisitions by key players have helped in the expansion of these solutions in the region.


Increasing Focus of the Key Market Players on Global Expansion to Strengthen Their Market Position

The prominent market players are keen on incorporating new technologies within real estate across residential and commercial sectors. Securing funds to upgrade solutions with advanced mechanisms is one of the substantial approaches players adopt. Similarly, prominent players strategically cooperate and form partnerships worldwide for global expansion.

List of Key Companies Profiled in PropTech Market: 

  • Altus Group (Canada)

  • Guesty Inc. (Israel)

  • Qualia Labs, Inc. (U.S.)

  • Ascendix Tech (U.S.)

  • Zillow (U.S.)

  • Zumper Inc. (U.S.)

  • View The Space (U.S.)

  • CoreLogic (U.S.)

  • Reonomy (U.S.)

  • MRI Software LLC (U.S.)


  • July 2023: MRI Software acquired Loci Solutions Group Pty Limited, a property technology consulting and subcontracted management firm based in Australia. The acquisition helps MRI Software to strengthen execution expertise and enhance outsourced facilities to PropTech offerings in the Asia Pacific’s commercial sector. 

  • June 2023: VTS announced the expansion of its collaboration with MRI Software to provide exceptional insights for real estate in the commercial sector. The partnership allows two-way incorporation between MRI Commercial Management and VTS Lease to deliver a 360-degree movement of financial data and portfolio between both solutions.

  • February 2023: CoreLogic announced the acquisition of Plezzel, a digital real estate marketing company, to boost its property technology solutions. The acquisition provides CoreLogic with an ever-increasing portfolio of prevailing property technology tools. It also helps the company to expand its industry technology solutions in real estate.

  • February 2023: Zumper introduced FLexPass, a subscription offering for nomadic and remote renting renters across the globe. FlexPass provides renters admittance to thousands of fully furnished, premium, short-term rentals globally on the basis of annual subscriptions.

  • January 2023: Guesty added a payment solution, Guesty Payments, to its property management and hospitality operations. The new solution is available to customers in the U.S. and the U.K.


An Infographic Representation of PropTech Market

To get information on various segments, share your queries with us

The PropTech market report offers an all-inclusive analysis of the market and highlights important aspects such as product kinds, top companies, and noticeable solution applications. Besides this, it offers insights into market developments and highlights essential industry advancements. In addition to the aspects stated above, the report combines several dynamics that have contributed to the market progress in recent years.

Report Scope & Segmentation



Study Period


Base Year


Estimated Year


Forecast Period


Historical Period


Growth Rate

CAGR of 11.6% from 2023 to 2030


Value (USD Billion)















By Solution

  • Integrated Platform/Software

  • Standalone Software

By Deployment

  • Cloud

  • On-premise

By Property Type

  • Residential

  • Commercial

By End-user

  • Real Estate Agents

  • Housing Associations

  • Property Investors

  • Others (Mortgage Lenders and others)

By Region

  • North America (By Solution, By Deployment, By Property Type, End-user, and By Country)

    • U.S. (By End-user)

    • Canada (By End-user)

    • Mexico (By End-user)

  • South America (By Solution, By Deployment, By Property Type, End-user, and By Country)

    • Brazil (By End-user)

    • Argentina (By End-user)

    • Rest of South America

  • Europe (By Solution, By Deployment, By Property Type, End-user, and By Country)

    • U.K. (By End-user)

    • Germany (By End-user)

    • France (By End-user)

    • Italy (By End-user)

    • Spain (By End-user)

    • Russia (By End-user)

    • Benelux (By End-user)

    • Nordics (By End-user)

    • Rest of Europe

  • Middle East & Africa (By Solution, By Deployment, By Property Type, End-user, and By Country)

    • Turkey (By End-user)

    • Israel (By End-user)

    • GCC (By End-user)

    • North Africa (By End-user)

    • South Africa (By End-user)

    • Rest of the Middle East & Africa

  • Asia Pacific (By Solution, By Deployment, By Property Type, End-user, and By Country)

    • China (By End-user)

    • Japan (By End-user)

    • India (By End-user)

    • South Korea (By End-user)

    • ASEAN (By End-user)

    • Oceania (By End-user)

    • Rest of the Asia Pacific


Frequently Asked Questions

According to Fortune Business Insights, the market is projected to reach USD 72.39 billion by 2030.

In 2022, the market was valued at USD 31.16 billion.

The market is projected to grow at a CAGR of 11.6% during the forecast period.

Based on end-user, the housing associations segment captured the highest share in terms of revenue in 2022.

The increasing use of cloud-based PropTech solutions is the key factor driving the market growth.

CoreLogic, Zumper, Altus Group, and VTS, and others are the top players in the market.

North America is expected to hold the largest market share during the forecast period.

By property type, the residential segment is expected to grow at the highest CAGR during the forecast period.

Seeking Comprehensive Intelligence on Different Markets?
Get in Touch with Our Experts

Speak to an Expert
  • Nov, 2023
  • 2022
  • 2017-2021
  • 149


  • $4850

Personalize this Research

  • Granular Research on Specified Regions or Segments
  • Companies Profiled based on User Requirement
  • Broader Insights Pertaining to a Specific Segment or Region
  • Breaking Down Competitive Landscape as per Your Requirement
  • Other Specific Requirement on Customization
Request Customization Banner

Client Testimonials

“This report is really well done and we really appreciate it! Again, I may have questions as we dig in deeper. Thanks again for some really good work.”

- U.S.-based biotechnology company focussing on treatment of chronic pain.

“Kudos to your team. Thank you very much for your support and agility to answer our questions.”

- Europe-based provider of solutions to automate data centre operations.

“We appreciate you and your team taking out time to share the report and data file with us, and we are grateful for the flexibility provided to modify the document as per request. This does help us in our business decision making. We would be pleased to work with you again, and hope to continue our business relationship long into the future.”

- India-based manufacturer of industrial and specialty intermediates with a strong global presence.

“I want to first congratulate you on the great work done on the Medical Platforms project. Thank you so much for all your efforts.”

- One of the largest cosmetics company in the world.

“Thank you very much. I really appreciate the work your team has done. I feel very comfortable recommending your services to some of the other startups that I’m working with, and will likely establish a good long partnership with you.”

- U.S. based startup operating in the cultivated meat market.

“We received the below report on the U.S. market from you. We were very satisfied with the report.”

- Global hearing aids manufacturer.

“I just finished my first pass-through of the report. Great work! Thank you!”

- U.S. based solar racking solutions provider.

“Thanks again for the great work on our last partnership. We are ramping up a new project to understand the imaging and imaging service and distribution market in the U.S.”

- World’s leading advisory firm.

“We feel positive about the results. Based on the presented results, we will do strategic review of this new information and might commission a detailed study on some of the modules included in the report after end of the year. Overall we are very satisfied and please pass on the praise to the team. Thank you for the co-operation!”

- Germany based machine construction company.

“Thank you very much for the very good report. I have another requirement on cutting tools, paper crafts and decorative items.”

- Japanese manufacturing company of stationery products.

“We are happy with the professionalism of your in-house research team as well as the quality of your research reports. Looking forward to work together on similar projects”

- One of the Leading Food Companies in Germany

“We appreciate the teamwork and efficiency for such an exhaustive and comprehensive report. The data offered to us was exactly what we were looking for. Thank you!”

- Intuitive Surgical

“I recommend Fortune Business Insights for their honesty and flexibility. Not only that they were very responsive and dealt with all my questions very quickly but they also responded honestly and flexibly to the detailed requests from us in preparing the research report. We value them as a research company worthy of building long-term relationships.”

- Major Food Company in Japan

“Well done Fortune Business Insights! The report covered all the points and was very detailed. Looking forward to work together in the future”

- Ziering Medical

“It has been a delightful experience working with you guys. Thank you Fortune Business Insights for your efforts and prompt response”

- Major Manufacturer of Precision Machine Parts in India

“I had a great experience working with Fortune Business Insights. The report was very accurate and as per my requirements. Very satisfied with the overall report as it has helped me to build strategies for my business”

- Hewlett-Packard

“This is regarding the recent report I bought from Fortune Business insights. Remarkable job and great efforts by your research team. I would also like to thank the back end team for offering a continuous support and stitching together a report that is so comprehensive and exhaustive”

- Global Management Consulting Firm

“Please pass on our sincere thanks to the whole team at Fortune Business Insights. This is a very good piece of work and will be very helpful to us going forward. We know where we will be getting business intelligence from in the future.”

- UK-based Start-up in the Medical Devices Sector

“Thank you for sending the market report and data. It looks quite comprehensive and the data is exactly what I was looking for. I appreciate the timeliness and responsiveness of you and your team.”

- One of the Largest Companies in the Defence Industry
We use cookies to enhance your experience. By continuing to visit this site you agree to our use of cookies . Privacy.