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Moringa Products Market Size, Share & Industry Analysis, By Product Form (Powdered, Liquid/Lotion, Capsule, Others), By End-Use (Food Supplements and Medicines, Cosmetics and Personal Care), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retails, Pharmaceuticals, Others) Others and Regional Forecast, 2021-2028

Region : Global | Report ID: FBI102280 | Status : Ongoing

 

KEY MARKET INSIGHTS

Moringa oleifera is a plant which is also called a drumstick tree. The fruit and leaves obtained from Moringa oleifera contain high nutritional features that are beneficial for human consumption such as protein, vitamins, minerals and others. Moringa leaves are used in the manufacturing of various consumer goods and nutritional products such as moringa powder, capsules, and anti-sweat lotion for different purposes.


The rising awareness of health and nutrition among consumers has influenced the moringa products market positively. The popularity of moringa products is increasing among the consumers, owing to its medicinal properties and health benefits. It has antifungal and antiviral properties, which helps to destroy fungi in the body, and it is going popular among the doctors and druggists to suggest to their patients. The global moringa products market is expected to grow in the pharmaceutical industry in the upcoming years.


Key Market Driver -

Shifting Focus of Consumers Towards Organic Medication and Growing Demand for Nutritional Supplements and Cosmetic Care Products

Key Market Restraint -

Shifting Focus of Consumers Towards Organic Medication and Growing Demand for Nutritional Supplements and Cosmetic Care Products


The consumers are getting more awareness about the benefits of organic foods and products. According to Food and Agriculture Organization of the United Nations (FAO), the huge shifting of consumers towards organic medications has witnessed in the past decade. Consumers are opting for natural ingredients products in their daily diet such as organic supplements, food, cereals, and others, which is influencing the moringa products to demand positively. The demand for moringa is also increasing in cosmetics, and personal care products due to its associated advantages such as it slow down aging, reduces large pores, fights acne, and others.


The climatic changes impacts in the moringa crop production in various region, which result in the high price of final moringa products. The moringa product penetration is low in the market, which is expected to create an impediment in the global moringa products market.


Key Players Covered:


Some of the leading manufacturers and suppliers of moringa products in the global market are Ancient GreenFields Pvt. Ltd., Earth Expo Company, Herbs & Crops Overseas, Saipro Biotech Private Ltd., and Himalaya Global Holdings Ltd. The manufacturers are focusing on facilities expansion and development in their product portfolio to utilize the opportunity of increased moringa products demand in the market. These key companies are improving to enhance the product quality according to the consumer requirements.  


Among the moringa products form, the powdered type is one of the most popular types which has a huge presence across the globe. The powdered moringa products are easily available in the market and online platforms. Consumers are more attracted to the powdered moringa products due to its long shelf life and convenience factor. The rising trend of beauty care products is influencing the liquid lotion consumption positively.  


Based on distribution channels, the major sales of moringa products are witnessed through supermarket/hypermarket. Consumers are more inclined towards supermarkets/hypermarkets, owing to its offerings and facilities such as discount schemes on bulk buying, separate sections of moringa products for ease of shopping, and other services. Whereas, online retail also getting a huge response by consumers. Manufacturers and retailers are focusing on their online purchasing platform, via mobile applications and websites to increase the buying experience of the consumers.


Regional Analysis:


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The Asia Pacific is witnessed as one of the emerging markets for moringa products across the globe. The consumers in the region are shifting their food and cosmetics preference towards traditional and natural products, due to increasing health awareness and changing lifestyle. Moringa tree is native to India and has been used traditionally in the country for various purposes, such as medicines, skincare, and others. The Ayurveda is the traditional form of Indian medicines which was developed by ancient sages has the huge utility of moringa tree and its by-products. The popularity and benefits of the moringa tree are scattering across the country from ancient times, and it is expected to continue the culture in the future in terms of various product forms and innovations in the products. The moringa products are expected to go popular among consumers, such as nutritious packaged food, diet supplements, health care products, and others.


Segmentation


























 ATTRIBUTE


 DETAILS

By Product Form




  • Powdered

  • Liquid/Lotion

  • Capsule

  • Others



By End-Use




  • Food Supplements and Medicines

  • Cosmetics and Personal Care



By Distribution Channel




  • Supermarkets/Hypermarkets

  • Convenience Stores

  • Online Retails

  • Pharmaceuticals

  • Others



By Geography




  • North America (U.S, Canada, and Mexico)

  • Europe (France, Germany, Italy, Spain, U.K., Russia, and Rest of Europe)

  • Asia Pacific (China, India, Japan, Australia, and Rest of Asia Pacific)

  • South America (Brazil, Argentina, and Rest of South America)

  • Middle East & Africa (South Africa, UAE, and Rest of ME&A)



Key Industry Developments



  • In February 2019, All Moringa, a moringa products key player has launched various natural luxury brands of health and wellness products.


Moringa Products Market Size, Share and Global Industry Trend Forecast till 2026
  • Ongoing
  • 2020
  • 2017-2019

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    6850
    8850

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