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The global wireless microphone market size was USD 1.84 billion in 2019 and is projected to reach USD 3.60 billion by 2027, exhibiting a CAGR of 8.8% during the forecast period.
The transformation of theatres from the cabled microphone system to the wireless system is observed to be a continuous market trend across the world. In addition to this, the adoption of wireless system for the full coverage of live events is increasing the demand. The growing popularity of live events such as music concerts, political speeches, public speaking, and sports events is further expected to drive the market growth in the near future.
However, the global market is expected to exhibit steady growth during the period of 2020-2021 owing to the ongoing COVID-19 pandemic. In this current pandemic situation, companies are taking active initiatives to mitigate the risk of decline in business due to disturbed economic conditions. For instance, in April 2020 Shure, Inc. based in Niles, Illinois, United States extended its ‘Switch to Digital’ rebate program through July 2020 to support its customers and provide additional time to determine the digital wireless requirements of the customers. This promotion applies to Shure's ULX-D, QLX-D, and Axient digital wireless systems.
The global outspread of the COVID-19 pandemic has disrupted the manufacturing operations on a large scale. It has forced the manufacturers to rethink risk management, manufacturing operations, workforce safety protocols, and new working opportunities. Also, the pre-COVID-19 workforce may have migrated to their hometowns due to the loss of income and uncertainties. This illustrates that man-power is likely to be a constraint in the coming years.
The manufacturing industry in several economies such as the United States, India, and China has experienced a decline in business due to the stagnating economy and the disruption of the international supply chain. As a result, this global market is expected to experience steady growth during the period 2020-2021.
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Smaller Theatre Productions Migrating to Wireless Microphones from Cabled Microphones
Wireless technology has created new opportunities for theaters to transform the conventional theatrical experience. Theatre sound has experienced a transformation owing to the increasing affordability, reliability, and availability of these type of microphones. Before the advent of wireless mics, complex boom-mounted arrays or cabled microphones were required for sound reinforcement for on-stage performers, thereby limiting their freedom of movement. However, in the current scenario, audio professionals tend to use the bodypack microphones that are comfortable and easier to conceal. Advanced cordless microphone systems empower the directors, filmmakers, or content creators to deploy wireless systems to leverage superior sound quality. As a result, the transformation of theatre production from cabled microphones to wireless systems is expected to be one of the prominent wireless microphone market trends.
Growing Adoption of Wireless Microphones in Reality Television Programs is a Current Trend
TV news reporters need to be able to respond to the breaking news by going to the specific location any time to provide live reports back to their broadcasting studios. Wireless system provides a two-way wireless link referred to as talkback between the cameraman and the reporter. The use of wireless technology facilitates the gathering of live news and other television broadcasting activities. Radio microphones, wireless cameras, and talkback enable the reporter to report with flexibility from an appropriate location. Considering the flexible and portable usage of wireless or wired microphones, these systems are prominently used for productivity gains by the media and entertainment industry.
Increase in Live Events to Drive the Demand for Wireless Microphone Systems
All forms of programme making and special events (PMSE) are used on a large scale in the sports industry and outside broadcasts. The efficiency and reliability of wireless systems have led to much enhanced audio quality in coverage of live events. Also, live music continues to be an essential part of the entertainment industry. Events such as Sunburn, Summerfest, and Rock in Rio are some of the largest music festivals witnessed by millions of fans. Such large live events drive the demand for seamless, enhanced, and efficient high-quality sound incorporated with freedom of movement. These factors are expected to augment the wireless microphone market growth in the coming years.
However, music concerts, worship houses, corporate offices, and sports events have been cancelled and closed down owing to the social distancing and mandatory laws imposed by the government such as Section 144 imposed by the government of India. These factors have restricted the sales of microphone systems. Post-COVID 19, the adoption of wireless systems is expected to gain traction.
Limited Spectrum Access to Restrict the Market Growth
Since 2012, followed by the shutdown of analog TV broadcasting, most of the governments across several regions have auctioned off the right to use large bands of the electromagnetic spectrum. These large parts of the electromagnetic spectrum are distributed among the mobile telecommunication operators for the use of mobile services and Wi-Fi services. This has restricted the access to interference-free frequencies for professional RF microphone. Hence, limited spectrum access is observed to be a significant market restraint in the next few years.
Bodypack Segment to Exhibit Increasing Demand from End-users
Primarily, there are three types of cordless microphone including handheld, bodypack, and tabletop. These types are differentiated by the form factor of their microphone transmitters. In handheld systems, the transmitter is integrated as one of the parts of the microphone. Bodypack transmitters are primarily used with lavalier or head-worn microphones. Tabletop systems include a gooseneck or boundary microphones.
Hand-held microphone is more expensive than bodypack or clipped microphones. However, some manufacturers provide a completely wireless system including bodypack and handheld transmitters. These handheld systems are ubiquitous and are found in meeting spaces and music concerts. Hand-held microphones segment is estimated to generate the maximum revenue in the market during the forecast period.
Bodypack microphones or clip-on microphones segment is projected to show a remarkable growth rate. One of the significant advantages of these microphones is the ability to maintain a consistent distance between the speaker and the microphone. For example, Shure, Inc. offers a premier bodypack transmitter. With the transmitter’s enhanced RF performance, high-density mode, wide-tuning, and encryption, the micro body-pack enables professional-quality wireless digital audio.
The tabletop wireless system incorporates advanced features such as frequency co-ordination, network access, automatic mixing, and advanced rechargeable batteries. These systems including gooseneck or boundary microphone transmitters are expected to become a preferred solution in multi-purpose meeting areas in the coming years.
2.4 GHz Wireless Range Segment to Gain Traction in the Wireless Systems
Based on frequency, the market is segmented into ultrahigh frequency (UHF), very high frequency (VHF), and 2.4 GHz frequency.
Each wireless system operates in a specific frequency range. The frequency range varies with the model, manufacturer, location, and application. The Federal Communications Commission (FCC) restricts the wireless systems to operate within specific frequency ranges. According to FCC, the cordless microphone operates in a very high frequency (VHF) 174-216 MHz, ultra-high frequency (UHF) 470-698 MHz, 1.9 GHz (1920-1930 MHz), and 2.4 GHz (2400 – 2500 MHz) depending upon the application.
Very-high frequency microphone systems are cost-effective and user-friendly.
However, the limited availability of frequencies and longer wavelengths make the signal more susceptible to electrical noise from devices. This is the main drawback of the VHF wireless system which restricts its adoption.
The ultra-high frequency (UHF) is the most popular legal operating range of wireless microphones. The ultra-high frequency wireless systems segment is expected to hold a notable market share owing to its wide frequency spectrum.
These systems are primarily used in live sound, lecture halls, and conference rooms. Many UHF wireless systems providers offer dual-channel systems for usage with cameras. These factors are expected to drive the adoption of UHF wireless systems.
2.4 GHz frequency provides a higher quality audio signal than the VHF and UHF. The main advantage of 2.4 GHz for the wireless systems is that it is license-free worldwide and can be used in multiple countries and regions. These are some of the factors that would drive the adoption of 2.4 GHz wireless frequency systems.
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Sports and Entertainment Industry to Account for the Maximum Share
By end-user, the market is classified into corporate, retail, transportation, education, healthcare, sports and entertainment, and others (government, house of worship).
In the corporate industry, venues can often be sub-divided into huddle rooms or conference rooms, creating a need for flexible audio-video solutions. Tabletop and bodypack microphones are the most adopted type of microphones in the corporate sector.
The rising adoption of cordless microphones in the educational sector is likely to create lucrative market opportunities for wireless system manufacturers. Further, in the sports and entertainment industry, the increasing usage of these microphones in broadcasting events, music concerts & sports events, as well as political are expected to fuel the growth of this segment. Other industries such as transportation, retail, government, and the house of worships are expected to be significant buyers of the cordless microphone system to leverage high-quality audio benefits.
Asia Pacific to Exhibit a Remarkable Growth Rate During the Forecast Period
The global market has been analyzed across five major regions including North America, Europe, Asia Pacific, the Middle East & Africa, and Latin America. These regions are further categorized into countries.
North America Wireless Microphone Market Size, 2016-2027 (USD Billion)
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North America is expected to hold major revenue. The market growth in the region can be attributed to the presence of key players such as Shure, Inc., Harman International Industries, Inc., Audio-Technica U.S., Inc., and others. Also, the high popularity of music concerts, sports tournaments, and broadcasting studios are fueling the market growth in the region.
Asia Pacific is forecasted to exhibit a significant growth rate in the coming years. The proliferation of the Internet of Things (IoT), connected devices, and the advent of 5G technology have created unprecedented market opportunities for wireless technology providers across the region. Also, spawned initiatives by the government across the region would drive the market growth in this region.
Europe is projected to show moderate market growth. The demand for wireless services is soaring in the region. The European Commission’s radio spectrum policy supports the development of wireless technology in Europe. In December 2018, the European parliament and council adopted EU Electronic Communications Code. This code includes updated rules for radio spectrum management and better coordination of spectrum. These factors are set to support the market growth in the region.
The Middle East and Africa is expected to exhibit steady market growth. The spread of novel coronavirus has hindered the spending of the businesses across the region. However, due to less market share of the players, the region would exhibit lucrative growth opportunities in the near future. Whereas, this market in Latin America is expected to be at a nascent stage and would exhibit steady growth.
Shure, Inc. to Focus on Collaborations & Partnerships to Strengthen Market Position
The company’s Microflex Wireless MXW8 and MXW6 microphone transmitters integrated with ULX- D Digital wireless ULX6 and ULXD8 variants provide a completely wireless audio solution. Wireless solutions in Shure’s product portfolio include the ADX series including ADX1 and ADX2 handheld and bodypack transmitters and Axient digital wireless systems.
Market Players Are Focusing on Expanding their Product Offerings
The expansion of the product portfolio is a significant growth strategy adopted by key market players. Product expansion may include new versions or upgrades of the existing product or completely new product. Product line expansion empowers the market players to address the opportunities in different market sectors.
This global market research report highlights leading regions across the world to offer a better understanding of the user. Furthermore, the report provides insights into the latest industry trends, market segmentation, and and analyzes technologies that are being deployed at a rapid pace at the global level. The report examines various paradigm shifts associated with the transformation of hardware and software, while including some insights on the competitive landscape. It further highlights some of the growth-stimulating factors and restraints, helping the reader to gain in-depth knowledge about the market.
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2016 - 2027
2020 - 2027
2016 - 2018
Value (USD billion)
By Frequency Band
As per Fortune Business Insights, the market stood at USD 1.84 billion in 2019
The market is expected to reach USD 3.60 billion by 2027.
A growth of 8.8% CAGR will be observed in the market during the forecast period (2020-2027).
Within the type segment, the handheld microphone segment is expected to lead during the forecast period.
Increasing popularity of live events, political events, smart education, and need for superior sound quality in corporate presentations are some of the factors fueling the market growth.
Shure, Inc., Sennheiser electronic GmbH & Co. KG, and Harman International Industries, Inc. are some of the top companies in the market
North America is expected to hold a major share. The presence of key market players in the region would boost the market growth.
The revenue of the market in North America in 2019 was USD 0.68 billion.
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