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The global avocado powder market is witnessing a steady growth due to rising demand for the plant-based ingredients & additives in various processed food and beverages products across the globe. Avocado powder is extracted from the fruit’s skin, seed, and pulp. The avocado pulp is freeze-dried and is used in various confectionery items such as snack bars and chocolates. The rise in demand is also attributed to innovative plant-based ingredients among the consumers owing to the growing vegan trend in western economies. The wide applicability of avocado powder not only in food service but also in cosmetics & personal care products and pharmaceuticals is fuelling its market growth.
The utilization of avocado powder as exfoliating grains in skin cleansing products and in dental creams is gaining traction. The high-antioxidant property of the avocado seeds has resulted in its incorporation in various anti-aging formulae as well. Avocado powder is used as an ingredient to formulate a variety of shelf-stable, ready to eat food products such as sauces, dressings, dips, ready to mix shakes, snacks, chip flavourings, etc. is increasing. The growth in demand for healthy indulgence food incorporated with natural extracts is positively impacting the performance of the avocado powder market.
The global market has witnessed wider incorporation of avocado powder in myriad of functional beverages owing to its various health benefits. The growing popularity of functional drinks and ready-to-drink products among the younger cohort has also fuelled the market growth of avocado powder.
Key Market Driver -
Increased Utilization of Fruit Powders in Beverages
Key Market Restraint -
Low Market Penetration
The relatively lesser utilization of avocado powder as an ingredient in several developing economies due to the lower consumers awareness about the product, pose a significant restraint for the global avocado powder market. The presence of substitute plant-based ingredients such as almond and cashew nut powder which comprise of similar nutritional properties is also hampering the growth of avocado powder market.
The key companies operating in the global avocado powder market are, Viechem Marketing & Food Co., AvoLov, Organicway Inc., Sí o Sí, Schilling Ltd, ConnOils LLC, Tradin Organic Agriculture B.V, Avocado Global Pte Ltd, Lemberona Handels GmbH, and Bioprodu C.
The global avocado powder market is segmented by source, type, application, and geography. The predominant use of avocado pulp powder for producing ready-to-formulate guacamoles and sauces are expected to witness promising growth. The avocado skin powder is mainly used in cosmetics and personal care industries. The avocado powder is rich in antioxidants which aid in exfoliation and skin tightening. The avocado powder is also utilized in toothpaste as an organic teeth whitener.
The demand for organic variant over the conventional is more, owing to the consumers changing preference towards natural and minimally processed products. The food and beverage application segment is leading. The avocado seed powder is used as an additive in various confectionery products such as in chocolate bars and granola bars to enhance its taste and texture. The avocado powder is also utilized in salads, ready-to-formulate dips, smoothies and tea.
North America and Europe is witnessing significant growth. The avocado powder is widely utilized in various food and beverage preparations. The demand for avocado powder is primarily driven by evolving lifestyles and increasing demand for comfort foods in these regions. The rising trend among the consumers for fortified beverages such as avocado powder infused smoothies and bubble tea has fuelled its regional market growth.
Asia Pacific is anticipated to foresee a substantial growth in the forthcoming years owing to the rapid urbanization in the region. The wide acceptance of westernized culture and the growing awareness among the consumers about the benefits of avocado powder has aided in its incorporation in beverages and sauces. The increase in the disposable income of the consumers in the developing economies which allows them to spend more on premiumized commodity which is driving the regional sales performance of avocado powder.
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