"Assisting You in Establishing Data Driven Brands"

Smart Clothing Market Size, Share & Industry Analysis, By Product Type (Outerwear, Innerwear), By Application (Sports & Fitness, Medical, Entertainment, Others), By Distribution Channel (Specialty Stores, Online Stores, Others) And Regional Forecast, 2024-2032

Region :Global | Report ID: FBI104648 | Status : Ongoing



Smart clothing is becoming popular as these products provide an aesthetic and fashionable look to the user. Fitness enthusiasts largely prefer to use easily washable, sweat-resistant, and sensor-based fitness clothes such as t-shirts, head caps, and others as they can effectively track their fitness performance with such products. Clothes made up of color-changing fabrics such as photonic crystal fibers, and thermochromic composite fibers are popularly used by on-screen cinema artists to make a high-performing video shoot by wearing smart clothing.

However, smart clothes are equipped with delicate sensors, making it difficult for people to wash them. Therefore, companies provide smart clothing care solutions, including washing and dry cleaning of smart clothes to offer a customized clothing option. For instance, The Samsung Group launched a smart clothing care service named ‘AirDresser’ in the U.K. This service provides a smart cloth dry cleaning and washing service for people across the country.

Rising adoption of smart wearable devices such as smartwatches, clothes, glasses, body sensors, and others is expected to drive the market growth. Additionally, the emergence of IoT connected medical clothing is likely to drive the demand for such products. Growing sports and leisure activity trends among the global population have added impetus to the demand for such products.

Companies are developing highly innovative clothing products to provide smart & fashionable clothing solutions. This is likely to attract the users towards buying these products, which thereby drive the market growth. For instance, in February 2020, Decorte Future Industries, an intelligent clothing product company, invested USD 0.39 million to patent a futuristic exoskeleton clothing design, which allows the company to develop users’ body fit adaptive intelligent clothing products.

However, large necessities of the R&D investments to the companies in smart clothing development are anticipated to restrain the market growth. Additionally, the higher cost of such products is likely to hamper its demand among the lower-income group of the population.

Key Market Driver -

Rising adoption of the smart wearable devices is expected to drive the market growth.

Key Market Restraint -

Large necessities of R&D investments in the development of the smart clothing is anticipated to restrain the market growth

Key Players Covered:

The prominent companies associated with the global smart clothing market are AiQ Smart Clothing Inc., Wearable Experiments Inc., Vulpes Electronics GmbH, Athos, Carre Technologies inc., SENSORIA, DuPont, Myontec, TORAY INDUSTRIES INC., KBS Fashion Group Limited, and others.

The global smart clothing market is segmented based on product type, application, distribution channel, and geography.

Based on the product type, the market is segmented into outerwear and innerwear. The outerwear segment is expected to hold a major share of the market due to the wide availability of various coloured, smart outerwear products such as jackets, pants, t-shirts, etc. This results in larger revenues from such a segment. Additionally, changing apparel fashion trends is likely to drive the revenues from such a segment.

The global market is segmented into sports & fitness, medical, entertainment, and others based on application. The Sports & fitness segment is anticipated to exhibit a significant share of the market due to the large demand for performance-based fitness tracking systems among the global population, resulting in larger revenues from such a segment. Additionally, growing indoor fitness trends among the global population is further driving the growth of such a segment.

Based on the distribution channel, the market is segmented into specialty stores, online stores, and others such as brand stores. The specialty stores’ segment is expected to hold a major share of the market as users can purchase various kinds of smart clothes from these stores. Additionally, users can make the trials of wearing the variety of smart clothes at these stores over to online stores, resulting in higher segmental revenues.

Regional Analysis:

The global smart clothing market is segmented into North America, Europe, Asia Pacific, South America, and Middle East & Africa by geography.

North American region is expected to hold a major share of the market due to the large consumption volume of the clothing and accessory items among the United States and Canada population. This results in the larger revenues of such products from this region. According to the data presented by the U.S. Department of Commerce, from November 2019 to November 2020, clothing and accessory products’ sales in the U.S. reached USD 166,084 million. Additionally, rising indoor fitness activity trends among the higher income group of the population is further driving the market growth in the region.

The fastest growth of the Asia Pacific region is attributed to the growing expansion of the prominent companies & retailers associated with smart clothing businesses in the country, such as India and China. This is likely to support the market growth in the region. For instance, in November 2020, Alibaba.com, a Chinese online retail giant, introduced its smart clothing manufacturing plant in Hangzhou, China, to enter into the smart clothes' offline business. Additionally, shifting consumer demand towards the usage of IoT-based connected devices is further driving the market growth in the region

To gain extensive insights into the market, Request for Customization




By Product Type

  • Outerwear

  • Innerwear

By Application

  • Sports & Fitness

  • Medical

  • Entertainment

  • Others

By Distribution Channel

  • Specialty Stores

  • Online Stores

  • Others (Brand Stores, Department Stores, etc.)

By Geography

  • North America (U.S., Canada, and Mexico)

  • Europe (Germany, France, Italy, Spain, U.K., Russia, and Rest of Europe)

  • Asia Pacific (China, India, Japan, Australia, and Rest of Asia Pacific)

  • South America (Brazil, Argentina, and Rest of South America)

  • Middle East & Africa (South Africa, UAE, and Rest of ME&A)

Key Industry Developments:

  • In February 2019, KBS Fashion Group Limited, a Chinese men’s casual wearables firm acquired Tribe, a smart clothing technology company to expand its AI-based smart clothing products’ portfolio in China. 

  • In February 2018, Google LLC, a American technology giant partnered with Levi Strauss & Co. an American clothing company to enter into the business of producing the technology enabled jackets and jeans.

  • Ongoing
  • 2023
  • 2019-2022

Personalize this Research

  • Granular Research on Specified Regions or Segments
  • Companies Profiled based on User Requirement
  • Broader Insights Pertaining to a Specific Segment or Region
  • Breaking Down Competitive Landscape as per Your Requirement
  • Other Specific Requirement on Customization
Request Customization Banner

Consumer Goods Clients

Health Canada

Client Testimonials

“We are quite happy with the methodology you outlined. We really appreciate the time your team has spent on this project, and the efforts of your team to answer our questions.”

- One of the largest & renowned medical research centers based in the U.S. on a report on the U.S. NIPT Market.

“Thanks a million. The report looks great!”

- Feedback from a consultant on a report on the U.S. Beef Market.

“Thanks for the excellent report and the insights regarding the lactose market.”

- Brazil based company specializing in production of protein ingredients.

“I liked the report; would it be possible to send me the PPT version as I want to use a few slides in an internal presentation that I am preparing.”

- Global Digital Services Agency on a report on the Global Luxury Goods Market.

“This report is really well done and we really appreciate it! Again, I may have questions as we dig in deeper. Thanks again for some really good work.”

- U.S.-based biotechnology company focussing on treatment of chronic pain.

“Kudos to your team. Thank you very much for your support and agility to answer our questions.”

- Europe-based provider of solutions to automate data centre operations.

“We appreciate you and your team taking out time to share the report and data file with us, and we are grateful for the flexibility provided to modify the document as per request. This does help us in our business decision making. We would be pleased to work with you again, and hope to continue our business relationship long into the future.”

- India-based manufacturer of industrial and specialty intermediates with a strong global presence.

“I want to first congratulate you on the great work done on the Medical Platforms project. Thank you so much for all your efforts.”

- One of the largest cosmetics company in the world.

“Thank you very much. I really appreciate the work your team has done. I feel very comfortable recommending your services to some of the other startups that I’m working with, and will likely establish a good long partnership with you.”

- U.S. based startup operating in the cultivated meat market.

“We received the below report on the U.S. market from you. We were very satisfied with the report.”

- Global hearing aids manufacturer.

“I just finished my first pass-through of the report. Great work! Thank you!”

- U.S. based solar racking solutions provider.

“Thanks again for the great work on our last partnership. We are ramping up a new project to understand the imaging and imaging service and distribution market in the U.S.”

- World’s leading advisory firm.

“We feel positive about the results. Based on the presented results, we will do strategic review of this new information and might commission a detailed study on some of the modules included in the report after end of the year. Overall we are very satisfied and please pass on the praise to the team. Thank you for the co-operation!”

- Germany based machine construction company.

“Thank you very much for the very good report. I have another requirement on cutting tools, paper crafts and decorative items.”

- Japanese manufacturing company of stationery products.

“We are happy with the professionalism of your in-house research team as well as the quality of your research reports. Looking forward to work together on similar projects”

- One of the Leading Food Companies in Germany

“We appreciate the teamwork and efficiency for such an exhaustive and comprehensive report. The data offered to us was exactly what we were looking for. Thank you!”

- Intuitive Surgical

“I recommend Fortune Business Insights for their honesty and flexibility. Not only that they were very responsive and dealt with all my questions very quickly but they also responded honestly and flexibly to the detailed requests from us in preparing the research report. We value them as a research company worthy of building long-term relationships.”

- Major Food Company in Japan

“Well done Fortune Business Insights! The report covered all the points and was very detailed. Looking forward to work together in the future”

- Ziering Medical

“It has been a delightful experience working with you guys. Thank you Fortune Business Insights for your efforts and prompt response”

- Major Manufacturer of Precision Machine Parts in India

“I had a great experience working with Fortune Business Insights. The report was very accurate and as per my requirements. Very satisfied with the overall report as it has helped me to build strategies for my business”

- Hewlett-Packard

“This is regarding the recent report I bought from Fortune Business insights. Remarkable job and great efforts by your research team. I would also like to thank the back end team for offering a continuous support and stitching together a report that is so comprehensive and exhaustive”

- Global Management Consulting Firm

“Please pass on our sincere thanks to the whole team at Fortune Business Insights. This is a very good piece of work and will be very helpful to us going forward. We know where we will be getting business intelligence from in the future.”

- UK-based Start-up in the Medical Devices Sector

“Thank you for sending the market report and data. It looks quite comprehensive and the data is exactly what I was looking for. I appreciate the timeliness and responsiveness of you and your team.”

- One of the Largest Companies in the Defence Industry
We use cookies to enhance your experience. By continuing to visit this site you agree to our use of cookies . Privacy.