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The global clear aligners market size was valued at USD 3.76 billion in 2024. The market is projected to grow from USD 4.23 billion in 2025 to USD 10.17 billion by 2032, exhibiting a CAGR of 13.4% during the forecast period. North america dominated the clear aligners market with a market share of 52.13% in 2024.
Clear aligners are transparent customized trays designed to align teeth. The global market for clear aligners is witnessing growth due to the increasing burden of dental disorders, such as dental malocclusion.
Increasing dental expenditure along with the growing awareness regarding these aligners has been fueling the penetration of clear aligners among the population globally.
Market players such as Align Technology, Inc., Institut Straumann AG, and Ormco Corporation have been focusing on partnerships and acquisitions to strengthen their product offerings.
Various Advantages Associated with Clear Aligners to Fuel Market Growth
On a global level, the demand for these products over traditional braces has grown due to their favorable outcomes in treating malocclusion. Some of the advantages of clear aligners include better appearance, higher convenience & comfort, and improved customization. In addition, companies are focusing on the development of new products and the enhancement of current product offerings by launching various R&D initiatives.
In addition, market participants educate orthodontists, dentists, and general practitioners (GPs) on the advantages of these products through training.
Growing Number of Adults Seeking Orthodontic Treatments to Amplify Product Demand
The demand for orthodontic treatment has increased significantly among adults due to increasing public awareness regarding the benefits of improved dental health and the availability of advanced treatment options.
Furthermore, the increasing interest in improving aesthetic appearance among adults has further fueled the adoption of orthodontic solutions.
Increased Competition from Direct-to-Consumer Companies to Hinder Market Growth
Despite the increasing adoption of these products globally, certain limiting factors are restraining market growth. For instance, many manufacturing companies that operate on a direct-to-consumer (DTC) business model are increasing their presence across the market. In the direct-to-consumer model, patients are not required to visit a doctor. Dental impressions of the patients are either taken at home or the company’s stores or reviewed by orthodontists working remotely. The products are then shipped directly to the patient through mail. This factor is expected to limit the clear aligners market growth.
This difference in price will influence the demand for direct-to-consumer products as they are available at lower prices, leading to a higher adoption rate. This factor will negatively impact the sales of products sold through the B2B channel.
Adoption of 3D Printing for Clear Aligner Production to Improve Product Efficiency
Clear aligners have revolutionized the teeth straightening treatment by providing an aesthetically driven treatment modality for patients of all ages. The demand for these products has increased significantly in the past years due to their convenient use. To meet this increasing demand, ongoing research aims to enhance efficiency of aligners by improving their production process.
One such technology includes the usage of 3D printing for aligner production. 3D printing minimizes the dependency on external processing by efficiently integrating 3D scanners, software, and printers, giving orthodontists complete control over the production workflow. This factor eliminates the disadvantages associated with the outsourcing of aligner production, helping to lower cost and shorten lead times. Therefore, the increasing adoption of 3D printing technology for the development of aligners will create opportunities for market growth.
Clinical Limitations of Clear Aligners Tend to Affect Their Adoption
Aligners may not be quite effective for complex tooth movements such as extrusions, rotations, and root torque, especially in severe malocclusions. These clinical limitations, along with the presence of other alternatives, tend to limit the penetration of aligners among the population.
Unmet Needs of Patient Population to Augment Market Growth
The growing burden of dental disorders such as malocclusion continues to fuel demand for effective treatment. However, the limited availability of dental treatment service providers and awareness regarding effective treatment options create a gap in the adoption of these effective treatment options.
In order to overcome this gap, many health reforms are being implemented to address the unmet needs of the patient population. Many companies and public institutions, such as government agencies, have undertaken initiatives to fill the gaps in orthodontic treatment through partnerships and policies. For instance, as per the Canadian Government Budget 2023, they planned to build a healthy future for Canadians from coast to coast by investing USD 13.0 billion over five years and USD 4.4 billion ongoing to implement the Canadian Dental Care Plan (CDCP). Such government-led initiatives will support dental care expenditure, leading to a spike in the adoption of dental products, including clear aligners, in the coming years.
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Increasing Focus on Appearance is Responsible for Adult Segment’s Dominance
By patient age group, the global market is bifurcated into teenager and adult.
The adult segment dominated the market in 2024, attributed to the increasing preference of adults to improve their facial aesthetics. Furthermore, the growing burden of dental malocclusions has contributed to the segment’s growth.
The teenager segment is expected to grow at the fastest CAGR during the forecast period. Companies are focusing on educating patients, especially teenagers, about the benefits of treating malocclusion. Furthermore, they are offering training to dentists, general physicians, and orthodontists to provide treatment and promote the adoption of these products among the teenage population.
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Polyurethane/Co-polyester Segment Led due to Presence of Major Players
By material, the global market is segmented into polyurethane/co-polyester, polyethylene terephthalate glycol (PETG), and others.
The polyurethane/co-polyester dominated the market in 2024. The segment’s dominance is primarily attributed to the presence of major players such as Align Technology and Solventum, offering highest selling brands such as Invisalign and Clarity.
The polyethylene terephthalate glycol (PETG) segment is expected to grow at the fastest CAGR during the forecast period. Improved transparency, mechanical, and optical properties are the features which have been fueling the demand for cleaning aligners made by this material.
Dentist & Orthodontist Owned Practices to Dominate Due to their High Preference
On the basis of end-user, the market is segmented into dentist & orthodontist owned practices and others.
The dentist & orthodontist owned practices segment dominated the global market in 2024 and is expected to continue driving market growth during the forecast period. This is primarily due to the high preference for orthodontists and other trained dental practitioners owing to their strong skills and expertise. Furthermore, a rising number of training sessions undertaken by prominent companies in these settings to enhance awareness of their products is expected to boost its dominance. The availability of highly skilled dentists will also contribute to the growth of this segment.
The others segment includes large hospital settings, which are anticipated to account for a lower market share during the forecast period. This is due to the growing preference of the patient population for private clinics including dentist & orthodontist owned practices due to their timely, comfortable, and easily accessible dental care.
On the basis of region, the global market is segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.
North America Clear Aligners Market Size, 2024 (USD Billion)
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The market value of clear aligners in North America stood at USD 1.59 billion in 2024 and is anticipated to dominate the global market during the forecast period. Strong presence of key market players such as Align Technology, Inc., and Solventum, along with the increasing R&D investments, is responsible for the market’s growth in the region. Other contributing factors include increased demand from orthodontists, the surge in the clientele of GPs, favorable reimbursement policies for dentistry, and the presence of well-established orthodontic clinics. For instance, as per the data published by Align Technology, the utilization rate of Invisalign among North American orthodontists reached 25.9 cases per doctor in Q4 2023.
The market in the U.S. has been growing significantly due to the increasing awareness regarding dental aesthetics and the growing burden of dental malocclusion.
Europe captured a significant global clear aligners market share in 2024 due to increased awareness and the adoption of advanced technologies for treating misaligned teeth. A growing number of companies are expanding their facilities to manufacture and meet the rising demand for these products, particularly among teenagers. Furthermore, the increasing acceptance of these devices among adults is further supporting market growth across the region.
The clear aligners market in Asia Pacific is estimated to record the highest CAGR, especially in developing countries, such as India and China. Major companies are focusing on establishing their presence in hospitals and orthodontic clinics in the untapped Asian market, as it offers a huge patient populationin India and Japan and increasing awareness regarding the product may further contribute to the region’s strong growth rate. According to an article published in the Journal of Population Therapeutics and Clinical Pharmacology in 2023, a cross-sectional study was conducted among 449 Manipal University College Malaysia (MUCM) medical and dental students. The study found that around 80.7% of students know clear aligners. However, the overall knowledge percentage mean was less than about 48.6%. Such studies help to understand the untapped market potential.
The market in Latin America and the Middle East & Africa is expected to grow substantially during the forecast period. The market growth in these regions is due to the growing urbanization and improvements in healthcare facilities.
Market Players Focus on New Product Launches to Expand their Offerings
The market is consolidated, with Align Technology, Inc. maintaining a dominant position. The company's dominance is attributable to the strong and sustained demand for its key Invisalign aligner product portfolio. It is the only clear aligner used to treat several complex dental cases, such as adults and teenagers suffering from immature dentition.
Envista is the second-largest player in the global market due to the strong sales performance of its product, Spark Clear Aligner. The company’s strong focus on upgrading the existing product portfolio and new product launches to expand its offering has been fueling its dominance in this market.
Other market players with a significant presence in the global market include Institut Straumann AG, 3Shape A/S, Dentsply Sirona, and Henry Schein, Inc. These companies are anticipated to increase their market share during the forecast period through strategic initiatives, including new product launches.
The global clear aligners market report provides qualitative and quantitative insights into the market’s forecast and a detailed analysis of the market’s size and growth rate for all possible segments in the market. The report also provides an analysis of the global market’s dynamics and competitive landscape. Various key insights presented in the report are an overview of technological advancements, the prevalence of malocclusion in key countries in 2024, pricing analysis, reimbursement scenario for orthodontic treatments, key recent industry developments such as mergers, acquisitions, and partnerships, new product launches, and brand analysis.
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ATTRIBUTE |
DETAILS |
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Study Period |
2019-2032 |
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Base Year |
2024 |
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Estimated Year |
2025 |
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Forecast Period |
2025-2032 |
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Historical Period |
2019-2023 |
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Growth Rate |
CAGR of 13.4% from 2025 to 2032 |
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Unit |
Value (USD billion) |
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Segmentation |
By Age Group
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By Material
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By End-user
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By Geography
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Fortune Business Insights says that the market is projected to grow from USD 3.76 billion in 2024 to USD 10.17 billion by 2032.
In 2024, North America’s market size stood at USD 1.59 billion.
Recording a CAGR of 13.4%, the market will exhibit steady growth during the forecast period of 2025-2032.
Based on patient age group, the adult segment led the market.
The benefits of clear aligners over traditional metal braces, technological advancements in dental treatment, and increasing focus on developing advanced dental aesthetics are major factors driving market growth.
Align Technology, Inc., Institut Straumann AG, and Envista are some of the major players in the global market.
North America is likely to dominate the market by holding the largest share.
The increasing demand for orthodontic treatment and growing adoption of these products across all age groups are expected to drive product adoption.
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