"Assisting You in Establishing Data Driven Brands"
zThe U.S. is the largest market for cosmetic products globally. The U.S. cosmetics market size is projected to record 3.7% CAGR during the forecast period. The global market is estimated to grow from USD 313.22 billion in 2023 to USD 417.24 billion by 2030.
The inclination of consumers toward personal care and skin hygiene is estimated to drive the U.S. cosmetics market growth during the forecast period. Moreover, the growing popularity of cosmetics and skin care products among the male population have increased the demand for personal care products in the country. Consumers nowadays are concerned about their physical appearance and public image which, as a result, will foster the demand for cosmetics in the U.S.
Growing Product Launches and Investments to Support Market Growth
Consumers nowadays are extensively looking for skin care products that provide nourishment to their skin in the long run. Therefore, renowned companies in the U.S. are continuously focusing on making new and innovative cosmetics that contain superior-quality ingredients, thereby attracting more consumers. The firms are also making heavy investments to improve their research activities and focusing on adopting various strategic business approaches to promote their new products.
Increasing Influence On Social Media to Bolster Product Demand
In recent years, the young population of the U.S. has drastically reshaped the cosmetics & personal care industry. The growing influence of social media on millennials to look good is anticipated to boost the U.S. cosmetics market. Besides, the emergence of new technologies has given birth to new trends in the beauty industry, shifting the demand pattern and buying behavior of young consumers and contributing to the market growth.
Use of Synthetic Products May lead to Skin Problems and Hinder Market Growth
Synthetic cosmetic products can sometimes cause skin irritation and create allergic reactions when directly applied to the skin. These products contain harmful chemicals, such as artificial fragrances, paraben, oxybenzone, toluene, phthalates, and other ingredients, which are not suitable for sensitive skin. These aspects can reduce the demand for cosmetic products. Besides, people nowadays are opting for organic skin care products, which are eco-friendly and beneficial for their skin in the long run. These factors are expected to restrict the market growth.
Request a Free sample to learn more about this report.
The key players in the market include P&G, L'Oréal S.A., and the Estée Lauder Companies, among others. These companies are rapidly investing in R&D activities to develop new cosmetics to gain a competitive edge in the market. They are also organizing promotional events to boost their brand value and display their product portfolios to attract more customers.
Other market players, such as Revlon, Inc., Kao Corporation, Coty Inc., and others, have also strengthened their presence in the U.S. beauty care space. They are constantly adopting new technologies to invent unique products to draw the attention of more customers in the market. This factor is predicted to increase the U.S. cosmetics market share during the forecast period.
This market research report provides qualitative and quantitative insights into the market and a detailed analysis of the U.S. market size & growth rate for all possible segments in the market. The research report elaborates on the market dynamics, competitive landscape, and industry forecast. Various key insights presented in the report are an overview of the number of procedures, price analysis of types of products, regulatory scenario in key countries, pipeline analysis, new product launches, key industry developments – mergers, acquisitions & partnerships, and the impact of COVID-19 on the market.
To gain extensive insights into the market, Request for Customization
CAGR of 3.7% from 2023 to 2030
Value (USD billion)
By Category, Gender, and Distribution Channel
By Distribution Channel
Recording a CAGR of 3.7%, the U.S. market will exhibit steady growth during the forecast period of 2023-2030.
Consumers’ inclination toward personal care and rising product launches will drive the U.S. growth.
L'Oréal S.A., the Estée Lauder Companies, and P&G are the leading players in the U.S. market.
The skin care segment dominated the market.
“This report is really well done and we really appreciate it! Again, I may have questions as we dig in deeper. Thanks again for some really good work.”- U.S.-based biotechnology company focussing on treatment of chronic pain.
“Kudos to your team. Thank you very much for your support and agility to answer our questions.”- Europe-based provider of solutions to automate data centre operations.
“We appreciate you and your team taking out time to share the report and data file with us, and we are grateful for the flexibility provided to modify the document as per request. This does help us in our business decision making. We would be pleased to work with you again, and hope to continue our business relationship long into the future.”- India-based manufacturer of industrial and specialty intermediates with a strong global presence.
“I want to first congratulate you on the great work done on the Medical Platforms project. Thank you so much for all your efforts.”- One of the largest cosmetics company in the world.
“Thank you very much. I really appreciate the work your team has done. I feel very comfortable recommending your services to some of the other startups that I’m working with, and will likely establish a good long partnership with you.”- U.S. based startup operating in the cultivated meat market.
“We received the below report on the U.S. market from you. We were very satisfied with the report.”- UGlobal hearing aids manufacturer.
“I just finished my first pass-through of the report. Great work! Thank you!”- U.S. based solar racking solutions provider.
“Thanks again for the great work on our last partnership. We are ramping up a new project to understand the imaging and imaging service and distribution market in the U.S.”- World’s leading advisory firm.
“We feel positive about the results. Based on the presented results, we will do strategic review of this new information and might commission a detailed study on some of the modules included in the report after end of the year. Overall we are very satisfied and please pass on the praise to the team. Thank you for the co-operation!”- Germany based machine construction company.
“Thank you very much for the very good report. I have another requirement on cutting tools, paper crafts and decorative items.”- Japanese manufacturing company of stationery products.
“We are happy with the professionalism of your in-house research team as well as the quality of your research reports. Looking forward to work together on similar projects”- One of the Leading Food Companies in Germany
“We appreciate the teamwork and efficiency for such an exhaustive and comprehensive report. The data offered to us was exactly what we were looking for. Thank you!”- Intuitive Surgical
“I recommend Fortune Business Insights for their honesty and flexibility. Not only that they were very responsive and dealt with all my questions very quickly but they also responded honestly and flexibly to the detailed requests from us in preparing the research report. We value them as a research company worthy of building long-term relationships.”- Major Food Company in Japan
“Well done Fortune Business Insights! The report covered all the points and was very detailed. Looking forward to work together in the future”- Ziering Medical
“It has been a delightful experience working with you guys. Thank you Fortune Business Insights for your efforts and prompt response”- Major Manufacturer of Precision Machine Parts in India
“I had a great experience working with Fortune Business Insights. The report was very accurate and as per my requirements. Very satisfied with the overall report as it has helped me to build strategies for my business”- Hewlett-Packard
“This is regarding the recent report I bought from Fortune Business insights. Remarkable job and great efforts by your research team. I would also like to thank the back end team for offering a continuous support and stitching together a report that is so comprehensive and exhaustive”- Global Management Consulting Firm
“Please pass on our sincere thanks to the whole team at Fortune Business Insights. This is a very good piece of work and will be very helpful to us going forward. We know where we will be getting business intelligence from in the future.”- UK-based Start-up in the Medical Devices Sector
“Thank you for sending the market report and data. It looks quite comprehensive and the data is exactly what I was looking for. I appreciate the timeliness and responsiveness of you and your team.”- One of the Largest Companies in the Defence Industry