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The global roasted green coffee market size was valued at USD 29.02 billion in 2024. The market is projected to grow from USD 30.23 billion in 2025 to USD 40.74 billion by 2032, exhibiting a CAGR of 4.35% during the forecast period. Europe dominated the roasted green coffee market with a market share of 33.56% in 2024.
The global market is experiencing steady growth, spurred by changing consumer behavior, wellness trends, premiumization trends, and significant growth opportunities in developing markets. The growing demand for specialty roasted green coffee beans and the changing consumer trend toward gourmet and specialty coffee greatly drive the market growth. In addition, the surging adoption of single-origin and micro-lot green coffee bean extracts effectively satisfies consumer demand for distinct flavors and product traceability.
Some of the major players operating in the global market are Hamburg Coffee Company, Neumann Gruppe GmbH, Belco S.A., and Starbucks Corporation.
Green Coffee is Gaining Traction in Nutraceutical and Dietary Supplement Industries, Offering New Avenues for Growth
The roasted green coffee market growth is led by the dietary supplement industry, fueled by studies suggesting green coffee extract's healing properties. This segment is expected to grow quickly with growing consumer interest in natural health remedies. Moreover, green coffee has been increasingly incorporated into ready-to-drink beverages, such as flavored lattes and energy drinks, boosting its demand in the nutraceutical and dietary supplement industry. Fitness enthusiasts and athletes also consume green coffee, owing to its potential metabolism-boosting properties, which improve endurance, fat metabolism during workouts, and performance, promoting a more natural energy source.
Rising Consumer Demand for Healthier and More Diverse Coffee Options to Propel Market Growth
The surging demand for green coffee is significantly driven by its various health benefits. Green coffee is believed to boost metabolism and significantly help manage weight. It is also rich in chlorogenic acid, a compound known to have antioxidant properties and help lower blood sugar levels and promote weight loss. Moreover, the market is also witnessing a growing preference for specialty coffee varieties and plant-based dietary options, propelling the roasted green coffee demand.
Increase in Price Volatility of Coffee Beans to Hamper Product Sales
Green coffee bean price volatility has been directly affecting the world market, further impacting roasters and distributors' profitability. Increased green bean prices can mean increased roasting prices, decreasing roasters' profit margins, and forcing them to pass on some of the increased cost to consumers. Distributors in the market also face problems due to volatile prices and find difficulty maintaining their inventory and pricing strategies well. Price instability complicates projecting future costs, which can lead to financial loss or loss of potential opportunities.
Partnerships or Collaborations with International Coffee Chains to Represent a Significant Opportunity for Market Growth
The global market is witnessing a growing trend of collaboration among international coffee chains and specialty coffee roasters. The partnerships help green coffee suppliers to leverage and launch green coffee beans to a broader audience. These collaborations would also offer access to global markets, improve brand visibility, and enhance distribution networks, ultimately leading to increased sales and revenue for roasted green coffee suppliers.
Growing Emphasis on Sustainable Coffee Production and Transparency is the Major Tren
Over the last few years, the roasted green coffee industry has witnessed a significant shift toward sustainability and transparency, driven by evolving consumer preferences and ethical awareness across the supply chain. Coffee roasters and brands increasingly prioritize direct trade relationships with farmers to ensure traceability and fair compensation, reducing the reliance on traditional commodity trading models. This trend is particularly evident among specialty coffee producers, who emphasize the importance of knowing the coffee’s origin, farming practices, and post-harvest processes. As a result, sustainability and transparency have become integral to brand identity and customer loyalty in the roasted green coffee sector.
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Arabica Segment Dominated Market Due to Superior Flavor Profile and Quality
Based on the type, the global market is bifurcated into Arabica and robusta.
The Arabica segment dominated the global roasted green coffee market share in 2024. Arabica coffee is popular among experts and coffee enthusiasts, owing to its superior flavor profile and quality. According to the report by the International Coffee Organization, in 2020/2021, Arabica had the majority share in global coffee production, holding 59.2% share. Moreover, these beans are known to have a relatively low caffeine content compared to other bean varieties, making them ideal for consumers who prefer mild caffeine levels.
The robusta segment is expected to grow with the highest CAGR over the forecast period. The robusta variety is known for its distinctive flavor profile, such as nutty or chocolate notes, and its strong, bold flavor. This flavor profile appeals to consumers seeking an intense and robust coffee experience. Robusta's ability to create a thick and foamy layer of crema in espresso is another reason for its popularity.
Commercial Segment Led Market Owing to Bulk Purchases and Steady Supply
Based on application, the global market is divided into commercial and retail.
The commercial segment held the dominant share in 2024, which consisted of bulk buyers such as cafes, hotels, roasters, and restaurants. These establishments require a consistent and steady supply of high-quality green coffee, prompting them to rely on commercial distributors to meet their requirements effectively. The commercial segment often requires large quantities of roasted green coffee to meet the demands of its business operations. The built-in competence and specialization in the commercial segment network play a pivotal role.
The retail segment is expected to grow significantly over the forecast period. This channel includes supermarkets/hypermarkets and online stores offering consumers accessibility and convenience. This segment offers direct sales of roasted coffee to consumers. The growing interest in home brewing techniques and specialty coffee has further increased consumer demand for roasted coffee.
By region, the market is categorized into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.
Europe Roasted Green Coffee Market Size, 2024 (USD Billion)
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Europe is known to have the largest coffee market, and the total volume of green coffee imports is expected to rise. The region is known to have a large coffee processing industry. According to the Centre for the Promotion of Imports (CBI), in 2022, 95% of all European coffee imports were green. The region also boasts a strong purchasing power, allowing for a robust market for roasted green coffee products. Germany, France, Italy, and Spain are Europe's main green coffee markets. Germany is known to be the largest green coffee importer, serving as a coffee trade hub. According to the European Union, Germany imported 1.1 million tons of green coffee in 2022. Furthermore, sustainability and ethical sourcing commitments in green coffee are crucial in the European market, leading to a rise in sales of sustainably certified coffee.
The market in North America, particularly the U.S., is experiencing significant growth owing to a rise in consumer interest in health and wellness, a shift toward more sustainable and eco-friendly products, and a growing specialty coffee market. The growing health-consciousness and wellness trend has fostered a preference for natural products among consumers, thereby propelling the demand for green coffee, renowned for its potential health benefits, including high levels of antioxidants. Furthermore, the rising obesity rates in the region further accelerate the popularity of green coffee as it helps in weight loss. According to the study published by the medical journal The Lancet, in 2024, nearly 3 in 4 adults in the U.S. are considered overweight or have obesity. Moreover, the region's high disposable income empowers consumers to explore niche and premium products, fueling the growth of the green coffee market.
Asia Pacific is expected to have significant growth in the global market. The growth of the middle-class population is one of the major factors driving the market growth for green coffee consumption across Asia Pacific, which is known to be a traditionally tea-drinking region. Adopting Western culture, particularly in emerging markets such as China, India, and South Korea, gives rise to a rapidly growing coffee-drinking culture. Moreover, consumers in the region are increasingly seeking a healthier alternative to traditional coffee, fueling the demand for green coffee due to its natural properties and potential health benefits.
South America, particularly Brazil and Colombia, is known to be one of the largest coffee-producing countries globally, fueling market growth. These countries have well-established coffee industries, with significant expertise in cultivation and processing. Furthermore, Peru and parts of Central America, which are known to be emerging markets in the region, have been witnessing a rise in specialty coffee, such as roasted coffee production and consumption. This surge is driven by changing consumer preferences and increased disposable income. As the region's green coffee market continues to grow, key players have been expanding their business to meet the rising consumer demand. For instance, in May 2023, Cimbria, one of the leading processing companies, expanded its new green coffee processing facility in Peru, South America. The expansion helped the company to strengthen its position in the green coffee processing market.
The Middle East & Africa region stands out as a promising market for roasted coffee owing to its strong purchasing power and growing young consumer base. The green coffee market in the region is primarily influenced by countries such as UAE, South Africa, and Saudi Arabia, all of which enjoy a steady rise in their purchasing power and urban population. The popularity of healthy living trends in the region has also fueled the market growth.
Growing Focus on Improving Supply Chains to Strengthen Market Productivity
Prominent players in the global market have been implementing various business strategies to strengthen their market position. These market strategies include investing in research and development to innovate new green coffee varieties & processing methods, expanding coffee product portfolios to cater to evolving consumer preferences, and focusing on ethical and sustainable coffee sourcing practices. Moreover, major players operating in the market are actively focusing on improving their coffee supply chain by expanding their base and strengthening productivity.
The global roasted green coffee market report analysis provides the global market forecast and size by all the segments included in the report. It includes details on the market dynamics and trends expected to drive the market over the forecast period. It offers the prevalence of coffee in key regions/countries, key industry developments, new product launches, and details on partnerships, mergers & acquisitions in key countries. The report covers the global industry analysis, a detailed competitive landscape on the market share, and profiles of key players.
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ATTRIBUTE |
DETAILS |
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Study Period |
2019-2032 |
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Base Year |
2024 |
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Estimated Year |
2025 |
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Forecast Period |
2025-2032 |
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Historical Period |
2019-2023 |
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Growth Rate |
CAGR of 4.35% from 2025 to 2032 |
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Unit |
Value (USD Billion) |
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Segmentation |
By Type
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By Application
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By Region
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Fortune Business Insights says that the global market value stood at USD 29.02 billion in 2024 and is projected to reach USD 40.74 billion by 2032.
In 2024, the market size in Europe stood at USD 9.74 billion.
The market is expected to exhibit a CAGR of 4.35% during the forecast period of 2025-2032.
The commercial segment led the market by application.
Green coffee is gaining traction in the nutraceutical and dietary supplement industries to aid market growth.
Hamburg Coffee Company, Neumann Gruppe GmbH, Belco S.A., Starbucks Corporation, and others are some prominent players in the global market.
Europe held the largest share of the market.
Partnerships or collaborations with international coffee chains are expected to favor product adoption.
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